Experience

Alza.cz a.s.

• Czechia
• Consumer Goods
• 700 & Above Employee

• Head of Aftersale Services

  • Jan 2023 - Present

  Responsible for Financial and Aftersale Services.

• Manažer služeb

  • Jan 2019 - Dec 2022



MARIONNAUD

• France
• Retail
• 700 & Above Employee

• CRM Manager CZ/SK/HU

  • Jun 2018 - Dec 2018

  - responsible for strategy, KPIs, leading, execution and performance of loyalty programme and CRM campaigns, lead customer service line - reporting the results to management and other KPIs to improve performance - lead, guide and develop small CRM team and encourage staff initiatives - collaborate with Purchase department, Operations department and other colleagues; daily collaborate with the Group CRM - close cooperation with partners and marketing services’ providers, assess their operations, negotiate about terms and conditions of services Show less



MONETA Money Bank

• Czechia
• Banking
• 700 & Above Employee

• Campaign manager

  • Oct 2009 - May 2018

  - responsible for strategy, leading, execution and performance of direct marketing and mandatory campaigns (SMS, email, IB, SB) - automatization and scheduling regular campaigns for call centrum, branches, IB, email - definition and setting up end-to-end process of credit cards LCM (EMOB, birthday, bene+, product transfer to improve contribution value) - responsible for performance loyalty Moneta Auto Program plus - dealing with marketing&comm agencies on daily basis, preparing visuals and comm based on target segment, budget preparation, reporting and providing evaluation of marketing Since August 2012- August 2016 on Maternity leave Show less



Česká pojišťovna

• Hlavní město Praha, Česká republika

• Direct Marketing Specialist

  • Apr 2008 - Oct 2009

  - responsible of fulfilment of direct marketing plan - managing and upsell/cross sell activities - preparation, implementation and execution of various internal activities - responsible of fulfilment of direct marketing plan - managing and upsell/cross sell activities - preparation, implementation and execution of various internal activities



eBanka, a.s.

• Banking
• 1 - 100 Employee

• Personal Banker

  • Jan 2008 - Mar 2008

  - professional customer service - participation in projects and activities focused on customer acquisition and driving sales - professional customer service - participation in projects and activities focused on customer acquisition and driving sales



ATODA telemarketing

• Okres České Budějovice, Česká republika

• Supervisor HR/Sales representant

  • Jan 2007 - Dec 2007

  - acquisition and analysis of business partners - processing of tenders and presentations for potential business partners, maintaining relationship with existing partners - selection and training communication and sales skills of new employees call centre - coordination of call centre staff, reporting, targets setting, motivation and responsibility for project implementation - acquisition and analysis of business partners - processing of tenders and presentations for potential business partners, maintaining relationship with existing partners - selection and training communication and sales skills of new employees call centre - coordination of call centre staff, reporting, targets setting, motivation and responsibility for project implementation