Phileasha Gentry
Sales Coordinator at Alive Publishing Group Inc.- Claim this Profile
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Bio
Experience
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Alive Publishing Group Inc.
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Canada
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Wellness and Fitness Services
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1 - 100 Employee
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Sales Coordinator
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Oct 2022 - Present
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Pan Pacific Pet
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Abbotsford, British Columbia, Canada
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Business Development Manager
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Jul 2019 - Jun 2022
• Worked closely with the Chief Sales Officer in day-to-day business including special projects and vendor relations. • Oversaw all trade show components that the company participates in, from initial planning, managing 30 different vendors, entertainment, administration, travel, to execution. • Attended industry tradeshows to find new vendors and maintain relationships with current vendors. • Managed all aspects of pricing, from margin analysis to creating wholesale prices. • Managed two key accounts with successful growth. • Oversaw all product launches and coordinates with all departments including purchasing, sales, marketing and finance. • Primary contact for over 130 vendors. Show less
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Avafina Pet Products
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Canada
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Consumer Goods
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1 - 100 Employee
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Sales and Marketing Coordinator
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Apr 2018 - Jul 2019
• Assisted in creating and launching an online ordering platform; once launched, maintained images, new items, and promotions. • Managed monthly promotions and seasonal activities, including sending communication to retailers through MailChimp. • Planned all aspects of our industry trade show including booth setup, planning, administration, vendor management, travel, and promotions. • Processed customer credits and created a system for vendor charge backs. • Answered customer website enquiries through phone and email. Show less
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Dovre Specialty Foods
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Canada
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Food and Beverage Services
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1 - 100 Employee
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Sales and Marketing Assistant
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Jul 2016 - Apr 2018
• Planned and executed trade shows. • Creation of all marketing materials, include website updates, sell sheets, deal sheets, and product catalogue. • Ran monthly sales reports for vendor, including implementing running them in Excel, rather than PDF. • Managed item creation and pricing. • Assisted with key account administration, including head office forms and pricing. • Managed all sales team samples. • Planned and executed trade shows. • Creation of all marketing materials, include website updates, sell sheets, deal sheets, and product catalogue. • Ran monthly sales reports for vendor, including implementing running them in Excel, rather than PDF. • Managed item creation and pricing. • Assisted with key account administration, including head office forms and pricing. • Managed all sales team samples.
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Pan Pacific Pet
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Abbotsford, British Columbia, Canada
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Sales Coordinator
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Oct 2014 - Jul 2016
• Executive assistant to the Director of Sales and Marketing. • Coordination of marketing campaigns. • Analyzation of sales data, margin, and profitability. • Liaison between various departments including sales, purchasing, marketing, and directors. • Attended tradeshows to source new business. • Booked travel for sales staff. • Assisted with accounted growth through the creation of strategic business proposals. • Executive assistant to the Director of Sales and Marketing. • Coordination of marketing campaigns. • Analyzation of sales data, margin, and profitability. • Liaison between various departments including sales, purchasing, marketing, and directors. • Attended tradeshows to source new business. • Booked travel for sales staff. • Assisted with accounted growth through the creation of strategic business proposals.
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Education
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Kwantlen Polytechnic University