Experience

Urquhart Opticians

• United Kingdom
• Hospitals and Health Care
• 1 - 100 Employee

• Managing Director

  • Nov 2014 - Present

  Kilmarnock, United Kingdom Our mission is to make a difference to people’s life by delivering expert eyecare. To create meaningful relationships with our customers, to remain proudly independent and to show responsibility towards our team, customers and community. We take time to understand your lifestyle and to ensure we deliver a solution that meets your taste in style - no matter what it takes. As Business Partner, current responsibilities include Sales & Marketing, IT, HR, Finance and Operations.



brightsolid

• United Kingdom
• IT Services and IT Consulting
• 1 - 100 Employee

• Business Development Executive

  • Oct 2012 - Nov 2014

  Dundee, United Kingdom brightsolid’s online technology business provides data centre, managed hosting and cloud-based solutions and services to many of the UK’s leading organisations. As Business Development Executive, current responsibilities include account managing a number of our key customers, as well as prospecting for new business. brightsolid's client list is one of the most highly respected in the industry with customers including Lloyds Banking Group, Alliance Trust, Standard Life, Clyde Union… Show more brightsolid’s online technology business provides data centre, managed hosting and cloud-based solutions and services to many of the UK’s leading organisations. As Business Development Executive, current responsibilities include account managing a number of our key customers, as well as prospecting for new business. brightsolid's client list is one of the most highly respected in the industry with customers including Lloyds Banking Group, Alliance Trust, Standard Life, Clyde Union, Cairn Energy, NHS, SEPA, British Library, The University of St Andrews, Fife Council and National Records Scotland. The role involves working with clients at a Director Level, understanding their business and IT challenges and then aligning those requirements with the services that brightsolid delivers. A key requirement is an ability to understand complex problems, thinking laterally and 'Outside the Box' to deliver creative and cost effective solutions.

• Marketing Executive

  • Nov 2011 - Oct 2012

  Dundee, United Kingdom brightsolid's online technology business provides cloud based solutions and services to many of the UK's leading companies. This role had the responsibility of communicating the value that brightsolid offers to this growing and lucrative market through a range of inbound and outbound marketing activities. The wide range of responsibilities included: 1. Ownership and development of www.brightsolid.com 2. Implementation of an Inbound Social Media Strategy, including… Show more brightsolid's online technology business provides cloud based solutions and services to many of the UK's leading companies. This role had the responsibility of communicating the value that brightsolid offers to this growing and lucrative market through a range of inbound and outbound marketing activities. The wide range of responsibilities included: 1. Ownership and development of www.brightsolid.com 2. Implementation of an Inbound Social Media Strategy, including blogging and SEO 3. Scheduling and Management of attendance at Tradeshows and Events 4. Ensuring a positive customer experience during visits of the Data Centre 5. Copywriting, Deploying and Analysing Email Marketing Campaigns to the brightsolid Database 6. Internal Communications within our Technology Business 7. Identifying and Applying for Industry Awards 8. Writing and Designing all Marketing Collateral for Sales Support 9. Assistance in the Pricing and Development of New Products



Airlink Group

• United Kingdom

• Marketing Executive

  • Jun 2009 - Oct 2011

  Glasgow, United Kingdom During two and a half years at Airlink Group I grew into a very wide and varied role which included both Marketing and Business Development. The role was very challenging and no two days were ever the same. It was very fast-paced and I was held accountable to all of the decisions that I made. I was responsible for developing and implementing the Marketing Strategy within tight budgets and this included, but was not limited to - 1. E-Mail Marketing - Design & writing of… Show more During two and a half years at Airlink Group I grew into a very wide and varied role which included both Marketing and Business Development. The role was very challenging and no two days were ever the same. It was very fast-paced and I was held accountable to all of the decisions that I made. I was responsible for developing and implementing the Marketing Strategy within tight budgets and this included, but was not limited to - 1. E-Mail Marketing - Design & writing of campaigns and implement to target audience 2. Internal Communications - Copywriting for internal newsletter and presentations at staff meetings 3. Website - Worked with agencies to improve functionality and content across a portfolio of websites 4. Above-the-Line Marketing - Co-ordinate print advertising & direct mail campaigns 5. Below-the-Line Marketing - Develop & implement social media & SEO strategy 6. PR - Liaise with external agency to write and distribute newsworthy stories 7. Branding - Implemented the full redesign of the Airlink brand and associated marketing collateral In addition to this, one of my main roles was the development of the self-storage arm of Airlinks business - Storage Vault. This included - 1. Employing and managing a team of workers 2. Developing and implementing an aggressive marketing strategy to increase brand awareness and improve market share 3. Integration of a rival organisation after they were bought over 4. Implementing and managing HR, financial and operational processes During the development of this business I contributed largely to increasing its turnover to in excess of £140,000 per annum. In addition to this, during my time at Airlink I was exposed to many high profile networks including Entrepreneurial Exchange and SCDI Dinners and events. Show less



Jumeirah

• United Arab Emirates
• Hospitality
• 1 - 100 Employee

• Marketing Internship

  • Jul 2008 - Sep 2008

  Worked under the Regional Director of Marketing, Rupert Diss. This was a fantastic work and cultural experience in Dubai which allowed me to broaden my horizons. It improved my ability to think critically about the role of marketing in an organisation. The intenrship was provided through the inaugural Saltire Foundation Programme which aims to provide some of Scotland's best young students with International Internships in some of the worlds leading organisations.