Peter Kirk
Head of RevOps + Advisor at MadKudu- Claim this Profile
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Bio
Credentials
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Project Management Essentials
Purdue UniversityJul, 2020- Nov, 2024
Experience
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MadKudu
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United States
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Software Development
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1 - 100 Employee
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Head of RevOps + Advisor
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Jan 2023 - Present
• Run the revenue operations function + help go-to-market leaders harness the power of MadKudu • Run the revenue operations function + help go-to-market leaders harness the power of MadKudu
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BentoBox
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United States
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Technology, Information and Internet
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100 - 200 Employee
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Director of Marketing Operations
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Aug 2022 - Jan 2023
• Led 7-person revenue operations team responsible for sales ops, marketing ops, business systems, and project management • Accountable for capture, handoff, and performance measurement of all leads across inbound, outbound, and partner motions • Supported integration of BentoBox and Clover within Fiserv (parent company) ecosystem • Led 7-person revenue operations team responsible for sales ops, marketing ops, business systems, and project management • Accountable for capture, handoff, and performance measurement of all leads across inbound, outbound, and partner motions • Supported integration of BentoBox and Clover within Fiserv (parent company) ecosystem
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Lucid Software
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United States
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Software Development
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700 & Above Employee
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Senior Manager, Marketing Operations
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Mar 2021 - Aug 2022
• Developed marketing ops strategy and roadmap, grew the team from 1 to 5 people • Owned output, sales handoff, and performance measurement of XXk+ leads per month across ABM, inbound, and product-qualified motions • Led cross-functional projects that drove $XXM in revenue across suite of products (Lucidchart, Lucidspark, Lucidscale)
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Demand Generation Manager
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Apr 2019 - Mar 2021
• Owned marketing operations within demand generation team • Led cross-functional projects to enhance existing and build new go-to-market motions that drove $XXM in revenue and XX% increase in sales outreach efficiency • Supported international growth in APAC and EMEA by localizing marketing processes, systems, and content for local markets
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Summit Group
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United States
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Advertising Services
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1 - 100 Employee
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Marketing Automation Manager
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Nov 2017 - Mar 2019
• Led all marketing automation and ABM engagements with enterprise B2B clients • Prepared in-depth audits highlighting areas for growth and solutions to key issues • Supported content strategy, campaign execution, and analysis across 20 client teams • Led all marketing automation and ABM engagements with enterprise B2B clients • Prepared in-depth audits highlighting areas for growth and solutions to key issues • Supported content strategy, campaign execution, and analysis across 20 client teams
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The Front Climbing Club
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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Marketing Manager
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Jul 2016 - Oct 2017
• Led 3-person marketing team in all initiatives to maximize cross-channel performance • Developed strategy and drove significant channel growth through PPC, SEO, email, and social • Responsible for forecasting and reporting on marketing activities and performance • Led 3-person marketing team in all initiatives to maximize cross-channel performance • Developed strategy and drove significant channel growth through PPC, SEO, email, and social • Responsible for forecasting and reporting on marketing activities and performance
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Cotopaxi
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United States
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Retail
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100 - 200 Employee
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Apparel Designer
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Nov 2014 - Jun 2016
• Designed, developed, and managed product in lifestyle and performance categories • Collaborated on merchandising and crowdfunding strategy to improve brand visibility • Developed relationships with a global network of production and materials vendors to support product and supply chain needs • Designed, developed, and managed product in lifestyle and performance categories • Collaborated on merchandising and crowdfunding strategy to improve brand visibility • Developed relationships with a global network of production and materials vendors to support product and supply chain needs
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Ledge Pants
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Apparel & Fashion
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Owner
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Sep 2013 - May 2015
• Led all marketing initiatives including a successful crowdfunding campaign • Sold product to a widespread audience in 15+ countries • Acquired by Cotopaxi in May 2015 • Led all marketing initiatives including a successful crowdfunding campaign • Sold product to a widespread audience in 15+ countries • Acquired by Cotopaxi in May 2015
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Education
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Westminster College
Bachelor of Science - BS, Integrated Marketing Communication