Perri Gross
Partnerships Manager at Stitcher- Claim this Profile
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Bio
Experience
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Partnerships Manager
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Aug 2019 - Present
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Ad Operations Specialist
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Apr 2018 - Aug 2019
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Campaign Manager
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Aug 2017 - Mar 2018
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Digital Account Manager
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Jul 2014 - Jul 2017
-I am responsible for training all new account managers that join the team. I schedule and coordinate all training material and work directly with all new hires to make sure they are up to speed with the daily responsibilities of the role. - Directly manages all post-sale implementation of digital media advertising campaigns across ESPN - Liaison between sales team and agencies to ensure each digital ad campaign runs smoothly- Provides daily customer service and technical support to… -I am responsible for training all new account managers that join the team. I schedule and coordinate all training material and work directly with all new hires to make sure they are up to speed with the daily responsibilities of the role. - Directly manages all post-sale implementation of digital media advertising campaigns across ESPN - Liaison between sales team and agencies to ensure each digital ad campaign runs smoothly- Provides daily customer service and technical support to clients- Responsible for ensuring that all creative is received and properly implemented - Coordinate efforts among internal groups such as Ad Ops, Sales, Planning, Design, Marketing, Inventory and Finance- Involved first hand with ESPN.com first major site redesign on April 1st 2015 which introduced a responsive user experience. Educated clients and sales team throughout major change to the website. - Works closely with over 30 different high profile brands with top media agencies such as Mediacom and Universal McCann Show more Show less
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Account Manager
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Aug 2013 - May 2014
• Conceptualize custom advertising opportunities through online/mobile gaming for brands• Oversee the performance of over 20 live campaigns with high profile brands including: CPG, Pharmaceutical, Entertainment, QSR, Telecommunications, Retail, and Travel• Create mocks for clients of possible digital media integration's into our gaming platform• Compile marketing materials, research and case studies to provide rationale in RFP process• Manage communications between ad… • Conceptualize custom advertising opportunities through online/mobile gaming for brands• Oversee the performance of over 20 live campaigns with high profile brands including: CPG, Pharmaceutical, Entertainment, QSR, Telecommunications, Retail, and Travel• Create mocks for clients of possible digital media integration's into our gaming platform• Compile marketing materials, research and case studies to provide rationale in RFP process• Manage communications between ad operations, creative, finance and client teams • Work closely with Ad Operations team to process media insertion orders, successfully launch digital, mobile & social campaigns and monitor performance• Proactively reach out to potential new clients with proposals, media plans, and strategies to help build awareness or purchase intent. • Build strong client relationships while acting as point of contact for all pre and post-sales communication Show more Show less
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Assistant Digital Strategist
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Aug 2012 - Aug 2013
-Plan, research and execute digital advertising campaigns for upcoming theaterical releases for Warner Bros films -Gather data to back up media recommendation-Track, traffic, serve, optimize, and report live digital media plans-Mediate between client, publishers, and creative throughout the entire campaign-Explore new innovative news to raise awareness of Warner Bros films
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Student
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2008 - 20124 years
Bachelor of Fine Arts and Integrated Marketing Communications
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Graphic Design Intern
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Sep 2011 - Dec 2011
-Designed promotional materials such as posters, brochures, and emails for upcoming events in the studio-Updated the website and redesigned specific pages-Managed social media to draw attention to the studio-Set up exhibits and shows in the studio and in the Ithaca community
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Design Intern
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Jul 2011 - Aug 2011
-Designed, edited, and executed direct mail material for non-profit organizations-Created mock-ups of direct mail pieces for display purposes for clients-Searched on server and archives to select appropriate visuals for designs-Sent emails and called other offices in other states to verify details on certain jobs
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Intern
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Jan 2011 - May 2011
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Education
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Ithaca College
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Parsons School of Design - The New School
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Byram Hills High School