Petra Ždánská
Brand Marketing Manager at STILL Czech Republic- Claim this Profile
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Bio
Experience
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STILL Czech Republic
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Czechia
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Mechanical Or Industrial Engineering
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1 - 100 Employee
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Brand Marketing Manager
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Sep 2022 - Present
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Lindab Czech Republic
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Czechia
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Construction
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1 - 100 Employee
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Marketing Manager
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Jan 2004 - Jan 2022
Complete range of marketing activities of company, close cooperation with the Sales and Technician department. Brand building activities. Creating and implementation of the marketing plan within approved budget. Marketing strategies for B2B and B2C, implementation of communication and sales campaigns. Copywriting, press releases, articles, advertisement. Web administration, content, and coordination of social media. Communication with media, advertisement and PR agencies and other external suplliers. Sales support promotion. Creating company bulletin Linside, Steel story, Internal Newsletter. Fairs organization, conferences, teambuilding a company days. Collaboration with suppliers, negotiation with distributors in the matter of sales promotion B2B loyalty program, promotion materials, and gifts. Internal company communication. Show less
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Profitness ČR, a.s.
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Health, Wellness & Fitness
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1 - 100 Employee
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Marketing Manager
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Sep 1994 - Jul 2002
Creating marketing plans and budgets. Sales support, creation of printed advertising materials. Realization of the company magazine Profitness. Event organization - social evenings, balls, sports events, training. Creation of product packaging. Active participation in the implementation of the Vitaland sales net. Searching for locations for new stores and their implementation Creating marketing plans and budgets. Sales support, creation of printed advertising materials. Realization of the company magazine Profitness. Event organization - social evenings, balls, sports events, training. Creation of product packaging. Active participation in the implementation of the Vitaland sales net. Searching for locations for new stores and their implementation
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Education
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SPgŠ Evropská, Praha 6