Peta Bassett

Senior Strategic Communications Advisor at Love Frankie
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Contact Information
us****@****om
(386) 825-5501
Location
Thailand, TH

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Experience

    • Thailand
    • Advertising Services
    • 1 - 100 Employee
    • Senior Strategic Communications Advisor
      • Sep 2020 - Present

    • Writer
      • 2000 - Present

      Author/ Contributing writer: Nikkei Asia, Thailand's Sustainable Business Guide, Unseen Burma - Early Photography 1862-1962, Wallpaper*, The Australian, LUXE City Guides, New Directions in Thai Materials, Tropical Colors: The Art of Living with Tropical Flowers. Author/ Contributing writer: Nikkei Asia, Thailand's Sustainable Business Guide, Unseen Burma - Early Photography 1862-1962, Wallpaper*, The Australian, LUXE City Guides, New Directions in Thai Materials, Tropical Colors: The Art of Living with Tropical Flowers.

    • Partner
      • 2017 - Aug 2020

      We tell GOOD stories - communications consultancy helping organisations tell their stories internally and to the world. We tell GOOD stories - communications consultancy helping organisations tell their stories internally and to the world.

    • Co-Founder
      • 2016 - 2017

      Start-up: online food transparency platform Start-up: online food transparency platform

    • Co-Founder
      • 2013 - 2015

      Conceptualised, started and ran a successful monthly food market where people could meet their butcher, baker and salted caramel maker - a space dedicated to good food and food transparency. Conceptualised, started and ran a successful monthly food market where people could meet their butcher, baker and salted caramel maker - a space dedicated to good food and food transparency.

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Regional Strategic Planner
      • 2002 - 2010

      Identified consumer insights and delved into prevailing pop culture currents to create communications strategies for Unilever brands Sunsilk and Lux, Thai Airways. Asian trendspotting contributor to JWT Intelligence global publication. Identified consumer insights and delved into prevailing pop culture currents to create communications strategies for Unilever brands Sunsilk and Lux, Thai Airways. Asian trendspotting contributor to JWT Intelligence global publication.

    • Taiwan
    • Computer Hardware Manufacturing
    • 700 & Above Employee
    • Industrial Designer
      • 1997 - 1999

      Designed and managed the development of mobile products for ACER and OEM customers (IBM, Hitachi). Initiated, designed and implemented consumer research in Taiwan, Australia and Thailand. Developed lifestyle and fashion trend forecasts to feed into the design process. Designed and managed corporate projects including collaboration with Arts Center, Pasadena USA and ACER Design Competition, Taiwan. Designed and managed the development of mobile products for ACER and OEM customers (IBM, Hitachi). Initiated, designed and implemented consumer research in Taiwan, Australia and Thailand. Developed lifestyle and fashion trend forecasts to feed into the design process. Designed and managed corporate projects including collaboration with Arts Center, Pasadena USA and ACER Design Competition, Taiwan.

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