SEM Account Manager

• Nov 2022 - Present

Global Social Media Manager

• Aug 2018 - Oct 2022

Regional Social Media Manager - Americas

• Aug 2018 - Apr 2022

Marketing Director

• Jun 2017 - Aug 2018

• Create and execute entire marketing strategy of the Digital Marketing Agency. • Follow-up with the new implementation of Inbound Marketing, SEO, Content Marketing, SEM, Social Media and the creation of a new corporate identity. • Train entire Marketing, Sales, and Customer Service team using the latest trends in Digital Marketing. • Implement new service packages for future customers to continuously increase revenue. • Develop new Inbound strategies for Hispanics in North America and Latin America. • Influence the growth of the development of analytical skills and the acceptance of the new business philosophy of the agency. Show less

SEM Strategist

• Aug 2013 - May 2017

• Manage advertising accounts to advertise on Google (Search, Shopping, Display, Youtube), Bing (Search, Shopping, Display) and Yahoo, for small and medium-size companies in the United States, Canada, Mexico, and Australia. • Manage up to $ 70,000.00 of Digital Market budget for companies within my portfolio. • Lead the Monthly Performance Review of the different accounts with each of the clients and establish goals for the following month. • Negotiate monthly budget for each of the accounts, helping the accounts to increase 6% month by month. Show less

Owner

• Jan 2006 - Jul 2009

• Establish 5 microenterprises in communities of Nicaragua, training them with the basics in accounting and marketing for their products. • Prepare and execute the budget of the company to meet goals for purchasing materials and training the small companies. • Establish 5 microenterprises in communities of Nicaragua, training them with the basics in accounting and marketing for their products. • Prepare and execute the budget of the company to meet goals for purchasing materials and training the small companies.