Experience

Wunderman Thompson South Asia

• India
• Advertising Services
• 1 - 100 Employee

• Senior Account Executive

  • Aug 2022 - Present



Thinkpot Digital

• India
• Advertising Services
• 1 - 100 Employee

• Assistant Brand Manager Marketing

  • Nov 2021 - Jul 2022

  • Coordinate and develop day to day relationships with clients • Ensure timely client reporting is produced accurately and on time, working with other internal resources where necessary • Attend regular client meetings, ensuring all pertinent actions are captured and subsequently delivered on • Analyze the input given together by the client with the background knowledge, research and your own perspective to give a creative brief as per the workflow to the team when a new brief is received • Handle and maintain records on all client activities competitors and industry • Ensure proper deliveries by working closely with the creative team • Identify opportunities for improvement on the client account through media, marketing, creative, technological or process change • Contribute to overall strategy and innovation • Build solid customer/client relationships and serve as key point person for customers/client questions • Proactively find new ways to build the client's business and grow accounts and use the appropriate judgment and initiative to respond to customers in an effective and timely manner. • Upselling new ideas to client. Show less



Austin Plywood

• India
• Wholesale Building Materials
• 1 - 100 Employee

• Assistant Brand Manager Marketing

  • May 2021 - Oct 2021

  • Engaging with high-end influencers to build strong relationship by generating insights • Managing agency partners for Performance Campaigns & understanding of SEO & Social Media Content Strategy • Developing marketing strategies to plan, test, implement and measure multi-channel media campaigns to drive inbound demand and optimize profitability • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) • Cross functional Team collaborations and collaborate with agencies and other vendor partners for strategic marketing objectives Show less



Freelance

• Kolkata, West Bengal, India

• Digital Marketer

  • Apr 2016 - Jan 2021

  I have been a part of online marketing and digital platforms for as long as I can remember. The millennial lifestyle has unleashed a plethora of opportunities and crypted us in bit power. I had and have my fare share of experience in digital marketing, social media marketing, copywriting and ad sales. Being in digital workforce allowed me to learn and grow my possibilities and count my probabilites in service industry. I have previously fluttered in strategizing unorthodox digitization through Pintrest, Twitch, Deviantart etc. Looking to keep this side of my work profile alive. Show less



Aditya Birla Fashion and Retail Ltd.

• India
• Retail Apparel and Fashion
• 700 & Above Employee

• Marketing Intern

  • May 2020 - Aug 2020

  I worked in Aditya Birla Fashion and Retail Ltd. as an intern. During my course of internship my area of work specifically was focused on Pantaloons new scheme Buy Online and Get it Delivered From Store, a.k.a., BODFS, evolved to mandate the need to push sales during the Pandemic 2020. I worked in Aditya Birla Fashion and Retail Ltd. as an intern. During my course of internship my area of work specifically was focused on Pantaloons new scheme Buy Online and Get it Delivered From Store, a.k.a., BODFS, evolved to mandate the need to push sales during the Pandemic 2020.