Peter Wimmenhove
Manager, Division Support PI & IR Europe, South Africa and Israel (Indirect Market Management) at Cook Medical Europe- Claim this Profile
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Bio
Experience
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Cook Medical Europe
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Ireland
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Medical Equipment Manufacturing
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200 - 300 Employee
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Manager, Division Support PI & IR Europe, South Africa and Israel (Indirect Market Management)
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Jul 2022 - Present
Main responsibilities:• Support the Indirect Business Manager (IBM) and work closely with local Distributors to maximize on product initiatives within the region.• Develop and execute regional activities such as congresses, rep trainings and MedEd initiatives.• Provide technical product training and support to distributor sales teams as well as to doctors, nurses and/or technicians on the use of Cook products.• Support training sales reps and customers• Attend (inter)national meetings to support sales, procedural and product training.• Support and assist in the creation of training materials.• Identify opportunities to organize training, hands-on workshops, etc.• Develop and cultivate working relationships with subject matter experts.• Support clinical activities, test and research programs.• Support new product prototype testing, perform field market analysis.• Support new product launches and product presentations, tracking progress and growth.• Identify customer opportunities for key products.• Communicate regularly with Indirect Business Managers and Market Development Managers on targets and strategies to identify market and growth opportunities.• Support Indirect Business Managers to define detailed business plans for distributors, ensuring their needs are well defined, assessed and supported by the IMM and Division teams.• Work with marketing, product managers and other project managers on achieving regional goals.• Provide written reports to the Manager, EMEA Division Support (IMM).• Within scope of responsibility, ensure all quality, regulatory, and product specific requirements are met.• Understand and be accountable for conducting Cook business with integrity and in compliance with applicable standards including Cook policy.• Ensure that Cook's Code of Conduct is complied with in all business matters carried out on COOK’s behalf by both Cook employees and Distributors. Show less
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Regional Business Manager Netherlands, Vascular Division
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May 2018 - Jul 2022
Main responsibilities:• Provide direction, support, training and guidance to all team members within the assigned business area to help achieve individual and organizational goals. This includes for example:o Responsible for Recruitment of division employees who report directly to the RBM (Liase with HR).o Responsible for performance and disciplinary issues, up to and including dismissal (Liaise with HR).o Set sales targets and manage division KPI’s from a clinical and non-clinical perspective. • Actively monitor market share and potential in the assigned region.• Manage pricing framework, sales plan in corporation with CCBM and CBM.• Select, organize and participate in local and international exhibitions and meetings.• Maintain active relationships with key accounts and key regional physicians.• Ensure that complaints are monitored and actively addressed in a consistent and timely manner.• Review and Approve Expense Reports. • Perform and attend business reviews. • Provide ongoing coaching, mentoring, and feedback both formal and informal.• Ensure that roles and responsibilities, performance expectations, and training requirements are developed and clearly documented and communicated.• Responsible for performance and wage reviews for team members.• Identify and develop current and future leadership.• Maintain our culture, values and commitment to Ethics and Compliance.• Within scope of responsibility, ensure all quality, regulatory, and product-specific requirements are met.• Employ a participative management style (lead by example) and be solution oriented, technically astute and receptive. • Understand and be accountable for conducting Cook business with integrity and in compliance with applicable standards including Cook policies.• Provide feed-back to the Vascular Management Team regarding business plan, team performance, achievement, customer situations and sales activities. Show less
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Regional Manager Benelux & Switzerland, Peripheral Intervention
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Feb 2016 - May 2018
Main Responsibilities:• Develop and implement a regional business plan to meet established goals and strategies for the SBU.• Actively monitor market share • Provide direction, support, training and guidance to all sales representatives within the region to help achieve individual and organizational goals. This included for example:o Responsible for recruitment of SBU employees who report directly or indirectly to the regional manager. o Responsible for performance o Work closely with HR department in order to ensure that company policies/procedures are adhered to, in order to provide a positive working environment for all COOK employees.o Set sales targets for the sales representatives on an individual basis.o Conduct performance evaluations for direct reports.o Salary adjustments of the sales representatives in the region, o Maintain frequent and consistent field coaching schedules with sales representatives to assist sales representatives to continually improve performance.• Liaise with the Sales Manager on price setting.• Responsible for managing the SBU budget in the region.• Accountable for the contribution of the SBU in the region.• Select, organize and participate in local and international exhibitions and meetings.• Maintain active relationships with key accounts and key regional physicians.• Ensure that sales representatives are adequately trained in product and procedures.• Ensure that sales representatives are adequately trained in sales skills.• Ensure that complaints are monitored and actively addressed in a consistent and timely manner.• Seek and evaluate new product ideas, providing adequate information and facilitating ongoing communication.• Provide feed-back to the SBU team regarding business plan achievement, customer situations and sales activities.• Review and approve expense reports.• Employ a participative management style (lead by example) and be solution oriented, technically astute and receptive. Show less
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Sales Representative Peripheral Intervention
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Oct 2007 - Feb 2016
Responsibilities: • Demonstrates an excellent knowledge of the product range of the SBU and a sound understanding of the associated medical discipline (Interventional Radiology, Vascular Surgery,Cardiology)• Provide technical training and support to medical personnel on the use of Cook’s medical devices as required.• Seek and evaluate new product ideas, providing adequate information and facilitate ongoing communication. Assist in product evaluations and/or clinical studies.• Exceeds the sales targets set by SBU Management by working independently in the territory to present and sell products and services to physicians, hospitals, outpatient facilities, health care facilities, purchasing organizations, purchasing groups, multi-hospital systems, health care provider alliances, and other key decision makers• Develop and maintain an annual business plan which includes but is not limited to the following: anticipated sales increases risk management sales opportunities anticipated competitive activity contingency plans• Follow-through on customer requests and commitments• Monitor market share and competitor activity in the territory.• Participate in local and international exhibitions and meetings • Identify, establish and develop relationships with key clinical and non-clinical decision-makers• Work closely and effectively with the other members of the sales team and with Cook support functions in order to provide the best possible service to the customer and the patient.• Work closely and effectively with members of Cook’s health care business solutions team to develop contractual opportunities with customers and maximize the service provided to the customer and patient.• Follow Cook quality policies and procedures with respect to Complaint Handling, Product Returns, Samples, Consignment Stock and any other areas as appropriate. Show less
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Merck
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United States
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Pharmaceutical Manufacturing
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700 & Above Employee
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Specialist Representative Cardiovasculair
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Sep 2003 - Oct 2007
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Education
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ICM
Middle Management, 9 months educational program -
Christelijke Hogeschool Windesheim
Bachelor, Higher Education in Marketing Management