Experience

BrandJump
• United States
• Advertising Services
• Director Of Technology

  • Nov 2021 - Present


Mad Dogg Athletics®

• United States
• Health, Wellness & Fitness
• 1 - 100 Employee

• Director Of Ecommerce Operations

  • Aug 2018 - Nov 2021

  • Managed and lead the implementation of multiple applications within the technology stack, identifying and resolving site functionality issues and grooming project plans. • Lead, managed, and trained direct reports of frontend/backend developers and QA engineers, providing user acceptance testing for all technology project releases and corresponding new site initiatives • Worked closely with Marketing and Creative for seasonal launch calendars and facilitate the cross-functional group to meet deadlines, improving process efficiency by providing forecasting reports.



Allegro

• Norway
• Advertising Services
• 1 - 100 Employee

• Web Product Manager

  • Jul 2017 - Jul 2018

  • Developed, planned and executed website development and digital customer acquisition campaigns across major social media channels (Facebook, Instagram, etc) from conceptualizing to launch. • Monitored on-site analytics and provide recommendations to improve bounce rate, time on site and conversions using google analytics and heatmaps. • Identified areas of opportunity and provide strategic recommendations around channel growth and optimization including referral, affiliate and influencer marketing strategies, and email marketing campaigns.



Self-Employed

• Real Estate
• 1 - 100 Employee

• Ecommerce Product Manager

  • Jan 2017 - Jun 2017

  • Increased Conversion Optimization Rate by 42% , increased online sales revenue by 67% , reduced bounce rates by 75% for various clients • Streamlined ecommerce workflow for various clients • Consulted and helped implementing various ecommerce tech stacks including Shopify Plus and Netsuite for various clients. • Increased Conversion Optimization Rate by 42% , increased online sales revenue by 67% , reduced bounce rates by 75% for various clients • Streamlined ecommerce workflow for various clients • Consulted and helped implementing various ecommerce tech stacks including Shopify Plus and Netsuite for various clients.



BMC Software

• United States
• IT Services and IT Consulting
• 700 & Above Employee

• Senior Ecommerce Product Manager

  • Jan 2015 - Dec 2016

  • Lead a diverse ecommerce product team, (web strategy, web project management, creative producers, designers, writers, developers, and the product marketing team), to publish creative work and updated assets to the corporate websites, Communities, Intranet and Social channels. • Key point person in in-taking stakeholder requests and making strategic and logistical recommendations to meet business objectives, providing web marketing strategy. • Manages the daily production of a high traffic web site; track progress against budgets and schedules; ensure that expectations are communicated to the entire team in terms of deliverables, and ensure that those deliverables are met



Idera Software (BBS Technologies)

• Senior Ecommerce Product Manager

  • Jun 2011 - Dec 2014

  • Responsible for all web properties and sales/marketing systems for high traffic website • Gathered business requirements and Lead Sitecore CMS implementation project utilizing Eloqua/Oracle, Salesforce • Managed direct report of five employees, conducted weekly SCRUM, using Agile project methodologies. • Managed offshore team through oDesk, reducing development cost by 55%. • Improved website conversion by 40% through A/B tests, Reduced bounce rate by 60% and abandonment rate by 30% by enhancing user experience



SAVAGE BRANDS

• United States
• Advertising Services
• 1 - 100 Employee

• Contract Web Developer

  • Sep 2010 - Feb 2011

  • Developed Sysco Online Annual Report and Sustainabilty Report websites. • Developed AlEn USA Corporate Site using FlexWeb CMS • Performed code maintenance for multiple clients • Developed Sysco Online Annual Report and Sustainabilty Report websites. • Developed AlEn USA Corporate Site using FlexWeb CMS • Performed code maintenance for multiple clients



Adcetera

• United States
• Advertising Services
• 1 - 100 Employee

• FLASH/WEB DEVELOPER

  • Oct 2008 - Sep 2010

  • Lead the development of interactive screensavers/apps using Flash IDE with AS3 for HP products. • Lead the development of multiple microsites for various clients. • Improved the efficacy rate of web development workflow by reducing time to develop by 45%. • Lead the development of interactive screensavers/apps using Flash IDE with AS3 for HP products. • Lead the development of multiple microsites for various clients. • Improved the efficacy rate of web development workflow by reducing time to develop by 45%.



DHILTON ASSOCIATES, LTD

• India
• Staffing and Recruiting
• 1 - 100 Employee

• WEB DEVELOPER

  • Sep 2005 - Sep 2008

  • Developed and maintained Encryption and Decryption Stored Procedures for nationwide Credit Unions, using C#.NET, Jscript.NET and VB.NET technology as well XHTML, CSS, JavaScript. • Developed web applications perform data access to MS Access Database, SQL Server 2005. • Initiated and lead a custom client manager application, leading development of Computer Inventory Application, Laptop Tracking Application, Online Surveys with C#.Net in conjunction with Access Database as a data storage. • Lead developer of an online Auto Loan Application for a client utilizing JScript.NET and SQL Server 2005.



Vizitech, LLC

• United States
• IT Services and IT Consulting

• WEB DEVELOPER INTERN

  • Sep 1999 - Oct 2000

  • Data Entry for customer's information as well as their website's requirements using • Developed web pages with VB, HTML, Javascript. • Installed Microsoft OS on a client's 7 computers and set them up for networking. • Provided Customer support to customers with Windows 98/SE installation, onsite and phone service of hardware installation. • Data Entry for customer's information as well as their website's requirements using • Developed web pages with VB, HTML, Javascript. • Installed Microsoft OS on a client's 7 computers and set them up for networking. • Provided Customer support to customers with Windows 98/SE installation, onsite and phone service of hardware installation.