PingHwa Okorie

Digital Marketing Director at Aura Digital
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Contact Information
us****@****om
(386) 825-5501
Location
Lagos State, Nigeria, NG
Languages
  • English Native or bilingual proficiency
  • Chinese Limited working proficiency

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Experience

    • Nigeria
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Director
      • Feb 2022 - Present

      AURA DIGITAL is a digital marketing agency that focused on content creation, social media management, business development, branding, and marketing. We support personal brands and businesses. A place where distinctive and unique qualities are brought together to develop impactful moments. How we are different: AURA Digital aims to ignite brands in bold and beautifully disruptive ways. Core Principles: Bringing stories to life. Developing long-lasting impact. Understanding the insights that motivate want, intentional content https://www.auradigitalmedia.com/ Show less

    • Nigeria
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Founder / Creative Director / CEO
      • Jan 2019 - Present

      Founder / Creative Director / CEO Visit saltandsunscreen.com Founder / Creative Director / CEO Visit saltandsunscreen.com

  • 3 Wise Pixels Ltd.
    • Lagos, Nigeria
    • Digital Marketing Executive
      • Oct 2017 - Jul 2019

      •Oversee online marketing strategy for 3WP by creating campaigns, designing graphics and disributing content •Analyze and report on visitor data and devise new ways to market products •Create and execute email marketing campaigns •Optimize content and social networking accounts for multiple client accounts •Develop and review personalized websites for clients using WordPress or Squarespace View our work at www.3wp.io •Oversee online marketing strategy for 3WP by creating campaigns, designing graphics and disributing content •Analyze and report on visitor data and devise new ways to market products •Create and execute email marketing campaigns •Optimize content and social networking accounts for multiple client accounts •Develop and review personalized websites for clients using WordPress or Squarespace View our work at www.3wp.io

  • EveryStylishGirl
    • Greater New York City Area
    • Co-Founder
      • Sep 2016 - Dec 2017

      A visual platform that captures the stories of fashionable women. Our mission is to investigate and inform fashionable audiences on questions that impact women worldwide. To give stylish influencers a voice and platform to share their stories in hopes that other women will be inspired by them. Check us out on Instagram @Everystylishgirl. •Managed company operations including emails, social media handles and intern tasks •Analyzed impressions, clicks, and views to find patterns to attract followers and increase engagement • Increased social media platform following by 400% in under six months • Organized Fall Bazaar and Sip N' Slay Nigeria to increase brand awareness and raise funds for new projects • Expansion of EveryStylishGirl brand in Nigeria and Africa at functions and meetings • Conducted market research and identified potential revenue streams for the company to pursue • Review, edit and overseeing staff management through their publishing of original photography and articles • Create company's budget sheet and managed finances • Discovered, negotiated, and secured new partnerships with local organizations for event sponsorship and to showcase on our website Show less

    • Sales Coordinator
      • Aug 2016 - Jun 2017

      • Enhanced hotel’s social media platforms resulting in a 150% increase to post engagement • Generate, edit and publish weekly content that builds meaningful connections with potential customers • Ensured client retention by maintaining relationships with repeat clients • Analyze revenue trends to maximize overall occupancy and maintain ratio of leisure/business travelers • Enhanced hotel’s social media platforms resulting in a 150% increase to post engagement • Generate, edit and publish weekly content that builds meaningful connections with potential customers • Ensured client retention by maintaining relationships with repeat clients • Analyze revenue trends to maximize overall occupancy and maintain ratio of leisure/business travelers

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Account Representative
      • Jul 2016 - Jul 2016

    • Hong Kong
    • Hospitality
    • 700 & Above Employee
    • Guest Service Agent
      • Sep 2015 - May 2016

      400 guest rooms and suites; 34,000 sq. ft. function space AAA 4 Diamond; Forbes 4 Star • Checked guests into and out of hotel in accordance with MOHG's "LQE" Standards, while actively anticipating guests' needs and assisting with all inquiries • Communicated all guest compliments, comments, observations and complaints to relevant department and ensured follow-up • Settled guest accounts and performed cashier duties while maintaining cash drawer of $1,000 • Assisted with special projects and duties as assigned by From Office Management Show less

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Sales Intern
      • Jul 2015 - Aug 2015

      • Handled all incoming and outgoing correspondence• Provided Direct Support to 5 managers as directed by the Director of Sales • Maintained and arranged filing system and inventory levels for the department• Compiled reports and other statistical information as requested for Revenue Manager• Gathered and updated client information in Opera• Researched and compiled a report of hotel standing in respect to hotels in competitive set

    • Rotational Intern
      • May 2015 - Jun 2015

      Rotated across 3 departments: Front Office, Food & Beverage, and Housekeeping. Key responsibilities included:• Participating in job shadowing experience with respective department managers• Developing and learning customer service management• Providing information and assistance to hotel guests and handling any questions, comments or concerns• Analyzed guest comments on Trip Advisor and survey feedback to determine improvements in hotel

    • United States
    • Individual and Family Services
    • 1 - 100 Employee
    • Intern
      • Sep 2014 - May 2015

      Solicit sponsorships from various corporations for annual fundraising gala that benefits those that are visually impaired. I also publicized upcoming events through social media platforms such as Facebook and local newspaper publications to stimulate greater interest in vision awareness. Solicit sponsorships from various corporations for annual fundraising gala that benefits those that are visually impaired. I also publicized upcoming events through social media platforms such as Facebook and local newspaper publications to stimulate greater interest in vision awareness.

    • Taiwan
    • Hospitality
    • 1 - 100 Employee
    • Food and Beverage Intern
      • Jun 2014 - Jul 2014

      Facilitated restaurant events by overseeing daily preparation, coordinating with other employees and providing necessary dietary information to guests. Additionally I contributed to daily restaurant management team meetings by reviewing financial reports and brainstorming methods on how to generate greater sales. Facilitated restaurant events by overseeing daily preparation, coordinating with other employees and providing necessary dietary information to guests. Additionally I contributed to daily restaurant management team meetings by reviewing financial reports and brainstorming methods on how to generate greater sales.

Education

  • The George Washington University - School of Business
    Bachelor of Business Administration (B.B.A.), Hospitality Administration/Management
    2012 - 2016
  • Brooks School
    Cum Laude
    2008 - 2012
  • American International School Lagos
    1999 - 2008

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