Prabhat Shukla
Digital Marketing Manager at LEMONPEAK- Claim this Profile
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Bio
Experience
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LEMONPEAK
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India
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IT Services and IT Consulting
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1 - 100 Employee
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Digital Marketing Manager
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Jul 2012 - Aug 2018
Gurgaon, India
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Techvedic
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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SEM Executive
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Jun 2011 - Mar 2012
delhi Managing PPC Campaigns on Google Adwords, MSN AdCenter, & Yahoo Marketing Create and optimize ads on major Search Engines Improving Quality Score of the Campaigns by increasing relevancy of the ads with the corresponding Keywords and landing pages. Controlling Avg. CPC (Cost/Clicks) of the Campaigns by improving CTR (Click Through Rate) Targeting the right Customers by choosing the relevant keywords with the services of the company. Maintaining Cost/Call with optimum bid… Show more Managing PPC Campaigns on Google Adwords, MSN AdCenter, & Yahoo Marketing Create and optimize ads on major Search Engines Improving Quality Score of the Campaigns by increasing relevancy of the ads with the corresponding Keywords and landing pages. Controlling Avg. CPC (Cost/Clicks) of the Campaigns by improving CTR (Click Through Rate) Targeting the right Customers by choosing the relevant keywords with the services of the company. Maintaining Cost/Call with optimum bid Management of the keywords. New Campaign Research and creation Improving Impression Share Project forecast, planning and implementation. Competitor Research Targeting –Search, Contextual placement Creation of Effective Campaigns and Ad groups Creation of Banners using Display Builders Writing Compelling Ad Copies Show less
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PPC Executive
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Apr 2010 - May 2011
New Delhi Area, India managing the campaign on msn,yahoo, and google. optimize the campaign. Increase the ROI. Improving Quality Score of the Campaigns by increasing relevancy of the ads with the corresponding Keywords and landing pages. Controlling Avg. CPC (Cost/Clicks) of the Campaigns by improving CTR (Click Through Rate) Targeting the right Customers by choosing the relevant keywords with the services of the company.
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Sales Executive
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May 2009 - Nov 2009
New Delhi Area, India Promotion of BlackBerry Mobile phones. To visit corporate offices for promotion and demonstration. Meeting Monthly sales targets.
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Education
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Uttar Pradesh Technical University
M.B.A., marketing -