Penny Germaine-Chatwin
Associate Director at Relendex- Claim this Profile
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English -
Topline Score
Bio
Credentials
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CIM ACIM Member
CIM | The Chartered Institute of MarketingMar, 2021- Oct, 2024 -
Diploma in Professional Digital Marketing (Level 6)
CIM | The Chartered Institute of MarketingFeb, 2021- Oct, 2024 -
Certificate in Professional Marketing (Level 4)
CIM | The Chartered Institute of MarketingJun, 2013- Oct, 2024
Experience
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Relendex
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United Kingdom
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Financial Services
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1 - 100 Employee
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Associate Director
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Jan 2022 - Present
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Marketing and Communications Manager
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Aug 2018 - Jan 2022
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Marketing Executive
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Feb 2018 - Aug 2018
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Farringdon Portfolio
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United Kingdom
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Financial Services
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Marketing Manager
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Jan 2021 - Present
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Groupe PSA
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France
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Motor Vehicle Manufacturing
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700 & Above Employee
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Dealer Marketing Executive
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Mar 2017 - Jan 2018
Directly supporting the local marketing strategies of all Peugeot dealerships across the UKResponsible for multiple budget lines and management of the whole Dealer Marketing BudgetOrganised a 5 day UK Dealer Marketing Roadshow with 200+ attendees and 5 Senior Speakers across 5 different venues. Feedback that 9/10 of attendees found the Roadshows and content beneficial for 2018 planning and 97% of attendees would like to see another Roadshow organised in 2018.Ensuring enhanced lead generation/conversion across dealer network with regular reportingMaintaining 244 dealer websites daily , communicating changes with external stakeholdersWorking with Internal stakeholders to ensure national marketing assets are optimised for dealer use
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OOZZ.COM
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United Kingdom
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Retail
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Social Media Specialist
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Jun 2016 - Mar 2017
Conducted advanced market and competitive analyses, highlighting opportunities and trends, identifying products gaps which led to sourcing new products in China and launching in the UKFully responsible for Social Media presence managing effective GDN campaigns and PPC strategies.Responsible for the management of internal and external Photo-shootsResponsible for the implementation of a ‘strong focus’ plan on brand image, including introducing new product lines, new packaging and POS designs.Proactively drove, created and prepared all communications across website, social media, email and blog contentResponsible for the implementation of a strong focus plan on brand image, including introducing new product lines, new packaging and POS designs.Head of customer service , ensuring the delivery of excellent customer service across all channels.
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Halfords
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United Kingdom
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Retail
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700 & Above Employee
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Customer Service Advisor
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Jan 2016 - Jun 2016
A part time role held alongside studies during my return to university for my final year.Contributed to ensuring our store remained in the top 3 in the area by delivering excellent customer service, pushing value added sales opportunities, meeting sales targets and managing key promotions and seasonal merchandising changes. A part time role held alongside studies during my return to university for my final year.Contributed to ensuring our store remained in the top 3 in the area by delivering excellent customer service, pushing value added sales opportunities, meeting sales targets and managing key promotions and seasonal merchandising changes.
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Marketing Assistant
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Jun 2014 - Jun 2015
Managed the development and delivery of bespoke local marketing campaigns across the465 store retail estate, regularly exceeding footfall and sales objectives in the launch weekends.Supported the development, implementation and delivery of National Marketing CampaignsConducted daily reporting and tracking of KPIsSupported the delivery of local and national marketing shoots , negotiating with suppliers to obtain products at no costSupported the brand team in the delivery of new product packaging
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InterContinental Hotels Group (IHG®)
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India
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Retail
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1 - 100 Employee
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Bartender
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Jun 2012 - Jun 2014
Worked alongside degree studies and was offered a full-time role after graduating.Delivering excellent customer service Worked alongside degree studies and was offered a full-time role after graduating.Delivering excellent customer service
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British Heart Foundation
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United Kingdom
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Non-profit Organizations
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700 & Above Employee
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Volunteer
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Jan 2012 - Aug 2012
Day to day running of a local store.Fundraising. Day to day running of a local store.Fundraising.
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Education
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University of Portsmouth
BA (hons) Business Studies, Business, Management, Marketing, and Related Support Services -
Reaseheath College
Business studies, Business, Management, Marketing, and Related Support Services -
Reaseheath College
National Diploma In Animal Management, Zoology/Animal Biology -
Malbank School and sixth form college