Petra Kopp
University lecturer for leadership, change management and innovation at Steinbeis School of Management and Innovation- Claim this Profile
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Bio
Credentials
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Professional Scrum Master
Scrum.orgJan, 2021- Nov, 2024 -
Change Management/ Organizational Development
Steinbeis University Berlin - Institute Corporate Responsibility ManagementJun, 2015- Nov, 2024 -
Certified Consultant Business Model Canvas by strategyzer/ Alexander Osterwalder
StrategyzerFeb, 2015- Nov, 2024 -
Certified E-Commerce Manager (Chamber of Commerce, Munich)
IHK Academy Munich and Upper Bavaria
Experience
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Steinbeis School of Management and Innovation
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Germany
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Higher Education
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1 - 100 Employee
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University lecturer for leadership, change management and innovation
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Sep 2017 - Present
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ECHT. Werkstatt für erfolgreiche Vermarktung
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Germany
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Business Consulting and Services
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Entrepreneur, Speaker and Director of vermarktungswerkstatt.de
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Jan 2013 - Present
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iHaus AG: IoT Plattform für Smart Buildings
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Germany
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Software Development
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1 - 100 Employee
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Deputy chairman
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2013 - 2020
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Professional Network
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Germany
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Non-profit Organizations
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Vice President corporate partnerships
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2015 - 2017
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Microsoft
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United States
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Software Development
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700 & Above Employee
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Sales Lead EMEA OEM account management
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Jul 2010 - Dec 2012
P&L and partner management responsibility EMEA and LATAM for second biggest PC manufacturer
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Key Account Manager e-commerce and mail order, retail Germany
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Jul 2009 - Jun 2010
Development and management of German E-commerce partners for Consumer Channel Group
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Marketing Director, retail division Germany
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Feb 2006 - Jun 2009
Leading German consumer business unit; strategic market development and operational business
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Siemens
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Germany
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Automation Machinery Manufacturing
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700 & Above Employee
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Director International Product Marketing Management mobile phones
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Sep 2003 - Feb 2006
Leading, developing and implementing worldwide market strategy
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Director International Relationship and Trade Marketing mobile phones
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Nov 2001 - Aug 2003
Building, establishing and international roll out of global retail marketing
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Siemens
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Germany
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Automation Machinery Manufacturing
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700 & Above Employee
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Regional Marketing Manager mobile phones
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Nov 1999 - Jan 2001
Adapting and implementing global sales and marketing strategy in local markets Adapting and implementing global sales and marketing strategy in local markets
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Company 4 Marketing Services GmbH
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Germany
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Advertising Services
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1 - 100 Employee
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Co-founder & Director marketing & strategy/ authorized signatory
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Jan 1995 - Nov 1999
Responsible for strategy, business development for agency and consumer healthcare customers; founding member and authorized signatory of StartUp Agency Responsible for strategy, business development for agency and consumer healthcare customers; founding member and authorized signatory of StartUp Agency
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GSK
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United Kingdom
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Pharmaceutical Manufacturing
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700 & Above Employee
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Manager marketing communication
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Jan 1992 - Dec 1994
Media planning, purchase and PR Media planning, purchase and PR
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