Penny Devincenzo

Director of sales at Maverick Sales
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Contact Information
Location
Greater Toronto Area, Canada, CA
Languages
  • English Native or bilingual proficiency
  • Greek -

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Jenn Williams

Penny and I have met and worked together in the Prestige Beauty industry for over 10 years. I can say with confidence that Penny is an amazing leader because of her passion in maintaining exceptional service standards and coaching her team to success. The number one focus in my time with Penny was on advancement of skillsets including how to build strong professional relationships, company practice and procedure efficiency, and team wellness. Combining her dedication to growth, Penny has been an great leader not only in my professional life but has molded my life's purpose as well. Penny is a wonderful colleague as she is an individual. She truly creates a winning environment where she chooses to contribute.

Michael Johnson

Having had the pleasure of working with Penny in various assignments I always found her to be a terrific collaborator. Penny's sense of team and shared vision were key in building an effective relationship that drove results. Penny is a strong coach, highly organized and achievement oriented. Penny's leadership and coaching skills are a great complement to her acumen. Knowing how to achieve a goal through people is a skill that Penny exhibited time and time again. I thoroughly enjoyed working with Penny because I knew we would be successful and would have fun doing so. Penny is a respected leader that would be an asset to any organization!

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Experience

    • Canada
    • Manufacturing
    • 1 - 100 Employee
    • Director of sales
      • Dec 2022 - Present
    • Canada
    • Manufacturing
    • 100 - 200 Employee
    • Director Prestige Beauty - Canada
      • Oct 2021 - Nov 2022
    • 1 - 100 Employee
    • Senior Business Consultant- Laline Canada Holding Inc
      • Jan 2020 - Oct 2021
    • United States
    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • Executive Director
      • Sep 2017 - Apr 2019

      Lead development of all account strategies with Sephora Canada - BECCA Cosmetics Responsible for sales/ development and retention of direct reports .. Manage budgets / inventory and profit objectives . Lead development of all account strategies with Sephora Canada - BECCA Cosmetics Responsible for sales/ development and retention of direct reports .. Manage budgets / inventory and profit objectives .

    • South Korea
    • Manufacturing
    • 700 & Above Employee
    • Sales Director TheFaceshop
      • Feb 2014 - Sep 2017

      To achieve / exceed sales plans. Develop and execute strategic programs that align with the company's vision. Lead both sales and training initiatives. Responsible for the selection development and retention of direct reports and account management at the store group level. Manage assigned budget and profit objectives. Strategically planned/participated in the opening of 30+ Faceshop doors in 2015. Developed business model/ consultant training/customer registry programs that transcend for the North American market. Support and drive both corporate and franchise stores... Show less

    • Field Sales Director, Estee Lauder Companies / Specialty Canada /Sales/Operations
      • Feb 2012 - Jul 2013

      Oversee the field implementation of key specialty accounts for 6 Estee Lauder Companies . Responsible for Sales/Operations for Shoppers Drug Mart/Sephora/Murale. Lead execution of Account Strategies. Responsibilities included operations of new accounts/implement training programs/execution of promotional events/recruit, onboard, develop talent/communicate and develop partnerships at all levels to support and lead initiatives . Success measured through Sales Plan achievement, Turnover Analysis, Competitive rank, Market Share and Budget Management. Responsible for 250 accounts and $35 Million in sales retail year 2012. Show less

    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • Field Sales Director- Clinique Cosmetic Division of Estee Lauder Companies/Dept Stores/Specialty
      • Apr 2002 - Jan 2012

      Lead Execution of Account Strategies to achieve sales goal. Responsible for the selection, development and retention of direct reports. Manage budgets and profit objectives. Responsible for 127 accounts Bay/Sears/Holts/Shoppers Drug Mart/Sephora/Murale and $41.2 Million in retail sales 2010. Served as the company chairperson for Sears Canada. Lead Execution of Account Strategies to achieve sales goal. Responsible for the selection, development and retention of direct reports. Manage budgets and profit objectives. Responsible for 127 accounts Bay/Sears/Holts/Shoppers Drug Mart/Sephora/Murale and $41.2 Million in retail sales 2010. Served as the company chairperson for Sears Canada.

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