Experience

Wholy Greens | B Corp

• Netherlands
• Food Production
• 1 - 100 Employee

• Co-Founder

  • Apr 2020 - Present

  Building the most irresistible veggi concept brand - always on the look for new talent Building the most irresistible veggi concept brand - always on the look for new talent



Rainbow Collection

• Netherlands
• Business Consulting and Services
• 1 - 100 Employee

• Sustainable brand strategist

  • Aug 2010 - May 2020

  Rainbow Collection is a creative agency on the edge of sustainability and branding. We build companies and brands with impact. A glimpse of the portfolio I worked for: Red Bull, T-Mobile, Tele2, Obrigado, KNVB, Pathe, Gabanna, Noppies, Edge, Rituals & PATIENT+. Rainbow Collection is a creative agency on the edge of sustainability and branding. We build companies and brands with impact. A glimpse of the portfolio I worked for: Red Bull, T-Mobile, Tele2, Obrigado, KNVB, Pathe, Gabanna, Noppies, Edge, Rituals & PATIENT+.



Behold

• Amsterdam Area, Netherlands

• Partnerships Manager

  • Jan 2010 - Sep 2010

  We advised several companies on CSR, initiated valuable partnerships between companies and NGOs and created marketing concepts. Examples of clients are SKON, Red Bull, SOS Child Villages and NCDOs World Cup South Africa platform 'de 3e helft'. We advised several companies on CSR, initiated valuable partnerships between companies and NGOs and created marketing concepts. Examples of clients are SKON, Red Bull, SOS Child Villages and NCDOs World Cup South Africa platform 'de 3e helft'.



Effectory

• Netherlands
• Human Resources Services
• 200 - 300 Employee

• Sales

  • Jul 2009 - Aug 2010

  Effectory is Europe’s largest employee and customer research specialist. Effectory’s approach is based on improvement, development and excellence, where embedding your results in your organisation, in-depth hierarchical reporting and best practice action planning, guarantee a successful employee survey.My tasks are to deliver tailor made research proposals and overall improvements on the different sales processes.

• Project employee

  • Aug 2007 - Jul 2009

  I was a team captain of small teams. The main task was to assist project managers with the several projects, both customer surveys and employee surveys. In the project organization we worked in several small teams responsible for tasks like client reporting & presentations.



Amsterdam Research Project

• Consultant

  • Aug 2008 - Jul 2009

  Research trip organized for and by students. I worked independently during one year to deliver a high qualified report for a satisfied client. My personal additional value consisted of: - Acquisition: cold calling and acquisition meetings with potential clients from several industries. - International relocation research: I was the chairman of the research group who had to investigate the challenges and pitfalls from expatriates in Indonesia and Malaysia. Based on this we advised a portfolio of potential products for successful a entry of Solidbasics International (www.solidbasics.com) in Indonesia and/or Malaysia. Show less



South America

• Traveller

  • Jan 2007 - Aug 2007

  I travelled independently in South America, where I developed my inter personal skills and language skills. I was enrolled in Spanish and Portuguese language courses. I travelled independently in South America, where I developed my inter personal skills and language skills. I was enrolled in Spanish and Portuguese language courses.



Sanoma Uitgevers

• Accountmanager

  • 2006 - 2007

  Acquisition for advertising space. Responsible for small and medium clients in special and general interest magazines e.g. Man of all Seasons, Panorama and Sportweek. Acquisition for advertising space. Responsible for small and medium clients in special and general interest magazines e.g. Man of all Seasons, Panorama and Sportweek.



The HEINEKEN Company

• Netherlands
• Food and Beverage Services
• 700 & Above Employee

• Trade marketing & brand

  • 2004 - 2006

  Before the Amstel brand design change in 2006, I investigated what the total investment would be for a design change on a national scale. Furthermore I advised how this investment could be reduced by changing the design in different phases, considering the importance of some Amstel products. Before the Amstel brand design change in 2006, I investigated what the total investment would be for a design change on a national scale. Furthermore I advised how this investment could be reduced by changing the design in different phases, considering the importance of some Amstel products.