Piet Loubser
Senior Vice President Marketing at Privacera- Claim this Profile
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Bio
Tricia Lee McNabb
The #1 thing I love about Piet as a leader, marketer and person - his glass is always half full. In today's world, we need people who can dial down the intensity to make way for ideas and a path forward. This is something that Piet does everyday as an individual and with and for his team. He is a voice of reason, as well as the sometimes needed devil's advocate and someone who knows how to comfort hysteria. Since he came to our team, I have been able to rely on him to provide strategy, content and direction for our company and he has become a main source/face that I gladly parade out in public to speak our gospel. I appreciate all of these qualities in a leader and am so glad to be a part of his team.
Nenshad Bardoliwalla
I have known Piet for many years but only had the privilege of working with him in the last two years. Piet is a savvy marketer with tremendous industry knowledge of the Business Intelligence, Data Management, and Artificial Intelligence spaces. His specialty is product marketing, but he is equally adept at other areas of marketing, especially analyst relations, where Paxata became a leader in two different Forrester Waves under his leadership. He is a very easy person to work with collaboratively and was well liked by both his peers and team alike. He has especially strong management skills and did a great job earning the trust of the people who reported to him. I'd be happy to work with him again.
Tricia Lee McNabb
The #1 thing I love about Piet as a leader, marketer and person - his glass is always half full. In today's world, we need people who can dial down the intensity to make way for ideas and a path forward. This is something that Piet does everyday as an individual and with and for his team. He is a voice of reason, as well as the sometimes needed devil's advocate and someone who knows how to comfort hysteria. Since he came to our team, I have been able to rely on him to provide strategy, content and direction for our company and he has become a main source/face that I gladly parade out in public to speak our gospel. I appreciate all of these qualities in a leader and am so glad to be a part of his team.
Nenshad Bardoliwalla
I have known Piet for many years but only had the privilege of working with him in the last two years. Piet is a savvy marketer with tremendous industry knowledge of the Business Intelligence, Data Management, and Artificial Intelligence spaces. His specialty is product marketing, but he is equally adept at other areas of marketing, especially analyst relations, where Paxata became a leader in two different Forrester Waves under his leadership. He is a very easy person to work with collaboratively and was well liked by both his peers and team alike. He has especially strong management skills and did a great job earning the trust of the people who reported to him. I'd be happy to work with him again.
Tricia Lee McNabb
The #1 thing I love about Piet as a leader, marketer and person - his glass is always half full. In today's world, we need people who can dial down the intensity to make way for ideas and a path forward. This is something that Piet does everyday as an individual and with and for his team. He is a voice of reason, as well as the sometimes needed devil's advocate and someone who knows how to comfort hysteria. Since he came to our team, I have been able to rely on him to provide strategy, content and direction for our company and he has become a main source/face that I gladly parade out in public to speak our gospel. I appreciate all of these qualities in a leader and am so glad to be a part of his team.
Nenshad Bardoliwalla
I have known Piet for many years but only had the privilege of working with him in the last two years. Piet is a savvy marketer with tremendous industry knowledge of the Business Intelligence, Data Management, and Artificial Intelligence spaces. His specialty is product marketing, but he is equally adept at other areas of marketing, especially analyst relations, where Paxata became a leader in two different Forrester Waves under his leadership. He is a very easy person to work with collaboratively and was well liked by both his peers and team alike. He has especially strong management skills and did a great job earning the trust of the people who reported to him. I'd be happy to work with him again.
Tricia Lee McNabb
The #1 thing I love about Piet as a leader, marketer and person - his glass is always half full. In today's world, we need people who can dial down the intensity to make way for ideas and a path forward. This is something that Piet does everyday as an individual and with and for his team. He is a voice of reason, as well as the sometimes needed devil's advocate and someone who knows how to comfort hysteria. Since he came to our team, I have been able to rely on him to provide strategy, content and direction for our company and he has become a main source/face that I gladly parade out in public to speak our gospel. I appreciate all of these qualities in a leader and am so glad to be a part of his team.
Nenshad Bardoliwalla
I have known Piet for many years but only had the privilege of working with him in the last two years. Piet is a savvy marketer with tremendous industry knowledge of the Business Intelligence, Data Management, and Artificial Intelligence spaces. His specialty is product marketing, but he is equally adept at other areas of marketing, especially analyst relations, where Paxata became a leader in two different Forrester Waves under his leadership. He is a very easy person to work with collaboratively and was well liked by both his peers and team alike. He has especially strong management skills and did a great job earning the trust of the people who reported to him. I'd be happy to work with him again.
Credentials
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DataRobot Essentials
DataRobotJan, 2020- Nov, 2024
Experience
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Privacera
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United States
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Software Development
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1 - 100 Employee
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Senior Vice President Marketing
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Aug 2021 - Present
Privacera is the leader in providing unified AI and data security governance solutions. Businesses are required to balance the expanding demand for self-service analytics with the growing compliance and security mandates from regulations like GDPR, CCPA etc. With a single pane of glass data security governance solution to centrally create policies with automated and natively enforced in your underlying data services, you reduce access and security complexity and greatly accelerate cloud… Show more Privacera is the leader in providing unified AI and data security governance solutions. Businesses are required to balance the expanding demand for self-service analytics with the growing compliance and security mandates from regulations like GDPR, CCPA etc. With a single pane of glass data security governance solution to centrally create policies with automated and natively enforced in your underlying data services, you reduce access and security complexity and greatly accelerate cloud transformations and data democratization initiatives. Read more on privacera.com Show less Privacera is the leader in providing unified AI and data security governance solutions. Businesses are required to balance the expanding demand for self-service analytics with the growing compliance and security mandates from regulations like GDPR, CCPA etc. With a single pane of glass data security governance solution to centrally create policies with automated and natively enforced in your underlying data services, you reduce access and security complexity and greatly accelerate cloud… Show more Privacera is the leader in providing unified AI and data security governance solutions. Businesses are required to balance the expanding demand for self-service analytics with the growing compliance and security mandates from regulations like GDPR, CCPA etc. With a single pane of glass data security governance solution to centrally create policies with automated and natively enforced in your underlying data services, you reduce access and security complexity and greatly accelerate cloud transformations and data democratization initiatives. Read more on privacera.com Show less
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Intensivate
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United States
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Computer Hardware Manufacturing
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1 - 100 Employee
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Advisor
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Jan 2018 - Dec 2022
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SymphonyAI
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United States
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Software Development
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200 - 300 Employee
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VP Product Marketing
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Feb 2021 - Jul 2021
Drive repositioning of SymphonyAI from private equity/ investment firm into enterprise AI solutions company.
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Chief Marketing Officer
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Feb 2021 - Jul 2021
Launch the Symphony EurekaAI platform and drove broad integration and adoption of the platform into SymphonyAI portfolio companies. Drive GTM and market introduction of first incubated AI solution for Financial Services organizations.
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Advisor
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Sep 2017 - May 2021
Acquired by ThoughtSpot Acquired by ThoughtSpot
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Alation
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United States
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Software Development
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500 - 600 Employee
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VP Strategic Marketing
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Apr 2020 - Feb 2021
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DataRobot
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United States
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Software Development
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700 & Above Employee
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VP Product Marketing
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Jan 2020 - Apr 2020
Leading marketing for Paxata, a DataRobot company. Leading marketing for Paxata, a DataRobot company.
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Paxata (a DataRobot Company)
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United States
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Software Development
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1 - 100 Employee
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SVP, Global Head of Marketing
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Mar 2018 - Apr 2020
Leading global marketing for Paxata. Building out a new category for modern data management with the market leading Self-Service Data Preparation solution. Fantastic recognition from Forrester in their most recent Waves for Big Data Fabric and Data Preparation Solutions. Acquired by DataRobot. Leading global marketing for Paxata. Building out a new category for modern data management with the market leading Self-Service Data Preparation solution. Fantastic recognition from Forrester in their most recent Waves for Big Data Fabric and Data Preparation Solutions. Acquired by DataRobot.
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Hortonworks
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United States
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Software Development
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1 - 100 Employee
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VP Product and Solutions Marketing
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Oct 2016 - Mar 2018
Global product and solutions marketing Global product and solutions marketing
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Informatica
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United States
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Software Development
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700 & Above Employee
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VP Platform Product Marketing
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May 2013 - Sep 2016
Global head of content and customer marketing. Develop and launched vision for expanded data management category, Informatica Intelligent Data Platform. Develop GTM via audience, industry, and solutions domains. Grow revenue and pipeline by worldwide enablement field and global partners to drive strategic business value from INFA solutions. Design and build out enterprise content management strategy; redefine marketing content management. Design and build a thought leadership program… Show more Global head of content and customer marketing. Develop and launched vision for expanded data management category, Informatica Intelligent Data Platform. Develop GTM via audience, industry, and solutions domains. Grow revenue and pipeline by worldwide enablement field and global partners to drive strategic business value from INFA solutions. Design and build out enterprise content management strategy; redefine marketing content management. Design and build a thought leadership program, evangelism and social agenda around data-first thinking for IT and business. Show less Global head of content and customer marketing. Develop and launched vision for expanded data management category, Informatica Intelligent Data Platform. Develop GTM via audience, industry, and solutions domains. Grow revenue and pipeline by worldwide enablement field and global partners to drive strategic business value from INFA solutions. Design and build out enterprise content management strategy; redefine marketing content management. Design and build a thought leadership program… Show more Global head of content and customer marketing. Develop and launched vision for expanded data management category, Informatica Intelligent Data Platform. Develop GTM via audience, industry, and solutions domains. Grow revenue and pipeline by worldwide enablement field and global partners to drive strategic business value from INFA solutions. Design and build out enterprise content management strategy; redefine marketing content management. Design and build a thought leadership program, evangelism and social agenda around data-first thinking for IT and business. Show less
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Hewlett Packard Enterprise
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Senior Director Product Marketing
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Mar 2011 - Apr 2013
Product marketing lead for Service and Portfolio Management group and driving the introduction of HP IT Performance Suite, a new positioning for the entire family of products of HP Software. Major product launches and achievements include: * establishing IT Performance management software category * driving adoption of best practice KPI's relating to measuring IT performance * develop and launch GTM, demand generation, events for IT Executive Scorecard and financial analytics for… Show more Product marketing lead for Service and Portfolio Management group and driving the introduction of HP IT Performance Suite, a new positioning for the entire family of products of HP Software. Major product launches and achievements include: * establishing IT Performance management software category * driving adoption of best practice KPI's relating to measuring IT performance * develop and launch GTM, demand generation, events for IT Executive Scorecard and financial analytics for IT * manage GTM, demand gen, events, digital presence and product marketing for IT Service portfolio management, ServiceAnywhere (first SaaS service management product for HP). Show less Product marketing lead for Service and Portfolio Management group and driving the introduction of HP IT Performance Suite, a new positioning for the entire family of products of HP Software. Major product launches and achievements include: * establishing IT Performance management software category * driving adoption of best practice KPI's relating to measuring IT performance * develop and launch GTM, demand generation, events for IT Executive Scorecard and financial analytics for… Show more Product marketing lead for Service and Portfolio Management group and driving the introduction of HP IT Performance Suite, a new positioning for the entire family of products of HP Software. Major product launches and achievements include: * establishing IT Performance management software category * driving adoption of best practice KPI's relating to measuring IT performance * develop and launch GTM, demand generation, events for IT Executive Scorecard and financial analytics for IT * manage GTM, demand gen, events, digital presence and product marketing for IT Service portfolio management, ServiceAnywhere (first SaaS service management product for HP). Show less
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SAP
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Germany
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Software Development
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700 & Above Employee
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VP Market Intelligence
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2008 - Mar 2011
Study and analyze global market dynamics relating to our business and ecosystem. Building dynamic models and frameworks to describe the nature of the competitive landscape and key drivers that will influence vendor strategies and buyer behavior. Support of business executive decisions ranging from ongoing operational planning activities to long term strategy. Study and analyze global market dynamics relating to our business and ecosystem. Building dynamic models and frameworks to describe the nature of the competitive landscape and key drivers that will influence vendor strategies and buyer behavior. Support of business executive decisions ranging from ongoing operational planning activities to long term strategy.
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SAP BusinessObjects
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United States
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Software Development
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700 & Above Employee
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Vice President Market and Portfolio Strategy
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Jul 2005 - Jan 2008
Executive marketing leadership role with responsible for developing market oriented insights and turning those into portfolio strategies. Implementation of customer centric selling methodology and driving worldwide field enablement. Driving category repositioning and integrated suite value proposition across entire portfolio. Implementation of standard portfolio planning processes. Leading global market and competitive intelligence, delivering high impact on quarterly revenue achievement.
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Senior Director Market Intelligence
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Jan 2004 - Jul 2005
Responsible for global market and competitive intelligence, driving integrated competitive strategies across marketing, sales and product development groups. Drive and deliver worldwide field enablement programs and training sessions.
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Business Development Manager
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May 2002 - Mar 2004
Primary responsibility to development local partners, resellers and develop strategic deals with leading local corporations, driving doubling of revenues from local sales channel. Primary responsibility to development local partners, resellers and develop strategic deals with leading local corporations, driving doubling of revenues from local sales channel.
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Regional Director and GM
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Sep 2000 - May 2002
Creating new operating division for software and software services company in Gauteng, South Africa. Securing strategic agreements with major companies and establish partnerships with leading technology vendors. Creating new operating division for software and software services company in Gauteng, South Africa. Securing strategic agreements with major companies and establish partnerships with leading technology vendors.
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SAP BusinessObjects
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United States
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Software Development
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700 & Above Employee
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Senior Director Market Intelligence
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Mar 1997 - Aug 2000
Lead global competitive intelligence team and drive worldwide field enablement programs and initiatives. Lead global competitive intelligence team and drive worldwide field enablement programs and initiatives.
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Technical Manager
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Jul 1994 - Feb 1997
Establish sales team in Cape Town and establishing first major accounts in the territory. Growing into national technical manager role where I lead solution definition and scoping for strategic transactions. Build and maintain primary relationship with key software vendors. Establish sales team in Cape Town and establishing first major accounts in the territory. Growing into national technical manager role where I lead solution definition and scoping for strategic transactions. Build and maintain primary relationship with key software vendors.
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