Philip Melito

Lead Product Designer at HealthBook Plus
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Contact Information
Location
Austin, Texas, United States, US
Languages
  • German Elementary proficiency

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5.0

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Jon Hill

I have had the pleasure of working with Phil Melito on numerous projects including creative work around several sporting events and athletic oriented businesses. Phil can take an idea and use his creative skill to present the idea to the marketplace in an effective and valuable way.

Dale Carlson

I can highly recommend Phil to anyone seeking the best quality work in print and user interface design. Phil’s work is fresh and creative and executed with precision. An his business insights and sense of humor add to a great working experience.

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Experience

    • United Kingdom
    • Health, Wellness and Fitness
    • Lead Product Designer
      • Feb 2022 - Present
    • United States
    • Furniture and Home Furnishings Manufacturing
    • 1 - 100 Employee
    • Lead Product Designer
      • Sep 2020 - Oct 2021

      Led design & development initiative to create a made-to-order shopping experience for cowhide products, allowing customers to customize by shape, color and size while receiving real-time price calculations. Key responsibilities included defining a new information architecture, overseeing contract developers and training staff on an improved internal UX design process. Led design & development initiative to create a made-to-order shopping experience for cowhide products, allowing customers to customize by shape, color and size while receiving real-time price calculations. Key responsibilities included defining a new information architecture, overseeing contract developers and training staff on an improved internal UX design process.

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Lead Product Designer
      • Dec 2018 - Mar 2020

      Led design team to support and expand automated marketing tools for both desktop and mobile experiences. Successful initiatives included a self-onboarding process which increased new customer conversion rates and mobile reporting tools which improved retention rates. Key responsibilities included collaborating with partners across product and engineering to define, build, and release new features. Led design team to support and expand automated marketing tools for both desktop and mobile experiences. Successful initiatives included a self-onboarding process which increased new customer conversion rates and mobile reporting tools which improved retention rates. Key responsibilities included collaborating with partners across product and engineering to define, build, and release new features.

    • United States
    • Leisure, Travel & Tourism
    • Lead Product Designer
      • Aug 2017 - Dec 2018

      Led product design of Everfest’s festival ticketing and rewards platform. Successfully increased Everfest Premium membership by 40% with a value-driven sign-up process. Key responsibilities included moderated user research, user flows, interactive prototypes and user testing. Led product design of Everfest’s festival ticketing and rewards platform. Successfully increased Everfest Premium membership by 40% with a value-driven sign-up process. Key responsibilities included moderated user research, user flows, interactive prototypes and user testing.

    • United States
    • Retail
    • 700 & Above Employee
    • Lead Product Designer
      • Dec 2016 - Aug 2017

      Designed an in-store kiosk for new customers to sign up for the 365 Rewards program. The streamlined experience attracted new rewards customers and reduced lines at store openings. Improved the website experience with fun, easy-to-understand product information and rewards benefits. Designed an in-store kiosk for new customers to sign up for the 365 Rewards program. The streamlined experience attracted new rewards customers and reduced lines at store openings. Improved the website experience with fun, easy-to-understand product information and rewards benefits.

    • United States
    • Hospitality
    • Senior User Experience Designer
      • Dec 2015 - Nov 2016

      Designed a back-end admin area for the UNION POS system with detailed reporting dashboard for desktop and a streamlined mobile version. Conducted onsite usability sessions with restaurant and bar managers to gather feedback and test features. Designed a back-end admin area for the UNION POS system with detailed reporting dashboard for desktop and a streamlined mobile version. Conducted onsite usability sessions with restaurant and bar managers to gather feedback and test features.

    • United States
    • Technology, Information and Internet
    • 700 & Above Employee
    • Senior User Experience Designer
      • Apr 2015 - Nov 2015

      Created prototypes, concept models and user flows to explore ship-from-store fulfillment features for enterprise customers. Collaborated with stakeholders to identify and define business goals into unique product experiences. Created prototypes, concept models and user flows to explore ship-from-store fulfillment features for enterprise customers. Collaborated with stakeholders to identify and define business goals into unique product experiences.

    • Software Development
    • Product Design Lead
      • May 2010 - Feb 2015

      Led a start-up team of designers to build an innovative cooking app which included a “hands free” feature that was voice-activated as well as “smart timers” that combined multiple recipes into a synchronized cooking process. Implemented a thorough process of research, user stories, prototyping and testing. Key responsibilities included defining the user experience, user flows, information architecture, wireframes, interactions, user testing and visual design. Led a start-up team of designers to build an innovative cooking app which included a “hands free” feature that was voice-activated as well as “smart timers” that combined multiple recipes into a synchronized cooking process. Implemented a thorough process of research, user stories, prototyping and testing. Key responsibilities included defining the user experience, user flows, information architecture, wireframes, interactions, user testing and visual design.

    • Creative Director & Partner
      • Apr 2000 - Jan 2010

      Built a small agency that provided a wide range of interactive, print and branding services to enterprise companies, small businesses and non-profit organizations. Management duties included developing new business, project management, creative direction and marketing strategy. Built a small agency that provided a wide range of interactive, print and branding services to enterprise companies, small businesses and non-profit organizations. Management duties included developing new business, project management, creative direction and marketing strategy.

    • Design Services
    • 1 - 100 Employee
    • Senior Interactive Art Director
      • Mar 1998 - Mar 2000

      Art directed interactive projects for Adidas, SAP, Ford Motor Company, Microsoft and Hoover’s Online. Art directed interactive projects for Adidas, SAP, Ford Motor Company, Microsoft and Hoover’s Online.

Education

  • The University of Texas at Austin
    Bachelor Arts in Art, Studio Art
    1987 - 1992
  • University of Maryland, Munich Germany
    Art/Art Studies, General
    1987 - 1988
  • Augsburg American High School, Augsburg Germany
    High School Diploma, Art/Art Studies, General
    1986 - 1987

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