Head of Paid Media

• Feb 2021 - Present

PPC Specialist & Digital Marketing Account Manager

• Mar 2019 - Present

Specialists in Google Ads and Facebook Ads marketing. Responsibilities include managing a diverse range of PPC and SEO accounts for small and large businesses. Supporting and implementing marketing strategies for companies of all sizes to achieve their business goals through innovative, integrated marketing solutions.Creating bespoke marketing campaigns and internet marketing services for local, UK based and international clients.Responsibility of managing website marketing, Google Adwords, Google Remarketing, Google Shopping, PPC/pay per click online advertising solutions and Search Engine Optimisation as well as expertise in marketing to enable a fully integrated marketing approach.SpecialtiesGoogle Adwords, Pay Per Click Advertising, Google Shopping, Google Remarketing, Search Engine Optimisation, Facebook Advertising, Social Media Marketing, Google Display Advertising, and Bing Ads

Channel Marketing Executive

• Mar 2018 - Feb 2019

Responsible for managing PPC Google Ads and Paid Media channels including Google, Facebook, and Instagram. Daily and weekly reporting to key stakeholders in the business. Analyzing trends, data, and campaigns to improve ROI and achieve business marketing goals.Monitoring and reporting on key marketing channels for the business using reporting tools and Google Analytics.Supported all channels within the marketing team including SEO and Social Media. SpecialtiesGoogle Adwords, Pay Per Click Advertising, Google Remarketing, Email Marketing, Facebook Advertising, Social Media Marketing, Google Display Advertising, and Bing Ads

Digital Marketing Executive

• Mar 2017 - Feb 2018

Specialists in marketing and online marketing focused on returning your investment.Helping companies of all sizes achieve their business goals through innovative, integrated marketing solutions.Whether you’re a small or large business, local, UK based or international, we can help. We already work with a variety of companies providing tailored marketing and internet marketing services.Offering website marketing, Google Adwords, Google Remarketing, Google Shopping, PPC/pay per click online advertising solutions and Email Marketing as well as expertise in marketing to enable a fully integrated marketing approach.SpecialtiesGoogle Adwords, Pay Per Click Advertising, Google Shopping, Google Remarketing, Email Marketing, Facebook Advertising, Social Media Marketing, Google Display Advertising, and Bing Ads

Business Development Manager/Associate Consultant

• Sep 2016 - Dec 2016

• Assisting with business development, liaising with APAC clients and introducing new clients on a regular basis.• Direct marketed the company to new countries including West Africa, and Middle East, to raise profile. Through online market research, using Google X-ray searches and LinkedIn. • Pension tracing, and pension transfer services. Evaluating clients pensions, and looking at transfer options.• Expert training from banking partners, learning market analysis and trade. • Assisting with business development, liaising with APAC clients and introducing new clients on a regular basis.• Direct marketed the company to new countries including West Africa, and Middle East, to raise profile. Through online market research, using Google X-ray searches and LinkedIn. • Pension tracing, and pension transfer services. Evaluating clients pensions, and looking at transfer options.• Expert training from banking partners, learning market analysis and trade.

Assistant Staffing Administrator

• Sep 2015 - Jun 2016

• Creating and designing a new look Weekly News Bulletin, an online blog from the SoM to all staff within the school. PA duties to the school manager and the Dean of School. AD-Hoc activities, such as arranging meetings. • Organizing resources and event management for annual event, such as videoing, photography, and creating presentations, using Camtasia, Media Space, and PowerPoint. • Working for the MS-Staffing team within the SoM. Dealing with information about employees, such as employee pay, maternity leave, and sickness. Arranging Staff induction events.

L.I.F.E Program Coordinator and Counsellor

• Jun 2015 - Aug 2015

• Co-created, designed and managed the first L.I.F.E skills program, to help young adults with learning difficulties and special needs to Live Independently and learn Functional Educational skills. • The lessons I supervised and taught included resume writing, job interview skills, financial management, various sports, cooking and cleaning. • Class entailed six students, three male and three female, with various special needs. • Co-created, designed and managed the first L.I.F.E skills program, to help young adults with learning difficulties and special needs to Live Independently and learn Functional Educational skills. • The lessons I supervised and taught included resume writing, job interview skills, financial management, various sports, cooking and cleaning. • Class entailed six students, three male and three female, with various special needs.

Weekend Manager/ Marketing Assistant

• Jul 2014 - Oct 2014

• Weekend role during university working on sales and marketing• Assisting with business development, liaising with customers and clients on a regular basis.• Writing blogs, social media posts, and marketing literature for the company website and social media accounts.• Diary management and booking appointments with customers. • Weekend role during university working on sales and marketing• Assisting with business development, liaising with customers and clients on a regular basis.• Writing blogs, social media posts, and marketing literature for the company website and social media accounts.• Diary management and booking appointments with customers.

Undergraduate Training Department Intern

• Jun 2013 - Jun 2014

• Working under the sales and marketing department of Bosch Thermotechnology• Assisting with the development of new training courses, releasing several new courses and updating all staff members on product specifications. • Development of course literature, through the use of Microsoft Office PowerPoint and online portals.• Organising customer and staff training dates and course preparations.• Development of data protection policies and auditing, creating the first computer based audit list for all five training academies on Microsoft Excel. Also designing room floor plans for every training room on Microsoft PowerPoint. • Training new and existing members of staff on administrative duties, such as new course information, booking training courses and answering phone calls. Furthermore supervising and delegating tasks to four apprentices.

Optical Adviser

• Jan 2010 - Jun 2013

• Part-time work during school, college, and university• Duties included personal service, housekeeping and optical dispensing. • Development of a digital booking system, moving customer records on to the computer system, by Opticabase. • Choosing stock, from a variety of designer and budget frames, to select for customers, meeting sales clients. • Created a mock integrated marketing communications report and plan for the company. • Part-time work during school, college, and university• Duties included personal service, housekeeping and optical dispensing. • Development of a digital booking system, moving customer records on to the computer system, by Opticabase. • Choosing stock, from a variety of designer and budget frames, to select for customers, meeting sales clients. • Created a mock integrated marketing communications report and plan for the company.