PJ Rashid

Managing Partner at Popskull
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Experience

    • Entertainment Providers
    • 1 - 100 Employee
    • Managing Partner
      • Mar 2009 - Present

      Marketing and advertising are more important than ever before. And they're also much harder. PJ lead the Popskull teams, who enable organizations to be heard in today's new media world with proven strategic thinking, sophisticated creative and a dedicated, partnership mentality. Their work ignites business growth, develops unique brand strategies, translates brand strategies into compelling creative executions, builds on and offline integrated branding/advertising initiatives, ignites social media communities across platforms and measures advertising impacts. Specialties: Strategic Branding, Business Development, Digital Strategy, Digital Marketing, Integrated Marketing Communications, Web Analytics, Site Optimization, Creative Direction, Ideation, Print Advertising, Videos, Innovation, Strategic Advertising, Creative Consulting, Social Media Management, Public Relations

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Copywriter
      • Apr 2006 - Feb 2009
    • United States
    • Copywriter
      • 2004 - 2007
    • United States
    • Radio and Television Broadcasting
    • Vice President, Private Banking - Entrepreneurs & Private Equity
      • 1992 - 2004

Education

  • Quinlan School of Business, Loyola University Chicago
    M.B.A., Strategy & Finance
    1995 - 1997

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