Experience

Pulp Strategy

• India
• Advertising Services
• 100 - 200 Employee

• Community Manager

  • Apr 2016 - Present

  New Delhi Area, India Worked with brands like Intel, Michelin, Oracle, Microsoft, Escorts, SBI Cards, Canon, Philips, Renaissance Living Spaces LLP, Tupperware, Alcobrew, Proburst, Barco, Instappy, Iskcon, etc. My responsibilities are: Social media Strategist & Analyst- -Developing SM strategy for the events to make hype between their customers & Stakeholders. -Analyzing social channels & marketing trend to develop and innovate new strategy. -Managing influencers and developing relationship… Show more Worked with brands like Intel, Michelin, Oracle, Microsoft, Escorts, SBI Cards, Canon, Philips, Renaissance Living Spaces LLP, Tupperware, Alcobrew, Proburst, Barco, Instappy, Iskcon, etc. My responsibilities are: Social media Strategist & Analyst- -Developing SM strategy for the events to make hype between their customers & Stakeholders. -Analyzing social channels & marketing trend to develop and innovate new strategy. -Managing influencers and developing relationship with followers by executing the unique content in social channels like Facebook -Developing the strategy to leverage the brand in social channels. Media Partnership & Webinar -Planning and executing Media partnership with events & brands to get more engagement and to enhance the brand image. - Conducting & hosting webinars for national and international clients. End to End planning for the webinar. Campaign management- -Includes creating Ad banners, EDM & then executing the same by shooting the EDM to the available Data base. -E-mail Marketing- Creating EDM communication as per the clients requirement. -Collaborate with internal teams to create landing pages & optimize user experience. -Building overall digital strategy of the brands -Website Management & Community Management. -Working in collaboration with the Creative/Content team for campaign creative/content conception and execution. *Provided solutions for day-to-day client queries & requirements. - Handled Social Media listening through Social Studio, Melt-water & Synthesio tools to research & develop trending & relevant topics for the account. - Collaborated with designers to create eye-catching creatives; worked alongside the copy team to strategise & coin engaging content; worked in tandem with the tech team to develop the Trails Of India website from scratch. -ORM: Identified queries, complaints, abuse & devised an efficient system to analyse & deliver timely responses, ensuring the client maintains a sterling reputation online. Show less



Strategic IP Information (SIPI IP)

• Singapore
• IT Services and IT Consulting
• 1 - 100 Employee

• Team Lead

  • Aug 2015 - Apr 2016

  Noida Area, India Role and responsibilities- ✔Monitored and enforce the major players which are selling infringing products on the web. ✔Online brand reputation management on various media channels. Specialties: ✔Social Media Marketing ✔Facebook Advertising ✔Internet Marketing ✔Online Reputation Management (ORM) ✔Social Media Metrics and Monitoring ✔Social Media Optimization ✔Active participation in social media conversation; resolving consumer queries, reaching potential… Show more Role and responsibilities- ✔Monitored and enforce the major players which are selling infringing products on the web. ✔Online brand reputation management on various media channels. Specialties: ✔Social Media Marketing ✔Facebook Advertising ✔Internet Marketing ✔Online Reputation Management (ORM) ✔Social Media Metrics and Monitoring ✔Social Media Optimization ✔Active participation in social media conversation; resolving consumer queries, reaching potential customers proactively and interactively. ✔Listening; setting up social media and search alerts of brand related and industry related queries. ✔Handling/Managing the different Social Media Channels for the Brands; ✔Managing/Participating/Initiating conversations across Social Media Channels; ✔Communicating with target audiences online and managing brand presence; ✔Designing/Planning Social Media Strategies for Brands; ✔Monitoring competitor’s activities; ✔Evaluating/Handling/Analysing/Maintaining campaigns; ✔Creating/Developing brand relevant content with external/internal communities; ✔Team coordination to ensure effective project deliveries; Show less



Maier+Vidorno

• India
• Business Consulting and Services
• 100 - 200 Employee

• Research Analyst/Database Analyst - Market Research

  • Jun 2014 - Aug 2015

  Gurgaon, India Research & Analysis Part :- Company Mapping and Research for market/company/industry to track prospective opportunity. Database Building activity (Company Name, Contact Name, Contact Title, Email Address, Primary Industry, Sub Industry, Industry served, International Presence, India Presence, Nature Of Operations, Company Phone, Rep Phone, Mailing Address, Website). Quality analysis for database. Stands as a strong back end support for sales, pre-sales, consulting and lead generation… Show more Research & Analysis Part :- Company Mapping and Research for market/company/industry to track prospective opportunity. Database Building activity (Company Name, Contact Name, Contact Title, Email Address, Primary Industry, Sub Industry, Industry served, International Presence, India Presence, Nature Of Operations, Company Phone, Rep Phone, Mailing Address, Website). Quality analysis for database. Stands as a strong back end support for sales, pre-sales, consulting and lead generation team to provide them best database to work on and get more prospective clients & generate more revenue for the company. Reports Preparation :- Market Research Reports directly for the clients. Industry based PPT's Company Profiles. Preparing Previsit Reports, In the Role of Database Analyst :- Data collection through secondary and primary research Researching and Adding new companies in the database (SAP) with the information like Industry served, International Presence, India Presence, Annual Turnover, Total Employees, Key Persons information. Perform and synthesize analyses from the collected data 100% fluency in database building for sales, pre-sales & lead generation team using by desktop research skills. Data extraction from different data resources mainly DATA.COM, IN BUSINESS, HOOVERS, BLOOMBERG, KOMPASS & INSIDE VIEW. Working hands on different databases as sales database, Industry classifications, Extraction of the contact details of key personnel. Quality management and analysis of raw databases or database built by the team. We also check and verify the newsletter data on weekly basis for the different industries. Show less



BMR Advisors

• India
• Business Consulting and Services
• 100 - 200 Employee

• Senior Research Analyst

  • Sep 2012 - May 2014

  Gurgaon, India BMR is a professional services organisation offering a range of Tax, Risk and M&A advisory for businesses of all sizes, at the local, national and international levels BMR offerings are structured under the following practice areas: • Tax & Regulatory • Mergers & Acquisitions • Risk & Advisory Anti Money Laundering Solving the AML compliance challenges of covered financial institutions requires more than familiarity with relevant laws and regulations. Effectively… Show more BMR is a professional services organisation offering a range of Tax, Risk and M&A advisory for businesses of all sizes, at the local, national and international levels BMR offerings are structured under the following practice areas: • Tax & Regulatory • Mergers & Acquisitions • Risk & Advisory Anti Money Laundering Solving the AML compliance challenges of covered financial institutions requires more than familiarity with relevant laws and regulations. Effectively addressing money laundering and terror financing compliance requires real-world experience with the underlying criminal activities that lead to money laundering, an ability to foresee opportunities that money launderers see, in-depth knowledge of investigative methods, and a honed understanding of regulatory expectations. The premier industry for AML to discuss their common challenges, strategies and solutions for working together to manage the complex requirements set forth in Bank Secrecy Act, USA PATRIOT ACT and OFAC regulations, as well as deter and detect fraudulent activity. AML Risk Modeling Developing customised AML risk model to segment customers by risk profile and validating it by means of statistical stress testing techniques. AML Programme Diagnostic Performing an AML risk assessment and independent control testing to perform the ‘fitness for purpose’ review of AML programmes. Transaction Monitoring & Review Performing analytics and detailed transaction testing in response to regulatory or supervisory mandates. Process Standardisation Standardising AML processes across countries/regions to improve the effectiveness of risk control; this may include mapping to local regulatory expectations. Specialties AML Consulting, Data Analytics, Auditing Show less



Asia Consulting Group (P) Ltd.

• Oil and Gas
• 1 - 100 Employee

• Research Analyst

  • Aug 2011 - Aug 2012

  Gurgaon, India In-depth research of various parameters related to energy project, preparing detailed socio-economic feasibility report as per client requirement. Study level focuses on Strategic Consulting providing edge to the client to be different from competitor.. Projects on Oil and Gas. Database management and updating for projects within in India by collecting primary & secondary data. Responsibility: Primary research and secondary research (Primary level database building). Key… Show more In-depth research of various parameters related to energy project, preparing detailed socio-economic feasibility report as per client requirement. Study level focuses on Strategic Consulting providing edge to the client to be different from competitor.. Projects on Oil and Gas. Database management and updating for projects within in India by collecting primary & secondary data. Responsibility: Primary research and secondary research (Primary level database building). Key Parameters for analysis. Possible Outcomes (from various associations) and Predicted Outcomes (from analysis) Report preparation from predicted outcomes. Show less



Medimax Group Inc

• Management Trainee (Professional Practice Training)

  • Jul 2010 - Jul 2011

  Gurgaon, India