Petra Schiffer
European Sales Manager at Ultimate Products- Claim this Profile
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English Full professional proficiency
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German Native or bilingual proficiency
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French Elementary proficiency
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Spanish Elementary proficiency
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Bio
Mark Ashton
Petra is an extremely professional and personable consultant and researcher whom I had the pleasure of working with on a series of consulting assignments over a 4 year period. She is thorough and detail-oriented in her research and conclusions, yet she is also a people person who understands the importance of nurturing strong relationships in business. Petra is a great team player who understands that sometimes you need to challenge people pleasantly and constructively in order to improve business performance. She is also highly credible, confident and effective presenting and arguing her case at Board level. Perhaps the greatest accolade I can pay her, other than that she is a great human being, is that she's the ideal sort of person to have alongside you in a challenging business situation, calmly taking care of the detail, keeping you straight, and analysing options with Teutonic objectivity!
Mark Ashton
Petra is an extremely professional and personable consultant and researcher whom I had the pleasure of working with on a series of consulting assignments over a 4 year period. She is thorough and detail-oriented in her research and conclusions, yet she is also a people person who understands the importance of nurturing strong relationships in business. Petra is a great team player who understands that sometimes you need to challenge people pleasantly and constructively in order to improve business performance. She is also highly credible, confident and effective presenting and arguing her case at Board level. Perhaps the greatest accolade I can pay her, other than that she is a great human being, is that she's the ideal sort of person to have alongside you in a challenging business situation, calmly taking care of the detail, keeping you straight, and analysing options with Teutonic objectivity!
Mark Ashton
Petra is an extremely professional and personable consultant and researcher whom I had the pleasure of working with on a series of consulting assignments over a 4 year period. She is thorough and detail-oriented in her research and conclusions, yet she is also a people person who understands the importance of nurturing strong relationships in business. Petra is a great team player who understands that sometimes you need to challenge people pleasantly and constructively in order to improve business performance. She is also highly credible, confident and effective presenting and arguing her case at Board level. Perhaps the greatest accolade I can pay her, other than that she is a great human being, is that she's the ideal sort of person to have alongside you in a challenging business situation, calmly taking care of the detail, keeping you straight, and analysing options with Teutonic objectivity!
Mark Ashton
Petra is an extremely professional and personable consultant and researcher whom I had the pleasure of working with on a series of consulting assignments over a 4 year period. She is thorough and detail-oriented in her research and conclusions, yet she is also a people person who understands the importance of nurturing strong relationships in business. Petra is a great team player who understands that sometimes you need to challenge people pleasantly and constructively in order to improve business performance. She is also highly credible, confident and effective presenting and arguing her case at Board level. Perhaps the greatest accolade I can pay her, other than that she is a great human being, is that she's the ideal sort of person to have alongside you in a challenging business situation, calmly taking care of the detail, keeping you straight, and analysing options with Teutonic objectivity!
Experience
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Ultimate Products
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United Kingdom
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Manufacturing
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200 - 300 Employee
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European Sales Manager
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Jan 2023 - Present
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Strix Ltd
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Industrial Machinery Manufacturing
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1 - 100 Employee
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Key Account Manager - Water, SDA and Appliances
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Jan 2021 - Jan 2023
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Esselle Retail Ltd
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United Kingdom
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Design Services
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1 - 100 Employee
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International Sales and Business Development Manager
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Apr 2019 - Jan 2021
Budget responsibility for Arthouse B2B and B2C Sales in Europe Managing and developing international customer accounts in major DIY and Home Decor and Home Improvement Retailers and relevant distribution channels Project Management for set up and commercial management of international marketplaces and online sales campaigns Identifying and developing new opportunities in retail and distribution throughout the regions to increase sales and profitability Identifying, setting up and managing profitable distribution channels and networks Product development for regional customer needs and sales channels Show less
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TCP Lighting
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United States
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Appliances, Electrical, and Electronics Manufacturing
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100 - 200 Employee
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International Sales Manager - Lighting and SMART Home
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Apr 2018 - Apr 2019
Developing online sales channels by selecting marketplaces and project manage the launch from negotiation of terms, pricing, preparing master data to logistics Launch of the TCP Smart Home range into the European Market for consumer electronics by identifying suitable partners, channels and accounts, designing marketing, sales and pricing strategies and policies Developing the European Market for TCP Lighting by identifying opportunities and contacts to widen the market base for enhanced revenue und profit generation Building and developing relationships with OEM and retail customers in the consumer electronics segment Manage pricing, deal pricing and other sales proposal activities and provide support to the marketing department. Definition and expansion of the product portfolio based on market and customer insights Analyze markets to obtain the latest trends, customer needs, competitors’ position and depth of customer base to re-design marketing strategy. Show less
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Otter Controls Limited
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United Kingdom
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Industrial Machinery Manufacturing
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1 - 100 Employee
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Business Development Manager - Retail and Brands
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Sep 2016 - Apr 2018
Maintaining and developing relationships with major retail accounts (such as Argos, Sainsbury's, Tesco, Morrisons ) and Small Domestic Appliances brands ( such as DeLonghi, Braun, Kenwood, Smeg) in the UK and Europe Design and negotiate commercial agreements and contracts Assisting to source and develop profitable OTS and OEM products by identifying suitable designs, products and suppliers to streamline, complement or add to existing product ranges Managing new product development projects from writing design briefs, liaising with factories in the Far East to product launch Identifying opportunities for existing products and new applications for our range of controls and connectors Translating new trends into design ideas and helping customers to turn them into successful products Show less
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Industrial Tomography Systems Ltd
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United Kingdom
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Industrial Machinery Manufacturing
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1 - 100 Employee
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Business Development
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Aug 2015 - Mar 2016
Responsible for providing a technical and practical feasibility study and evaluation into the commercial viability of introducing a new technology instrument into the global mineral processing industry Carried out primary and secondary market research into the global mining industry to establish the market structure and evaluate market demand, size and segmentation Set up contact and opportunity database from the bottom up and established key contacts in major global mining companies while also having identified and sold pilot applications to evaluate and demonstrate the new technology Show less
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Spruced Goose
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Manchester, United Kingdom
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Business Owner, Manager
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Aug 2007 - Mar 2015
Providing retail expertise within a shop and online, selling children's high-end designer clothing, managed the entire day to day tasks such as merchandising, utilising marketing strategies to attract walk-in and online traffic, sourced stock, attended trade shows, marketed and developed loyal customer base Sourced bespoke products, created a marketing and communications strategy incorporating social media, email, text services, working closely with PR companies, bloggers and local influencers Set up, populated and managed an e-commerce store from scratch, devised and implemented e-commerce marketing strategies using social media and email marketing. Created and implemented a customer loyalty programme to provide special offers and incentives Set up, monitored and managed business and buying budgets Show less
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Freelance
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Manchester, United Kingdom
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Freelance Business Consultant and Market Researcher
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2001 - 2015
National and international Business to Business Market Research as part of pre-acquisitions, feasibility studies and to identify and quantify opportunities Advice on and design of Sales and Marketing Strategies Assessing sales performance and conducting customer surveys National and international Business to Business Market Research as part of pre-acquisitions, feasibility studies and to identify and quantify opportunities Advice on and design of Sales and Marketing Strategies Assessing sales performance and conducting customer surveys
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Collinson Grant
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Business Consulting and Services
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1 - 100 Employee
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Management Consultant
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1997 - 2001
Responsible for projects and portfolio of clients in England, Europe and the Middle East Clients responsible for included Balfour Beatty, BBC World Service, Cape Building Products, Dunlopillo, Hanson PLC, Natwest Equity, Perkins Engines, RS Components, SGB, Thorn Lighting Group Performed technical market research, reviewing and designing sales and marketing strategies, carried out pre-acquisition due diligence, assessed and advised on the integration of acquisitions Audited the feasibility of new products, designed and introduced marketing strategies for a leading building material supplier Successfully secured a joint venture between the client and a company offering an innovative product for the housing market Investigated the commercial lighting market and the performance of a leading European manufacturer and supplier of professional lighting equipment Created and conducted a customer satisfaction survey designed to get feedback to improve the internal organisation structure and the delivery of products and services Show less
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Trolining GmbH
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Germany
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Civil Engineering
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1 - 100 Employee
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Sales and Marketing Manager
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Jun 1994 - Jun 1997
Sales and customer relationship management of direct customers and franchisees in Germany, Eastern Europe, Russia and Asia (mainly Japan), negotiated contracts and managed projects Organised trade fair attendance in Germany and abroad, set up and led product and project presentation and presented papers at specialist conferences and seminars Designed marketing plans, run sales campaigns, wrote technical articles for technical journals and implemented corporate design Directed and managed external advertising and other agencies Show less
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Hans Brochier GmbH & Co
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Hamburg Area, Germany
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Sales Executive
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May 1993 - May 1994
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