Experience

Kiwi (o pássaro)

• Brazil
• Public Relations and Communications Services
• 1 - 100 Employee

• Founder

  • Apr 2017 - Present

  Communication consultancy Communication consultancy



Deezer

• France
• Musicians
• 700 & Above Employee

• Head of Marketing Brazil

  • Nov 2013 - Apr 2017

  Acquisitions on B2C and B2B; Contract negotiations; Local Partnerships; Directly managed local MKT team. Acquisitions on B2C and B2B; Contract negotiations; Local Partnerships; Directly managed local MKT team.



Mobile Monday Brasil

• Co-founder

  • May 2010 - Jan 2014

  MobileMonday™ (MoMo) is an open community platform of mobile industry visionaries, developers and influential individuals fostering brand neutral cooperation and cross-border P2P business opportunities through live networking events to demo products, share ideas and discuss trends from both local and global markets. MobileMonday™ (MoMo) is an open community platform of mobile industry visionaries, developers and influential individuals fostering brand neutral cooperation and cross-border P2P business opportunities through live networking events to demo products, share ideas and discuss trends from both local and global markets.



FS VAS PARTICIPAÇÕES

• New Business Director

  • Mar 2012 - Mar 2013

  Structured Product and UX department; Management of acquisitions and retentions for the product Vivo Sergurança Online; Media management (mobile and web); New Business Development; Creation of business plan for Brasiltec (Record company), acquired by Fsvas in 2012; Plan development and tactical goals for Brasiltec; Team-building; Launch of VAS to Record TV, including more than 20 voice portals and promotional campaigns; Launch of SMS Voting for Fazenda e Fazenda de Verão; Responsible for creation and implementation of content subscription service for Record, carriers negotiation and approval. Show less



SupportComm

• Brazil
• Telecommunications
• 1 - 100 Employee

• Business Leader

  • Oct 2008 - Jan 2012

  Sales and business development; Carrier's relationship; Contract negotiations; Product development; Customer relationship, acquisitions and retentions; Defined key initiative strategies for product lines: content subscription, mobile payment and interactivity; Hold P&L and budget responsibilities; Directly managed the mobile SMS line team (over 10 people). Sales and business development; Carrier's relationship; Contract negotiations; Product development; Customer relationship, acquisitions and retentions; Defined key initiative strategies for product lines: content subscription, mobile payment and interactivity; Hold P&L and budget responsibilities; Directly managed the mobile SMS line team (over 10 people).



Buongiorno

• Serbia
• Food and Beverage Services
• 1 - 100 Employee

• Marketing Manager

  • Feb 2008 - Sep 2008

  Developing strategic partnerships with operators and media groups; Responsible for B2C product strategy; Responsible for the user's life cycle and churn reduction; Responsible for the marketing managing, media analyses, results and conversions of offdeck products in different channels, as TV, web and mobile. Monitoring and daily analysis of web campaigns (Adwords, Facebook, affiliates) and mobile (Satpush, Simcard, Broadcast). Developing strategic partnerships with operators and media groups; Responsible for B2C product strategy; Responsible for the user's life cycle and churn reduction; Responsible for the marketing managing, media analyses, results and conversions of offdeck products in different channels, as TV, web and mobile. Monitoring and daily analysis of web campaigns (Adwords, Facebook, affiliates) and mobile (Satpush, Simcard, Broadcast).



Yavox Latin America / Movile

• Product Manager

  • Oct 2006 - Jan 2008

  Specify and design products, manager of the projects for global brands (Motorola, MasterCard, Microsoft), developer of mobile marketing campaigns. Developed Products: - Plantão Mobi: SMS alert subscription - Lance Quiz: product that mixes the concept of alerts subscription and reverse auction - m-Sender: allows the user to send SMS to groups and manage contacts through a web interface - m-Publisher: a web interface for publishing SMS content - m-Ask: a web application to create and manage SMS quizes, SMS surveys, and others Show less



Cyclelogic Mobile Solutions

• Project Manager

  • May 2005 - Sep 2006

  Project Manager; Deadline controls; Team coordination; Account manager; Carrier relationship; Campaign manager. Project Manager; Deadline controls; Team coordination; Account manager; Carrier relationship; Campaign manager.



Pmovil Ltda

• Product Analyst

  • Jun 2004 - May 2005

  Responsible for handling ring tones copyright authorization with brazilian editors; Coordination of the musicians’ team; Responsible for customer care; Promotional campaigns development and results. Responsible for handling ring tones copyright authorization with brazilian editors; Coordination of the musicians’ team; Responsible for customer care; Promotional campaigns development and results.


Cyclelogic Inc
• United States
• Motor Vehicle Manufacturing
• Project Coordinator

  • Jan 2001 - Jun 2004

StarMedia Network
• Spain
• Product Analyst

  • Dec 1999 - Jan 2001

Allive
• Product Analyst

  • Jun 1999 - Dec 1999

Totem
• Social Networking Platforms
• 1 - 100 Employee
• Trainee in Marketing and Production

  • Oct 1998 - Jun 1999