Pihla Lehmusjoki
Director, STT Media Services | Sales Exec. (KAM) | Data&Analytics enthusiast | Scrum Product Owner at Suomen Tietotoimisto STT- Claim this Profile
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Bio
Credentials
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Sanoman eettisen ohjeiston kertauskurssi
Sanoma Group eLearningsNov, 2022- Sep, 2024 -
Elements of AI
University of HelsinkiJan, 2021- Sep, 2024 -
Johtajana kehittyminen 360-valmennus
MilttonNov, 2019- Sep, 2024
Experience
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Suomen Tietotoimisto STT
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Finland
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Media Production
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1 - 100 Employee
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Director, STT Media Services | Sales Exec. (KAM) | Data&Analytics enthusiast | Scrum Product Owner
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Jan 2022 - Present
As Director of STT Media Services I am a member of the Executive Board and responsible for the media sales department. My responsibilities in key account management includes our current media products as well as product development. My work also entails a lot of project management in which I have a decade of experience. I am the Product Owner of STT's news analyzing tool (https://namia.io/works/3) which has been deployed also in other Nordic news agencies TT, NTB and Ritzau (https://stt.fi/datan-analysoiminen-modernia-journalismia/). I have been awarded with 2018 Excellence in News Agency Quality award by the European Alliance of News Agencies: https://stt.fi/tarkkailija-eana/I have strong strategic skills and I manage STT-Lehtikuva's media relations in close contact with all the customers which subscribe to STT's services. I manage also international contact network by keeping close contact to news agency professionals around the globe and attending several international news agency conferences annually.Saleswise I specialize in Key Account Management and data analyzing. When designing tailored service solutions for our customers I emphasize assertive and consultive approach. I have a strong background in journalistic work all the way from local and regional newspapers to tabloid and news agency news desk. The prerequisite for providing media publishers with value adding service is understanding of the media world both from the grass roots as well as from the business point of view.STT is Finland's leading news and picture agency. It is an independent, national news and picture provider which produces a real-time news agency service. STT also produces a number of other services for media as well as communications services for leading companies and other organisations. Almost all Finnish news media and a number of international customers subscribe to STT’s services. Further, STT has hundreds of businesses, associations and government agencies as customers.
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Head of Media Services | Sales Executive (KAM) | Data and Analytics enthusiast | Scrum Product Owner
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Apr 2012 - Dec 2021
As Head of Media Services I am a member of the Executive Board in STT and responsible for the media sales department. My responsibilities in key account management includes our current media products as well as product development. My work also entails a lot of project management in which I have a decade of experience. I am the Product Owner of STT's news analyzing tool (https://namia.io/works/3) which has been deployed also in other Nordic news agencies TT, NTB and Ritzau (https://stt.fi/datan-analysoiminen-modernia-journalismia/). I have been awarded with 2018 Excellence in News Agency Quality award by the European Alliance of News Agencies: https://stt.fi/tarkkailija-eana/I have strong strategic skills and I manage STT-Lehtikuva's media relations in close contact with all the customers which subscribe to STT's services. I manage also international contact network by keeping close contact to news agency professionals around the globe and attending several international news agency conferences annually.Saleswise I specialize in Key Account Management and data analyzing. When designing tailored service solutions for our customers I emphasize assertive and consultive approach. I have a strong background in journalistic work all the way from local and regional newspapers to tabloid and news agency news desk. The prerequisite for providing media publishers with value adding service is understanding of the media world both from the grass roots as well as from the business point of view.STT is Finland's leading news and picture agency. It is an independent, national news and picture provider which produces a real-time news agency service. STT also produces a number of other services for media as well as communications services for leading companies and other organisations. Almost all Finnish news media and a number of international customers subscribe to STT’s services. Further, STT has hundreds of businesses, associations and government agencies as customers.
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Product Manager
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Sep 2010 - Mar 2012
As a Product Manager I was responsible for STT-Lehtikuva's media products and of the product department. The department consisted of 6 persons, mainly Producers.Finland's leading news agency STT and leading picture agency Lehtikuva merged on March 2010.
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MINDS International
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Germany
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Media Production
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1 - 100 Employee
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Board Member, Deputy Chairperson
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Apr 2019 - Apr 2021
MINDS International is a global news and technology network of leading news agencies collaborating in new media business on a top executive level. The aim of MINDS is to support the digital development of news agencies and the media industry in general. The MINDS Board of Directors is one governing body of MINDS, consisting of 5 Board members. MINDS International is a global news and technology network of leading news agencies collaborating in new media business on a top executive level. The aim of MINDS is to support the digital development of news agencies and the media industry in general. The MINDS Board of Directors is one governing body of MINDS, consisting of 5 Board members.
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Editor in Chief
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1999 - 2012
Kumipusla Magazine was a car club publication for Ford Taunus I-III enthusiasts in Finland. The magazine was published twice a year. Alongside with my full-time job I was the Editor in Chief and layout designer (software: Adobe InDesign) of Kumipusla Magazine until along with my first born son came a change in my freetime priorities. Kumipusla Magazine was a car club publication for Ford Taunus I-III enthusiasts in Finland. The magazine was published twice a year. Alongside with my full-time job I was the Editor in Chief and layout designer (software: Adobe InDesign) of Kumipusla Magazine until along with my first born son came a change in my freetime priorities.
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STT
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United States
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Education
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Producer, News Products
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Jan 2010 - Aug 2010
I was in charge of several STT News Products, among others the online news production. My responsibility was to ensure that media customers subscribing to those news services were provided with content that was uniform and of high quality from both journalistic and technical point of view.I was also the vice shop steward of STT before my product manager nomination.
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Journalist and Sub-editor, News Desk
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Jun 2007 - Dec 2009
Reporter, radio and online journalist, sub-editor in STT news desk. Photographer for online picture archive.
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Iltalehti
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Finland
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Newspaper Publishing
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100 - 200 Employee
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Journalist
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May 2006 - Aug 2006
Summer reporter in domestic news. Summer reporter in domestic news.
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Keskisuomalainen
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Finland
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Newspaper Publishing
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100 - 200 Employee
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Sub-editor, layout designer and journalist
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Feb 2005 - Apr 2006
Sub-editor and layout designer in domestic news (software: QuarkXpress). Online news journalist. Sub-editor and layout designer in domestic news (software: QuarkXpress). Online news journalist.
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Reporter, photographer and layout designer (four summer-periods)
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2001 - 2004
Reporter, photographer (software: Adobe Photoshop) and layout designer (software: Adobe PageMaker) in Korpilahti local newspaper. Deputy Editor in Chief in summer 2004. Reporter, photographer (software: Adobe Photoshop) and layout designer (software: Adobe PageMaker) in Korpilahti local newspaper. Deputy Editor in Chief in summer 2004.
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Education
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2001 - 2007
University of Jyväskylä
Master’s Degree, Journalism and Organizational Communication
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