Pierre Salomon
Chief Marketing Officer at Colvin- Claim this Profile
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Español Native or bilingual proficiency
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English Full professional proficiency
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Français Native or bilingual proficiency
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Bio
Elia Borrini
I was lucky to work with Pierre at Colvin where I was leading the entire B2C business and Pierre the whole B2C marketing team. In our time working together, Pierre showed a deep sense of ownership, fine attention to detail, and strong care for his team. Thanks to these, he was able to drive performance forward even during complex and busy times and I'm sure he would be a great addition to any team.
Manuel López
He tenido la suerte de trabajar con Pierre en varias iniciativas enfocadas a mejorar la Customer Experience y la Retention de los clientes y usuarios. Pierre es un magnífico profesional, que siempre pone por delante al cliente, buscando la forma de alinearlo con los objetivos empresariales. Con unas grandes habilidades analíticas, técnicas y de gestión de personas, siempre dispuesto a ayudar y contagiando humildad y buen rollo. Pierre siempre mira más allá del corto plazo, articulando una secuencia de pasos lógicos para poder llevar a cabo una estrategia que lleve al éxito. Trabajar con Pierre es una garantía de éxito. Un placer haber podido compartir momentos e iniciativas con él. Espero que volvamos a coincidir en el futuro.
Elia Borrini
I was lucky to work with Pierre at Colvin where I was leading the entire B2C business and Pierre the whole B2C marketing team. In our time working together, Pierre showed a deep sense of ownership, fine attention to detail, and strong care for his team. Thanks to these, he was able to drive performance forward even during complex and busy times and I'm sure he would be a great addition to any team.
Manuel López
He tenido la suerte de trabajar con Pierre en varias iniciativas enfocadas a mejorar la Customer Experience y la Retention de los clientes y usuarios. Pierre es un magnífico profesional, que siempre pone por delante al cliente, buscando la forma de alinearlo con los objetivos empresariales. Con unas grandes habilidades analíticas, técnicas y de gestión de personas, siempre dispuesto a ayudar y contagiando humildad y buen rollo. Pierre siempre mira más allá del corto plazo, articulando una secuencia de pasos lógicos para poder llevar a cabo una estrategia que lleve al éxito. Trabajar con Pierre es una garantía de éxito. Un placer haber podido compartir momentos e iniciativas con él. Espero que volvamos a coincidir en el futuro.
Elia Borrini
I was lucky to work with Pierre at Colvin where I was leading the entire B2C business and Pierre the whole B2C marketing team. In our time working together, Pierre showed a deep sense of ownership, fine attention to detail, and strong care for his team. Thanks to these, he was able to drive performance forward even during complex and busy times and I'm sure he would be a great addition to any team.
Manuel López
He tenido la suerte de trabajar con Pierre en varias iniciativas enfocadas a mejorar la Customer Experience y la Retention de los clientes y usuarios. Pierre es un magnífico profesional, que siempre pone por delante al cliente, buscando la forma de alinearlo con los objetivos empresariales. Con unas grandes habilidades analíticas, técnicas y de gestión de personas, siempre dispuesto a ayudar y contagiando humildad y buen rollo. Pierre siempre mira más allá del corto plazo, articulando una secuencia de pasos lógicos para poder llevar a cabo una estrategia que lleve al éxito. Trabajar con Pierre es una garantía de éxito. Un placer haber podido compartir momentos e iniciativas con él. Espero que volvamos a coincidir en el futuro.
Elia Borrini
I was lucky to work with Pierre at Colvin where I was leading the entire B2C business and Pierre the whole B2C marketing team. In our time working together, Pierre showed a deep sense of ownership, fine attention to detail, and strong care for his team. Thanks to these, he was able to drive performance forward even during complex and busy times and I'm sure he would be a great addition to any team.
Manuel López
He tenido la suerte de trabajar con Pierre en varias iniciativas enfocadas a mejorar la Customer Experience y la Retention de los clientes y usuarios. Pierre es un magnífico profesional, que siempre pone por delante al cliente, buscando la forma de alinearlo con los objetivos empresariales. Con unas grandes habilidades analíticas, técnicas y de gestión de personas, siempre dispuesto a ayudar y contagiando humildad y buen rollo. Pierre siempre mira más allá del corto plazo, articulando una secuencia de pasos lógicos para poder llevar a cabo una estrategia que lleve al éxito. Trabajar con Pierre es una garantía de éxito. Un placer haber podido compartir momentos e iniciativas con él. Espero que volvamos a coincidir en el futuro.
Experience
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Colvin
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United Kingdom
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Design Services
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1 - 100 Employee
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Chief Marketing Officer
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Apr 2022 - Present
At Colvin and Monsieur MargueriteMarketing strategy for the 2 Brands in 4 countries (Branding, Acquisition and Retention)Manage multi-million budget, P&L and team KPIsDigital & offline campaigns (including TV, SEA, SEO, Social Media, Affiliates, CRM, PR) and customer loops to drive leads, build traffic and improve conversion.Close collaboration with Product, Tech & Data teams
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Head of Retention & Experience
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Oct 2019 - May 2022
Marketing Growth for the 4 countries Head of the Customer lifecycle management and CRMCo-leader of the Retention POD and main contact for the Product&Tech and Data teamsManagement of the Customer success teamLeadership to a direct team of 3 and an indirect team of 17
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eDreams ODIGEO
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Spain
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Technology, Information and Internet
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700 & Above Employee
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CRM Manager
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Sep 2015 - Oct 2019
CRM team management for the 5 brands Prime members experience leader (strategic initiative) - Product POD App engagement and retention International and multi-brands projects strategy and implementation CRM team management for the 5 brands Prime members experience leader (strategic initiative) - Product POD App engagement and retention International and multi-brands projects strategy and implementation
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La Redoute
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France
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Retail
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700 & Above Employee
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CRM Manager
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Sep 2014 - Sep 2015
Multichannel strategy (email, print, SMS, push notification) and cooperation with the traffic teamWebsite personalization and Channel personalized communications,Customer centric marketing (10M Actives customers)Mobile communication strategyManagement of the CRM budgetInternational emailing coordinationTeam Manager (5 people)
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Traffic Manager
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Jan 2011 - Sep 2014
Marketing automation manager (€110 million turnover)Customer Database Management (recruitment, reactivation, retention, deliverability, quarantine)Web analytics (monitoring and improvement of the emailing reports)Team Manager (2 people)
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KPMG
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Brazil
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Construction
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Consultant
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Sep 2007 - Jan 2010
Consulting and strategy in FMCG companies and in the automotive industry Accounting revisions and Specific missions: Business Plans, Market Research, International clients Consulting and strategy in FMCG companies and in the automotive industry Accounting revisions and Specific missions: Business Plans, Market Research, International clients
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Bonduelle
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France
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Food and Beverage Manufacturing
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700 & Above Employee
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Trade Marketing Assistant - Madrid
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Jan 2007 - Jul 2007
Internal activity analysis (Sales analysis, prices control) Management of Point of sale advertising materials, Follow-up of the promotional plan Internal activity analysis (Sales analysis, prices control) Management of Point of sale advertising materials, Follow-up of the promotional plan
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Education
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2002 - 2007
IÉSEG School of Management
Business administration, Master in Management : Grande Ecole program -
2004 - 2005
Tecnológico de Monterrey
Marketing international
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