Popoola Modupe
Team Lead, Manager 1 at 7even Interactive- Claim this Profile
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Bio
Experience
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7even Interactive
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Nigeria
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Advertising Services
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1 - 100 Employee
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Team Lead, Manager 1
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Sep 2022 - Present
Overseeing and creating communication plans to deliver marketing campaigns Overseeing and creating communication plans to deliver marketing campaigns
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SellMedia AFRICA
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Nigeria
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Advertising Services
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1 - 100 Employee
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Deputy Creative Director
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Apr 2022 - Sep 2022
Supporting the Creative Director with the development of concepts, strategies, and client presentations. Managing and supervising multiple projects and teams. Ensuring resources are allocated according to project needs. Direct designs and development of creative materials. Ensuring brand identity and message consistency across channels. Meeting client objectives, values, budgets, and deadlines. Leading brainstorming sessions. Keeping up with the latest trends, strategies, and technologies. Evaluate creative team performance and guiding improvements. Developed campaign plans for Parallex Bank, Mozzartbet, Afrik-Interlink, Fundall Show less
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Immersion Marketing Strategies
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Lagos, Nigeria
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Senior Copy Writer
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Feb 2015 - Apr 2022
• Worked on Nigerian Breweries Brands; Goldberg, Life Beer, Legend Extra Stout, Fayrouz, Ace Roots, Climax Energy Drink and Positive Story of Beer • Worked on UAC brands, Dangote brands, Deli foods • Developed Ideas for Campaigns (Current Goldberg YOUR EXCELLENCY campaign, Current Dangote pasta COACH MUMMMY campaign, Gala) • I put together agency presentations/proposals • Team Lead, . I check all copy generated by team members • I managed the departmental time-sheets • I trained several interns Show less
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Edradour Consulting Services, LLC
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Public Relations and Communications Services
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1 - 100 Employee
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Public Relations (Client Service Executive)Content Manager/Client Relation/PR Executive
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Jul 2014 - Feb 2015
• Wrote copy and compiled agency presentations/proposals • In charge of writing the new media content for the agency • Managed business relationship with clients (Nigerian Breweries) –Maltina, Star, Goldberg, More Lager, Heineken • Supervised Experiential Campaigns (Panasonic/Sims, Valmont water, Science Ambassador Foundation SAF, Jumia, Harpic, Maltina) • Developed budgets for agency projects • Writing Report/Contact Report • Media Monitoring and compilation • Maintained relationship with Media Show less
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IMS Immersion Marketing and Strategies
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Victoria Island, Lagos
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Copy Writer
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May 2013 - Sep 2013
Developed creative ideas and concepts, with the art director presented ideas to colleagues and clients Wrote clear, persuasive and original copy Redeveloped adverts or campaigns in response to feedback from the creative director, account team or clients Monitored the effectiveness of advertising campaigns Developed creative ideas and concepts, with the art director presented ideas to colleagues and clients Wrote clear, persuasive and original copy Redeveloped adverts or campaigns in response to feedback from the creative director, account team or clients Monitored the effectiveness of advertising campaigns
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Public Relations-Client Service (Internship
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May 2012 - Sep 2012
• Media Monitoring and compilation • Engaged in Brain Storm sessions • Wrote Radio Hypes for Legend, Maltina and Amstel • Media Monitoring and compilation • Engaged in Brain Storm sessions • Wrote Radio Hypes for Legend, Maltina and Amstel
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Trainee Instructor
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Jan 2009 - Aug 2010
• Conducted training classes for children and adults • Assisted the MD with training classes • Conducted training classes for children and adults • Assisted the MD with training classes
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Education
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Babcock University Ilishan Ogun State
Mass communications specialized in Public Relations and Advertising, 2nd Class Upper -
Society for the Performing Art of Nigeria (SPAN)
Higher National Diploma, Performing Arts -
Babcock University Ilishan Ogun State
Bachelor of Arts (B.A.), Mass Communication