Per Henrik Hovelsrud
Co-founder and Chairman of the Board at Connect Øst- Claim this Profile
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Norwegian Native or bilingual proficiency
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English Full professional proficiency
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Swedish Full professional proficiency
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Bio
Anne Lorentzen
I have worked with and been part of Per Henrik`s different teams for more than 8 years. Per Henrik is a leader that is strongly committed to devote time to support and develop people in his team. I highly appreciate that he gives the trusts to take my own decisions and give me the space to develop. Per Henrik is very well liked and he cares very much about the people around him. He is a person that it is easy to feel comfortable around and he always has time for the people in his team. Per Henrik knows the business and the insurance market we operate in extremely well. With his strong strategic, commercial and results oriented mindset, he knows very well how to create win-win propositions and secure long lasting partnerships with our customers and create sustainable foundation for joint business growth. Always conducting his leadership responsibilities with a very high level of integrity.
Roar Børrestad
I have reported to Per Henrik for the last 5 years at AXA driving the business development strategy and successful execution in Norway. Per Henrik is excellent at operating effectively at different levels in that he sees the big picture without losing touch of the details. He`s strategically and tactically, breaks down complexity when assessing opportunities and threats, and challenging current practices and solutions. He is equally passionate about the day-to-day things including participating with his team members, also when in contact with our customers. All contributing to a productive and hands on work environment. As a people leader Per Henrik is great at sharing vision and drives and embracing the company values; Customer first, Integrity, Courage and One AXA. Further he is creating a
Anne Lorentzen
I have worked with and been part of Per Henrik`s different teams for more than 8 years. Per Henrik is a leader that is strongly committed to devote time to support and develop people in his team. I highly appreciate that he gives the trusts to take my own decisions and give me the space to develop. Per Henrik is very well liked and he cares very much about the people around him. He is a person that it is easy to feel comfortable around and he always has time for the people in his team. Per Henrik knows the business and the insurance market we operate in extremely well. With his strong strategic, commercial and results oriented mindset, he knows very well how to create win-win propositions and secure long lasting partnerships with our customers and create sustainable foundation for joint business growth. Always conducting his leadership responsibilities with a very high level of integrity.
Roar Børrestad
I have reported to Per Henrik for the last 5 years at AXA driving the business development strategy and successful execution in Norway. Per Henrik is excellent at operating effectively at different levels in that he sees the big picture without losing touch of the details. He`s strategically and tactically, breaks down complexity when assessing opportunities and threats, and challenging current practices and solutions. He is equally passionate about the day-to-day things including participating with his team members, also when in contact with our customers. All contributing to a productive and hands on work environment. As a people leader Per Henrik is great at sharing vision and drives and embracing the company values; Customer first, Integrity, Courage and One AXA. Further he is creating a
Anne Lorentzen
I have worked with and been part of Per Henrik`s different teams for more than 8 years. Per Henrik is a leader that is strongly committed to devote time to support and develop people in his team. I highly appreciate that he gives the trusts to take my own decisions and give me the space to develop. Per Henrik is very well liked and he cares very much about the people around him. He is a person that it is easy to feel comfortable around and he always has time for the people in his team. Per Henrik knows the business and the insurance market we operate in extremely well. With his strong strategic, commercial and results oriented mindset, he knows very well how to create win-win propositions and secure long lasting partnerships with our customers and create sustainable foundation for joint business growth. Always conducting his leadership responsibilities with a very high level of integrity.
Roar Børrestad
I have reported to Per Henrik for the last 5 years at AXA driving the business development strategy and successful execution in Norway. Per Henrik is excellent at operating effectively at different levels in that he sees the big picture without losing touch of the details. He`s strategically and tactically, breaks down complexity when assessing opportunities and threats, and challenging current practices and solutions. He is equally passionate about the day-to-day things including participating with his team members, also when in contact with our customers. All contributing to a productive and hands on work environment. As a people leader Per Henrik is great at sharing vision and drives and embracing the company values; Customer first, Integrity, Courage and One AXA. Further he is creating a
Anne Lorentzen
I have worked with and been part of Per Henrik`s different teams for more than 8 years. Per Henrik is a leader that is strongly committed to devote time to support and develop people in his team. I highly appreciate that he gives the trusts to take my own decisions and give me the space to develop. Per Henrik is very well liked and he cares very much about the people around him. He is a person that it is easy to feel comfortable around and he always has time for the people in his team. Per Henrik knows the business and the insurance market we operate in extremely well. With his strong strategic, commercial and results oriented mindset, he knows very well how to create win-win propositions and secure long lasting partnerships with our customers and create sustainable foundation for joint business growth. Always conducting his leadership responsibilities with a very high level of integrity.
Roar Børrestad
I have reported to Per Henrik for the last 5 years at AXA driving the business development strategy and successful execution in Norway. Per Henrik is excellent at operating effectively at different levels in that he sees the big picture without losing touch of the details. He`s strategically and tactically, breaks down complexity when assessing opportunities and threats, and challenging current practices and solutions. He is equally passionate about the day-to-day things including participating with his team members, also when in contact with our customers. All contributing to a productive and hands on work environment. As a people leader Per Henrik is great at sharing vision and drives and embracing the company values; Customer first, Integrity, Courage and One AXA. Further he is creating a
Experience
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Connect Øst
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Norway
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Venture Capital and Private Equity Principals
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1 - 100 Employee
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Co-founder and Chairman of the Board
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Feb 2022 - Present
Connect Øst is a Business Angel Investor Organization. Our mission is to connect startup companies that has a significant (international) growth potential with early stage investors, and supporting entrepreneurs with seed-funding, knowledge and network to help scale up their company.We operate in the larger ecosystem of early stage entrepreneurs, Incubator & Accelerator environments, Soft Funding organizations and Venture Capital companies.If you are interested to learn more and connect with us, either as investor or entrepreneur, I am very interested in getting in touch with you. I can be reached at mobile: +47 91 31 84 47.
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Chairman of the Board and co-founder
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Oct 2019 - Present
Startup family business, launched January 2020. Advisor and project manager responsible for planning and coordinating the setup of the company. During the pre-launch of the company I was responsible for tasks such as: - Company registration- Negotiating and setting up some 10+ different supplier and facilities agreements- Hiring key people and setting up work contracts and shareholders agreement- Investments and operational budgeting and marketing planning- Delivered NOK 3,4 mill in revenue with a 12% pre-tax profit margin already in the first year (2020)- 10% top line growth in 2021 with a continued strong double digit profit margin
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Sky Forsikring AS
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Norway
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Insurance
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Chief Operating Officer and co-owner
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Jan 2020 - May 2022
Sky Forsikring, a startup Insurance Agency in active operation from January 2020. Specialized on B2B and B2B2C distribution of insurance products in Norway and Nordics.My main objective during the initial 2-3 years has been to plan and execute on key initiatives to grow the company from a startup to a profitable scaleup.Main tasks included:- Defined the go-to-market strategy and pipeline with a sharp profit focused product/ market fit- Led new business prospecting activities and negotiations with partners and brokers- Led Account Management and Business development activities with existing partners- Coordinated business development activities and legal issues with external insurance partners - Coordinated with 3rd party service providers, including claims managementMain achievements:- Signed 3-5 years contracts with key players within the utility and trade union sectors- Increased from zero to almost 20.000 insured customers after two years in active business- Build the company from zero to NOK 10 million in gross revenueFrom June 2022 I have stepped out of the day to day business to focus on other projects. I am still engaged in the company as shareholder and as an independent non-employed business development consultant.
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AXA Partners
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France
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Insurance
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700 & Above Employee
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Country Manager | Administrerende direktør
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Apr 2016 - Dec 2019
AXA Partners, a global unit within the AXA Group. The world`s number 1 insurance company. AXA acquired Genworth Financial in 2016 and I was asked to lead the integration of the companies in Norway.- Led the Sales and Operations departments with up to 15 employees- Defined and executed on growth strategy focused on product diversification and process digitization- Implemented new digital plattform to strengthen and simplifying sales processes (pilot project)- Nordic lead on defining strategy and launch plan for Extended Warranty across Nordic (new product)- Increased the client portfolio with 40%, which included DNB, Nordea, SEB, Eika, Bank Norwegian- Led down-scaling of Norway Operations in relation to centralizing to Finland (60% lay-offs)- Delivered approximately 200 million NOK in revenue in 2019- Member of the Nordic Leadership team and reported to the Nordic Regional Director
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Genworth
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United States
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Insurance
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700 & Above Employee
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Country Manager | Administrerende direktør
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May 2004 - Apr 2016
Genworth Financial is a spin-off from General Electric (2004). A Fortune 500 company later sold to AXA in 2016. In Norway focused on B2B2C insurance sales in partnership with banks and fintech companies.- Led the Norwegian company with up to 25 employees in Sales, Underwriting, CS and Claims- Increased annual revenue from 123 in 2004 to 627 MNOK in 2013. Double digit growth in 9 of 12 years- Achieved market leadership with 70% market share within the Payment Protection Insurance segment- Project Managed negotiation with #1 partner and secured a deal at a value of 200 MUSD across Nordic- Executed on a diversification growth strategy in Norway. Nominated as European Best Practice- Led a transformation process resulting in closure of a main business area and 40% layoffs in Norway- Received 6 international awards for outstanding performance and leadership- Member of the Northern European leadership team and reported to Head of Northern Europe
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Country Manager | Administrerende direktør
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Jan 2003 - May 2004
Part of General Electric (GE), at that time one of the largest companies in the world measured by MarketCap. In Norway specialized on B2B2C insurance sales.- Led cross-functional teams with 12 employees in Sales, Underwriting and Claims - Implemented a growth strategy aiming for the market leader position- Aggressiv sales growth with existing partnerships with GE Capital, DNB Finans and Terra (now Eika)- Negotiated and launched new partnerships with Cresco (DNB) and Toyota Financial Service- Increased annual gross revenue with 70% within one year from 73 MNOK to 123 MNOK- Heavily involved in the transition from GE to Genworth Financial listed on NYSE from May 2004- Member of the Nordic Leadership team, reporting to Head of Nordics
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Project Leader e-business, Nordic role
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Jul 2000 - Dec 2002
- Defined the first e-business strategy for the Nordic region- Digitization and simplification of sales processes to accelerate revenue growth- Managed two IT projects with cross-functional international teams (India, England, Denmark, Germany)
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Project Leader Quality, Nordic role
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Oct 1998 - Jul 2000
- Managed project "Fix the Factory - Redefine strategy for growth" with #1 customer GE Capital Bank- Achieved 60% revenue growth first year- Project nominated for Highest Business Impact in Europe in the company
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GE Money Bank
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Czechia
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1 - 100 Employee
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Operations Manager
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Jan 1997 - Oct 1998
- Managed Operations teams handling loan application and Back Office (20 employees)- Optimized resources and improved customer experience by reorganizing front and back office - Managed Operations teams handling loan application and Back Office (20 employees)- Optimized resources and improved customer experience by reorganizing front and back office
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Aftenposten
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Norway
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Newspaper Publishing
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300 - 400 Employee
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Sales Leader
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Apr 1995 - Dec 1996
- Led Sales and Customer Service (40+ FTE) servicing 200,000 customers- Implemented win-back and cross-sales in Customer Service - Led Sales and Customer Service (40+ FTE) servicing 200,000 customers- Implemented win-back and cross-sales in Customer Service
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Sales man
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Feb 1993 - Apr 1995
- B2B sales of outdoor billboard advertising spaces - Sales Man of the month twice - B2B sales of outdoor billboard advertising spaces - Sales Man of the month twice
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Education
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2022 - 2022
Harvard Business School Online
Certificate of completion, Disruptive Strategy -
2006 - 2006
University of Virginia Darden School of Business
Experienced Manager Course -
1988 - 1992
BI Norwegian Business School
M.Sc., Business (siviløkonom)
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