Experience

• 

  Dlecta Foods Pvt Ltd

  • Mumbai Metropolitan Region

  • Digital Marketing Manager

    • Sep 2021 - Nov 2021
    • Mumbai Metropolitan Region

    - Operated campaigns on platforms such as Facebook, Instagram, YouTube, EMM, and Google- Created New Ideas for Social Media Marketing, Email Marketing, Event marketing and Website promotion- Worked on data analysis and presented reports for social media, and brand analysis- Managed influencers promotion, chefs, and contests, designing from different vendors and agencies

• 

  Resources Media Management

  • Mumbai, Maharashtra, India

  • Senior Digital Marketing Manager

    • Feb 2017 - Jun 2021
    • Mumbai, Maharashtra, India

    - Worked on 360-degree media campaigns for established brands from agriculture, FMCG, textile, healthcare, jewelry, banking, electronic & IT sectors- Prepared insight-based digital campaigns for onboarding clientele and supervised the same- Coordinating with clients to provide updates, collect feedback, build the relationship, understand growth plans and identify upsell opportunities- Brainstorm with different departments for execution of pitches and campaigns- Coordinating with associated teams to ensure timely, accurate, and complete delivery of work- Planning and Managing social media postings on various platforms- Attended ad shoots and events for clients- Handled Client Onboarding for brands- Managed Vendors for outsourced work such as website, ooh, influencer marketing, OTT platforms, newspaper, and many more- Assessed & critically examined presentations created (by the team) for client meetings- Created and pitched new ideas to the existing client, based on specific requirements- Review reports created for social media and brand analysis- Managed follow-ups with clients for payments- Hired and trained staff for the departments- Operated campaigns on multiple platforms such as Facebook, Instagram, LinkedIn, Twitter, YouTube, Times network, and Google- Researched client requirements & brand competition by studying paid, earned, and owned media- Streamlining business operations & technical aspects of digital & traditional media- Operated campaigns (other than digital) for media platforms such as Radio, OOH, Print, cycle branding, SMS marketing, and Television ads

• 

  Prosmit Inc. (Earlier SMIT Digital Marketing)

  • Ahmedabad Area, India

  • Summer Intern

    • Feb 2016 - May 2016
    • Ahmedabad Area, India

    - Gained in-depth knowledge of identifying target audience to distribute marketing content for expanding brand presence.- Assisted marketing specialists in creating and implementing the marketing strategy via both offline and online methods.- Coordinated Ad campaign on Hotstar platform, tracked performance and generated reports on the daily basis- Study on Digital Marketing Penetration across Educational Institutes and Hospitality sector for 200 + hospitals and education institutions