Peter McCabe
Creative Director & Brand Strategist at Christ in the City- Claim this Profile
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Topline Score
Bio
Daniel Revier
Having known Peter as both a friend and colleague for several years now, I have only positive things to say about him. Peter brings a strong level of professionalism and expertise in his field, as well as an ability to collaborate for creative new ideas.
Steven Hryniewicz, MS, LPC/LPCC, NCC
I collaborated with Peter during his experience running events at the University of Mary and maintained steady professional contact with him as his position further developed. He shows fantastic work-ethic and passion for his position. Peter reached out to me regarding the advocacy for student mental health on campus, something which really describes the level of care he has for those he serves. His enthusiasm, passion, and approachability make him a valuable asset to any company that values empathetic and virtuous leadership.
Daniel Revier
Having known Peter as both a friend and colleague for several years now, I have only positive things to say about him. Peter brings a strong level of professionalism and expertise in his field, as well as an ability to collaborate for creative new ideas.
Steven Hryniewicz, MS, LPC/LPCC, NCC
I collaborated with Peter during his experience running events at the University of Mary and maintained steady professional contact with him as his position further developed. He shows fantastic work-ethic and passion for his position. Peter reached out to me regarding the advocacy for student mental health on campus, something which really describes the level of care he has for those he serves. His enthusiasm, passion, and approachability make him a valuable asset to any company that values empathetic and virtuous leadership.
Daniel Revier
Having known Peter as both a friend and colleague for several years now, I have only positive things to say about him. Peter brings a strong level of professionalism and expertise in his field, as well as an ability to collaborate for creative new ideas.
Steven Hryniewicz, MS, LPC/LPCC, NCC
I collaborated with Peter during his experience running events at the University of Mary and maintained steady professional contact with him as his position further developed. He shows fantastic work-ethic and passion for his position. Peter reached out to me regarding the advocacy for student mental health on campus, something which really describes the level of care he has for those he serves. His enthusiasm, passion, and approachability make him a valuable asset to any company that values empathetic and virtuous leadership.
Daniel Revier
Having known Peter as both a friend and colleague for several years now, I have only positive things to say about him. Peter brings a strong level of professionalism and expertise in his field, as well as an ability to collaborate for creative new ideas.
Steven Hryniewicz, MS, LPC/LPCC, NCC
I collaborated with Peter during his experience running events at the University of Mary and maintained steady professional contact with him as his position further developed. He shows fantastic work-ethic and passion for his position. Peter reached out to me regarding the advocacy for student mental health on campus, something which really describes the level of care he has for those he serves. His enthusiasm, passion, and approachability make him a valuable asset to any company that values empathetic and virtuous leadership.
Credentials
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Crucial Conversations Training
Crucial LearningDec, 2022- Sep, 2024 -
Color for Design and Art
LinkedInFeb, 2021- Sep, 2024 -
Graphic Design: Typography
LinkedInFeb, 2021- Sep, 2024 -
Graphic Designer
LinkedInFeb, 2021- Sep, 2024 -
Illustrator 2021 Essential Training
LinkedInFeb, 2021- Sep, 2024 -
InDesign 2021 Essential Training
LinkedInFeb, 2021- Sep, 2024 -
Creative Collaboration
LinkedInJan, 2021- Sep, 2024 -
Graphic Design Foundations: Layout and Composition (2013)
LinkedInJan, 2021- Sep, 2024 -
Graphic Design: Layout and Composition
LinkedInJan, 2021- Sep, 2024 -
Storytelling for Advertising Campaigns
LinkedInJan, 2021- Sep, 2024 -
Writing a Marketing Plan
LinkedInJan, 2021- Sep, 2024
Experience
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Christ in the City
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United States
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Religious Institutions
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1 - 100 Employee
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Creative Director & Brand Strategist
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Jun 2023 - Present
• Leading highly successful communications strategies, enhancing brand visibility and recognition. • Managing a talented team to deliver exceptional creative work and achieve strategic objectives. • Directing compelling multimedia storytelling content, driving engagement and amplifying the organization's mission. • Coordinating graphic design initiatives, ensuring consistent and impactful brand representation. • Producing a captivating podcast, expanding the organization's reach. • Developing comprehensive brand guidelines for a powerful brand identity. • Cultivating relationships with influential industry figures, fostering collaborations. • Staying ahead of industry trends and implementing cutting-edge strategies. • Managing multiple projects with efficiency and meeting deadlines. • Proficient in Adobe Creative Suite and industry-standard tools. • Presenting ideas confidently to gain support for innovative initiatives. • Crafting compelling copy that resonates with the brand's mission. • Collaborating with cross-functional teams to maximize impact. • Educating and training teams on brand guidelines and messaging consistency. • Aligned with the organization's values and passionate about positive change. Show less
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First International Bank & Trust
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United States
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Banking
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300 - 400 Employee
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Marketing Design Specialist
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Nov 2021 - Apr 2023
• Works with the Marketing Team and outside marketing agencies to implement global marketing goals and initiatives, and the overall branding of FIBT. • Conceptualize, develop and produce high-impact creative for use on multiple channels, including print, online, email, video, social media, website, outdoor, and more for internal and external marketing communications. • Works with the Marketing Team and outside marketing agencies to implement global marketing goals and initiatives, and the overall branding of FIBT. • Conceptualize, develop and produce high-impact creative for use on multiple channels, including print, online, email, video, social media, website, outdoor, and more for internal and external marketing communications.
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Clearwater Communications
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Communications Specialist
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Jul 2021 - Nov 2021
Clearwater Communications is a full-service association management and public relations firm, providing services for a wide variety of nonprofit, business, economic development, and government clients. Communications & Public Relations: Planned media and public relations strategies. Launched membership campaigns. Responsible for website maintenance, social media, writing, and graphic design. Wrote articles for newsletters and magazines. Event Planning: Handled the planning and logistical operations for varied organizations which included soliciting sponsors, coordinating speakers, and providing day-of event management. Show less
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University of Mary
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Higher Education
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300 - 400 Employee
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Community Involvement Coordinator
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Sep 2018 - Jun 2021
Using my experience in content and communication I built organic strategies developing and executing regular overarching marketing campaigns utilizing graphic design.• Planned and advertised events weekly through the year engaging the community.• Coordinated over 40 effective Organizations.• Increased number of Active Organizations from 30 - 42 in 2 years.• Fostered an enthusiastic campus community of 3,800+ members year-round.• Served on grants committee and distribute funds accordingly to qualifying organizations. Show less
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Coordinator of the Mobile App (Affectionately referred to as "Czar of the App")
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Sep 2018 - Jun 2021
• Assessed needed improvements of the Mobile app, utilizing business to business operations with a third-party international app developer made innovative updates and changes.• Consistently trained new content creators for the mobile app in proper marketing usage.• Integrated improvements to drive engagement and correct unforeseen challenges
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Head of the Activities Programming Board
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Apr 2017 - Sep 2018
• Frequently utilized all mediums of advertising. Video, Posters, Social Media, Web-based ads. • Hired and supervised 8 direct reports on the committee annually.• Managed 20+ indirect reporting volunteers. • Talent sourced various professional performers from around the country to perform on campus.
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State of North Dakota
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United States
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Government Administration
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300 - 400 Employee
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Media Content Creator
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May 2018 - Sep 2018
• Produced anxiety management training videos for law enforcement personnel to prepare for high stress situations. - Probation and Parole Department • Produced anxiety management training videos for law enforcement personnel to prepare for high stress situations. - Probation and Parole Department
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Towne Park
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United States
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Hospitality
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700 & Above Employee
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General Service Manager
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2015 - 2017
• Ensured that the guest service experience is delivered exceptionally and consistently on all shifts. Set a positive example for guest relations and empowered associates to provide excellent customer service. • Efficiently allocated labor resources to support service delivery. Understood the client’s service standards and effectively integrated Towne Park’s standards to complement them to meet business demands and productivity goals. • Ensured that new associates got off to the right start through proper orientation and on-the-job training. Recognized great performance and provided opportunities for top performers to learn and grow. Recognized where the team and individual performers needed to improve and properly trained and coached. Conducted regular performance appraisals and provided feedback and coaching for all direct reports to include disciplinary and discharging when necessary. • Maintained regular meeting rhythms and communication channels with the client and followed through on commitments. Knew when to be present at the site and maintained a high level of visibility. Understood what objectives were important to the client and ensured the entire team was focused on exceeding expectations. • Understood and drove business metrics for forecasting, productivity, claims, customer service, and turnover. Ensured all associates accurately identify and collect revenue for all vehicles. Ensured that shift reports, cash drops, and other revenue reports were completed with detail and accuracy. Ensured that controls were in place for scheduling, overtime, tip reporting, and timekeeping. Show less
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Head Swim Coach
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2006 - 2014
Coached a team of over 150 members from the ages of 5 - 18. Coached a team of over 150 members from the ages of 5 - 18.
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Education
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2014 - 2018
University of Mary
Bachelor's degree, Communications: Focus - Media Production Minor: Marketing -
2016 - 2016
Universidad Católica San Pablo
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2010 - 2014
Bishop Machebeuf High School
Community
