Experience

BIKE24

• Germany
• Software Development
• 100 - 200 Employee

• Category Manager

  • Sep 2023 - Present

  Dresden, Sachsen, Deutschland

• Purchasing Manager

  • Nov 2020 - Oct 2023

  Dresden, Sachsen, Deutschland

• Manager E-Mail-Marketing

  • Nov 2018 - Dec 2020

  Dresden und Umgebung, Deutschland -> Planning, conception and creation roll-out of e-mail campaigns focusing on different brands, themes, segments (bike sports, mountain sports, lifestyle, athleisure, parts, etc.) in English & German ... including close communication with internal product management and brand marketing functions ... briefing of external partners regarding the production of different media assets for the campaigns (onlineshop, e-mail, brand shops) ... communication with logistics and product… Show more -> Planning, conception and creation roll-out of e-mail campaigns focusing on different brands, themes, segments (bike sports, mountain sports, lifestyle, athleisure, parts, etc.) in English & German ... including close communication with internal product management and brand marketing functions ... briefing of external partners regarding the production of different media assets for the campaigns (onlineshop, e-mail, brand shops) ... communication with logistics and product maintenance team to oversee/assure product availability -> analyzation of executed campaigns afterwards



PrimaLoft

• United States
• Textile Manufacturing
• 1 - 100 Employee

• European Trade Marketing Manager

  • Aug 2017 - Oct 2018

  München und Umgebung, Deutschland -> Organizing PrimaLoft booth presence at international fashion and sports trade shows (ISPO Munich, ISPO Beijing, Première Vision, OutDoor, Performance Days) -> Development and execution of retail cooperations with European sports retail key accounts -> Organization and support of premium sponsorship of the Banff Mountain Film Tour in GAS region + The Netherlands -> Creation, implementation and organization of retail trainings and a tech rep tour in Germany, Austria and… Show more -> Organizing PrimaLoft booth presence at international fashion and sports trade shows (ISPO Munich, ISPO Beijing, Première Vision, OutDoor, Performance Days) -> Development and execution of retail cooperations with European sports retail key accounts -> Organization and support of premium sponsorship of the Banff Mountain Film Tour in GAS region + The Netherlands -> Creation, implementation and organization of retail trainings and a tech rep tour in Germany, Austria and Switzerland (GAS-region) -> Managing distribution of POS-Tools to European retail, brand and media partners

• European Trade Marketing Coordinator

  • Jan 2016 - Jul 2017

  München, Bayern, Deutschland



madeprojects

• Germany
• Advertising Services
• 1 - 100 Employee

• Product Trainer Schöffel Sportbekleidung GmbH

  • Feb 2012 - Jan 2016

  Deutschland -> Independant preparation/organization/execution of retail events in Germany -> Sales support for German retail partners of Schöffel -> Execution of product trainings for retail staff from Schöffel retail partners -> Execution of event presentations (sell-out support, training)



PrimaLoft

• United States
• Textile Manufacturing
• 1 - 100 Employee

• Marketing Intern, Europe

  • Oct 2014 - Jul 2015

  München und Umgebung, Deutschland -> Handling, Support and Execution of "Banff Mountain Film Tour" as a permanent team member in Germany, Austria, Switzerland and the Netherlands -> Support of booth team at international trade shows (ISPO, OutDoor, Performance Days) -> Creation and conduction of a market analysis concept incl. setting up a corresponding data base -> Support of the European PR-Manager (Monitoring, maintenance of the media database) -> general team assistance during the daily business



W. L. Gore & Associates

• United States
• Medical Device
• 700 & Above Employee

• Intern Marketing Communication at Gloves & Accessories Team

  • Feb 2014 - Aug 2014

  Feldkirchen-Westerham -> Coordination and organization of marketing-, merchandising- and promotion-related events in Germany, Austria and Switzerland -> Supporting European Gloves & Accessories Marketing-Team with execution of a training touring Germany, Austria and Switzerland -> Co-creation and execution of POS-concepts for key accounts -> Development and co-creation of POS-tools for retail -> Supervision of product database -> Support and assistance in current EU-marketing… Show more -> Coordination and organization of marketing-, merchandising- and promotion-related events in Germany, Austria and Switzerland -> Supporting European Gloves & Accessories Marketing-Team with execution of a training touring Germany, Austria and Switzerland -> Co-creation and execution of POS-concepts for key accounts -> Development and co-creation of POS-tools for retail -> Supervision of product database -> Support and assistance in current EU-marketing projects (New Naming Launch-Campaign) -> Global BU-meeting support and similar events Show less



scandtrack touristik GmbH

• Internship Tourism Management

  • May 2011 - Sep 2011

  Berlin und Umgebung, Deutschland --> Consulting of client requests on travel bookings, FAQs --> relationship management concerning business partners --> preparing and executing the Outdoor Test Tour sponsored by retail partner GLOBETROTTER --> on-site support in Lennartsfors, SWE (Scandtrack Outdoor Camp) by organizing weekly guest arrival and departure (consulting guests, maintenance of the guest equipment packages, bus planning and related tasks) --> execution of guided group tours through the… Show more --> Consulting of client requests on travel bookings, FAQs --> relationship management concerning business partners --> preparing and executing the Outdoor Test Tour sponsored by retail partner GLOBETROTTER --> on-site support in Lennartsfors, SWE (Scandtrack Outdoor Camp) by organizing weekly guest arrival and departure (consulting guests, maintenance of the guest equipment packages, bus planning and related tasks) --> execution of guided group tours through the region Dalsland Nordmarken Show less



Yoove Mobility GmbH

• Germany
• Renewables & Environment
• 1 - 100 Employee

• Freelancer

  • Mar 2010 - Jun 2011

  Potsdam und Umgebung, Deutschland --> Organization and execution of guided touristic tours (individually or in groups) on Segway-vehicles to the beautiful hotspots of Potsdam --> execution of training on handling and driving of a segway offered to the clients --> preparation and maintenance of the segways