Poppy Yeung

Manager of Creative and Production / Senior Designer at Cannes Lions International Festival of Creativity
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London, England, United Kingdom, GB

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Experience

    • United Kingdom
    • Advertising Services
    • 100 - 200 Employee
    • Manager of Creative and Production / Senior Designer
      • Nov 2021 - Present

    • Senior Content Designer
      • Apr 2021 - Nov 2021

    • Hong Kong
    • Advertising Services
    • 1 - 100 Employee
    • Senior Art Director
      • Apr 2019 - Oct 2020

      I was promoted internally into this role based on my excellent performance as an art director. I managed the world-famous brand - McDonald’s. I provided guidance to junior teammates and ensured the excellent quality of every design item and the on-time submission of campaign deliverables. With my proficiency in video editing and motion graphics, I was also creating social clips in-house which saved cost and showed high efficiency to the client. I worked in a fast-paced and stressed environment, and was able to complete urgent projects within a tight schedule.

    • Art Director
      • Sep 2017 - Apr 2019

      My daily duty was to handle projects from ideation to execution, give art directions and develop key visuals for various media platforms. I worked on ATL and BTL campaigns, and delivered creative ideas to client with outstanding presentation skills.

    • Hong Kong
    • Advertising Services
    • 1 - 100 Employee
    • Art Director
      • Jun 2017 - Sep 2017

    • Video Director/ Assistant Art Director
      • May 2013 - Jun 2017

      Started from project research, script writing, shooting, directing and editing, I participated in every step and delivered with high quality. I was the video director of various social videos and the company-initiated travel TV programme. At the same time, I also worked as an assistant art director for several advertising campaigns, involved in creatives, design and art directions. Started from project research, script writing, shooting, directing and editing, I participated in every step and delivered with high quality. I was the video director of various social videos and the company-initiated travel TV programme. At the same time, I also worked as an assistant art director for several advertising campaigns, involved in creatives, design and art directions.

    • Video Editor
      • Aug 2012 - May 2013

      I worked as a video editor for editing TV commercials, social videos and films. Perfectly managed to deliver the exact message for the client. I worked as a video editor for editing TV commercials, social videos and films. Perfectly managed to deliver the exact message for the client.

Education

  • Hong Kong Baptist University
    BSSc(HONS), cinema and television
    2009 - 2012

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