Experience

ONANOFF

• Hong Kong
• Consumer Electronics
• 1 - 100 Employee

• Chief Executive Officer

  • Jul 2014 - Present

  onanoff is a design and lifestyle accessory brand for consumer audio products and mobile accessories, established in 2014. Our name is a reference to the fundamental feature of all electronics – the on and off button. With a passion for technology, problem solving and design, onanoff delivers functional and stylish solutions that fit seamlessly with active urban lifestyles, busy families, and those constantly on the go. onanoff merges creativity and practicality in its design, offering simple ways to enhance and improve so you can get the best use out of your mobile devices. Show less



BuddyPhones

• Hong Kong
• Consumer Electronics

• Chief Executive Officer

  • Jan 2014 - Present



Nordic Enterprises ltd.

• Hong Kong
• Appliances, Electrical, and Electronics Manufacturing

• Chief Executive Officer

  • Oct 2010 - Present

  Innovative Nordic Audio Solutions Innovative Nordic Audio Solutions



STRAX GmbH

• Germany
• Telecommunications
• 1 - 100 Employee

• VP of Product Development & Strategic Sourcing

  • Oct 2009 - Oct 2010

• Director of Product Management and Development of Xqisit / Director of Strax Asia.

  • May 2003 - Oct 2009

  Responsibilities-Reforming and running a globalown production accessory strategy for Strax group. -Responsible for all own-branded stock includes portfolio making and development of newly launched brand “Xqisit”. -Leading a product management team in Europe and procurement team in Asia. -Member of acquisition-team of Vivanco(mobile) in France.Accomplishment-Defined and implemented new global own manufacturing and sourcing strategy. Launched in end of year 2008. -Introduced new environmental friendly packing concept with highly customable branding capabilities.-Defined and introduced our own branded “Xqisit” product strategy, target turnover in 2009 of 50million Euro. Show less

• Director of Accessories

  • May 2006 - May 2008

  ResponsibilitiesOperating two offices in Asia.-Management, budget & finance control, daily operation of the office (10 employees).-Quality control and assurance. -Innovation and product development, including finding new concepts and products for the group.-Product sourcing and vendor relationship. Attend all major exhibitions in the telecom industry in Asia.-Order processing and internal information distribution and coordination-Working with Straxkey customers on new projects.-Packing and marketing the Asian range, giving guidelines and instruction for packing and marketing of new items.Accomplishment-Setting up a Quality control office in China. Implementing ethical and environmental guidelines to third party factories.-Setting up highly successful Asian direct model for key operator customer in the USA. -Hiring and setting up internal design team.-Registered owner of three patents of mobile phone accessory products on behalf of the company with few more forthcoming-Analyzing of setup of sales team in Asia-Winner of most “Innovative Product” of “Mobile News Awards 2008” in the UK, runners up 2006 and 2007.-Introduced over 100new items in the group, with strong portfolio of truly innovative products. Show less

• Purchasing Manager Strax UK

  • Jan 2005 - May 2006

  -Overseeing all accessory purchasing.-Vendor management and relation.-Quality control and Quality assurance.-Stock control and stock rotation. -Strategic analyzes of European market.-International trading.-Working in Strax-innovation team.-Attending all major global telecommunication exhibitions.