Peyton Kirsch
Associate Analyst, Paid Social at CMI Media Group- Claim this Profile
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Topline Score
Bio
Credentials
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Digital & Social
TwitterJun, 2023- Nov, 2024 -
Hubspot Academy SEO Certification
HubSpotMay, 2022- Nov, 2024 -
Google Ads Search Certification
GoogleMar, 2022- Nov, 2024 -
Google Ads Video Certification
GoogleMar, 2022- Nov, 2024
Experience
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CMI Media Group
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United States
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Advertising Services
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700 & Above Employee
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Associate Analyst, Paid Social
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Jun 2023 - Present
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University Tees
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United States
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Retail Apparel and Fashion
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300 - 400 Employee
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Campus Director
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Jul 2022 - Dec 2022
-Led a team of 3 Campus Managers at West Chester University of Pennsylvania-Exceeded monthly team sales quota 95% of the time -Created meeting agendas for monthly team meetings -Increased University Tees West Chester University Instagram following by 66.6% in 90 days
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E-Commerce Marketing Intern
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Jun 2022 - Dec 2022
-Designed creative content for email campaigns, Instagram assets, and blog posts-Developed 3-4 creative briefs per week within corporate parameters-Utilized company assets and created digital marketing accessories by company deadlines-Demonstrated creativity by managing stylistic choices-Planned and executed Fall 2022 Back to School Collection-Identified influencers on a weekly basis that aligned with brand demographic
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Marketing Affiliate
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Nov 2021 - Dec 2022
-Leveraged marketing opportunities to promote gifted merchandise-7,334 Instagram accounts reached on one viral post (953 likes, 1195 shares, and 166 saves)
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Campus Manager
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Jan 2021 - May 2022
-Collaborated on a team of 4 Campus Managers at West Chester University of Pennsylvania-Designed and marketed custom apparel for Greek life, student organizations, and local businesses
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Kappa Delta Sorority
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United States
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Non-profit Organizations
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500 - 600 Employee
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Director Of Marketing And Public Relations
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Nov 2021 - Dec 2022
-Partnered with the Vice President of Recruitment and Marketing to promote the chapter to prospective members-Managed chapter's social media by creating a content calendar with 2-3 Instagram posts, 1-2 Instagram stories, and 1 TikTok per week-Delegated tasks to other social media committee members -Fostered and helped to promote a positive image of Kappa Delta Sorority
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Marketing And Public Relations Assistant
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Jan 2021 - Nov 2021
-Collaborated with Vice President of Public Relations -Promoted and managed the chapter's Instagram stories and VSCO
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Lambda Pi Eta Honors Society Member
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Oct 2021 - Dec 2022
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Lambda Pi Eta National Communication Honors Society Treasurer
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Oct 2021 - Dec 2022
-Collaborated with other executive board members to organize events-Managed all financial responsibilities of the organization
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Her Campus at West Chester
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United States
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Online Audio and Video Media
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1 - 100 Employee
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Director Of Public Relations
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Mar 2021 - Oct 2021
-Collaborated with the Events Director to organize events with other clubs and organizations on campus -Collaborated with the Events Director to organize events with other clubs and organizations on campus
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Education
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West Chester University of Pennsylvania
Bachelor of Arts - BA, Media and Culture Major with a Minor in Digital Marketing -
Bethlehem Catholic High School