Peyton Hochhalter

Marketing Specialist at BoCo Collective Marketing
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Contact Information
us****@****om
(386) 825-5501
Location
US

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Credentials

  • Google AdWords
    Google
    Jun, 2021
    - Nov, 2024

Experience

    • United States
    • Marketing Services
    • 1 - 100 Employee
    • Marketing Specialist
      • Jun 2022 - Present

    • Social Media Assistant
      • Feb 2022 - Jun 2022

  • A & B Farmhouse
    • Brazil, Indiana, United States
    • Social Media Marketing Consultant
      • Jan 2021 - Jun 2022

      • Shoot photo and video and create unique digital content for use in promoting sales • Engage in successful public outreach by executing social media campaigns garnering a reach of 10,000 individuals • Design digital content aligned with brand strategy and share across company social media platforms • Shoot photo and video and create unique digital content for use in promoting sales • Engage in successful public outreach by executing social media campaigns garnering a reach of 10,000 individuals • Design digital content aligned with brand strategy and share across company social media platforms

    • Server
      • Jun 2019 - Mar 2022

      • Excel under pressure, maintaining a high level a professionalism while serving up to 120 guests per night • Strengthen hundreds of customer relationships through effective customer service and attention to detail • Provide administrative support by answering customer inquiries and giving customized recommendations to guests • Excel under pressure, maintaining a high level a professionalism while serving up to 120 guests per night • Strengthen hundreds of customer relationships through effective customer service and attention to detail • Provide administrative support by answering customer inquiries and giving customized recommendations to guests

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Communications Intern
      • Jun 2021 - Dec 2021

      • Assisted animal care staff in reaching organizational goals for animal celebration days through creation and scheduling of social media plans and materials for over 150,000 social media followers • Conducted monthly and quarterly research and analysis of social media analytics over four platforms • Composed press releases used by media and articles for online email publications reaching an audience of 30,000 • Implemented Instagram Reels strategy, increasing Instagram reach by 14% over three months

    • United States
    • Non-profit Organizations
    • 400 - 500 Employee
    • Public Relations Chairman/Webmaster
      • Nov 2019 - Dec 2021

      • Achieved organization’s strategic communication goals through inclusive and engaging social media strategy • Coordinated and executed external public relations events for over 100 guests each • Expanded Instagram following by 38% over one year holding position • Achieved organization’s strategic communication goals through inclusive and engaging social media strategy • Coordinated and executed external public relations events for over 100 guests each • Expanded Instagram following by 38% over one year holding position

    • Coach
      • Nov 2020 - May 2021

      • Mentored athletes while analyzing individual athletic performance and providing constructive feedback • Organized, developed, and implemented practice and game plans for maximal skill development • Mentored athletes while analyzing individual athletic performance and providing constructive feedback • Organized, developed, and implemented practice and game plans for maximal skill development

    • United States
    • Higher Education
    • 700 & Above Employee
    • Indiana Statesman Digital Engagement Producer
      • Aug 2020 - Dec 2020

      • Disseminated campus, local, and national news effectively through an average 10% Instagram engagement rate • Collaborated with staff members to coordinate data for opinion pieces and create sponsored content • Designed digital media in alignment with organizational goals and mission • Disseminated campus, local, and national news effectively through an average 10% Instagram engagement rate • Collaborated with staff members to coordinate data for opinion pieces and create sponsored content • Designed digital media in alignment with organizational goals and mission

    • United States
    • Higher Education
    • 700 & Above Employee
    • Information Desk Attendant
      • May 2018 - Oct 2019

      • Provided campus information and support to students and visitors • Assisted in management of building amenities • Led one-on-one training programming for new employees • Provided campus information and support to students and visitors • Assisted in management of building amenities • Led one-on-one training programming for new employees

  • Fraternity and Sorority Life
    • Indiana State University
    • FSL Leadership Intern
      • Jan 2019 - May 2019

      • Collaborated with organization leads to create marketing and informational materials • Enhanced professional experience through mentor relationships, networking events and workshops • Collaborated with organization leads to create marketing and informational materials • Enhanced professional experience through mentor relationships, networking events and workshops

Education

  • Indiana State University
    Bachelor of Arts - BA, Communication - Public Relations
    2018 - 2022

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