Peter Boswell

Traffic Acquisition Manager at Titanium Agency Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
Waterloo, Ontario, Canada, CA

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Experience

    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Traffic Acquisition Manager
      • Aug 2017 - Present

    • Canada
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • National Manager, Retail Training and Development
      • Oct 2012 - Nov 2017

      Responsible for developing and executing the overall National Training Strategy for Sales, Product and Aftersales (Technical and non-Techical) including curriculum development and delivery for MB Passenger cars, Sprinter Vans and smart. Utilize various training delivery mediums such as online learning, Experential Instructor Led training, Drive Events, VILT, on demand in-store training etc. Responsible for developing and executing the overall National Training Strategy for Sales, Product and Aftersales (Technical and non-Techical) including curriculum development and delivery for MB Passenger cars, Sprinter Vans and smart. Utilize various training delivery mediums such as online learning, Experential Instructor Led training, Drive Events, VILT, on demand in-store training etc.

    • Canada
    • Technology, Information and Internet
      • Jan 2010 - Oct 2012

      Responsible for the growth of the Agency business within Rebellion Media by strengthening the relationships with external partners using both Rebellion's superior platform and exclusive ad feed relationship with Yahoo!

      • Aug 2008 - Feb 2010

      Responsible for a team of web developers, campaign managers and IT systems professionals to identify new monetization strategies for a set of company owned website properties.

    • Germany
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
      • Jul 2005 - Aug 2008

      Responsible for development and execution of National Training Strategy for all Retail Sales, Product and Aftersales Operations and Techncial training programs for both BMW and MINI Canada retailers. Focus on blended learning approaches incorporating online learning, Virtual Instructor Led Training, ILT, Drive Events, Management and Leadership training including a unique Management Coaching model.

      • Feb 2003 - Sep 2007

      Implemented the BMW Group worldwide Quality program (QMA) throughout the BMW Group Canada Retail Network. Through a unique in store coaching model, assisted in the development and documentation of best practice process utilizing a Continuous Process Improvement model.

      • Sep 1999 - Feb 2003

      Responsible for the analysis and implementation of internal and extremal IT related systems requirements for BMW Group Canada's retailers.

Education

  • Georgian College
    Canadian Automotive Institue - Automotive Marketing, Business Administration - Automotive Marketing (Diploma Progam)
    1992 - 1994
  • Wilfrid Laurier University
    Bachelor of Arts (B.A.), Music
    1989 - 1992

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