Will Poindexter
Senior Account Manager at Launch, Inc.- Claim this Profile
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Bio
Experience
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Launch, Inc.
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United States
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Events Services
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1 - 100 Employee
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Senior Account Manager
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Jan 2019 - Present
- Designs and manages multi-million dollar budgets.- Manages client teams across departments including marketing, sales, human resources, enablement, creative and others.- Leads creative and content team in templatizing sales proposals, site itineraries, client event proposals and other internal and client facing documents.- Creates customized project plans for up to 4 overlapping projects that span from 3, 6, and 12 month planning cycles.- Oversees internal teams of up to 8 colleagues and more than 100 event staff.- Assists with creation and iteration of internal processes within Box, Airtable, and Asana to reduce risk, manage efficiency, and approach complex problems with flexible methodologies.- Helps grow accounts to 4x their monetary size by gaining additional events in client portfolios while strengthening client relationships as client’s event sizes and scope grow. - Creates and presents proposals and concepts to executives.
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Account Manager
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Jan 2017 - Dec 2018
- Built detailed timelines and project plans for 3, 6, and 12 month planning cycles.- Produced events spanning multiple days and attracting upwards of 3,500 attendees.- Oversaw internal teams of up to 6 colleagues and more than 75 event staff - Lead projects from inception through completion and post-event analytics to evaluate event success. - Oversaw and led mainstage production teams of technical directors, producers, stage managers, graphics, and other lead positions. - Aggressive financial negotiations while maintaining good relationships with all vendors.- Searched, vetted, and implemented new long term partners with more competitive pricing, higher-quality products, with relationships lasting over 4 years. - Managed multi-million dollar budgets.
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Senior Event Manager
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Sep 2016 - Dec 2016
- Oversaw internal teams of up to 3 colleagues and more than 50 event staff - Oversaw sponsor management and support for over 40 event sponsors. - Led concepting, budgeting, rendering, and onsite execution of signage and branding over multiple events.
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Event Manager
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Nov 2013 - Aug 2016
- Actively participated in creative and partner development, as well as general ideation for programs, events, and promotions.- Researched, booked, and coordinated materials, entertainment, and other resources for a variety of in-person and virtual events.- Developed mutually-beneficial partnerships with customers and organizations.
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Vitality Lacrosse
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United States
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Recreational Facilities
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Director of Operations
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Jun 2007 - Jan 2011
- Co-founded lacrosse events company providing year-round athletic opportunities to youth and adults in Las Vegas, the Bay Area, and Washington; organized leagues, camps, tournaments, and clinics.- Created business strategy leading to increased number of events, size of events, and revenue gain; translated business goals into prudent, operational objectives.- Hired, managed, and scheduled more than one hundred directors, coaches, referees, and staff.- Diversified and expanded business through purchase of Atherton Lacrosse, an organization supporting youth athletes with little-to-no lacrosse experience.- Collaborated with business partner to lead on-site event directing, online, print, and on-field marketing.Arranged and secured contracts with sponsors and in cooperation with charities for events.- Managed website content and registration; created design assets and cultivated coherent site aesthetic.- Designed, selected, and ordered apparel from local and international manufacturers, negotiating costs when possible.
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Education
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University of Denver
Digital Media Studies