Penka Dimova

Business Development Specialist at Evnisoft EOOD
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Contact Information
us****@****om
(386) 825-5501
Location
Varna, Varna, Bulgaria, BG

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Bio

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Credentials

  • Digital Marketing
    Telerik Academy
    May, 2023
    - Oct, 2024
  • Certificate Google Ads
    SoftUni Digital
  • Certificate Google Ads Advanced
    SoftUni Digital
  • Certificate Graphic Design with Illustrator
    SoftUni Creative
  • Certificate Graphic Design with Photoshop
    SoftUni Creative
  • Certificate SEO & Analytics
    SoftUni Digital
  • Honorable mention Marketing Basics
    SoftUni Digital

Experience

    • Bulgaria
    • IT System Data Services
    • 1 - 100 Employee
    • Business Development Specialist
      • Apr 2023 - Present
    • Bulgaria
    • Financial Services
    • 100 - 200 Employee
    • Marketing Communications Manager
      • Sep 2022 - Jan 2023

      - Execute end-to-end email marketing campaigns via the Mailchimp email automation platform. - Manage existing, regular email marketing campaigns and optimize their quality over time. - Manage mailing lists and client database. - Ensure the marketing messages are conveyed clearly and delivered correctly to prospects. - A/B Testing on various email campaigns to establish the most effective. - Ensure messages are sent in the proper time, form, and template. - Proofread emails for clarity, grammar, and spelling. - Review messages for brevity. Show less

    • Bulgaria
    • Advertising Services
    • 1 - 100 Employee
    • Marketing Specialist
      • Nov 2021 - Dec 2022

      - Set the email campaigns on various platforms: Mailchimp, Klaviyo, ActiveCampaign, Maropost, and Sendinblue. - Set email templates, UTMs, and flows in Sendinblue and Klaviyo. - Create and edit email flows in ActiveCampaign. - Writing content for email copies and articles for different types of brands. - Prepare requests for content writers and designers. - Create an email marketing strategy for upcoming campaigns and content for the email flows. - Communicate with clients about email content. - Google Analytics - checking the sales results from different email campaigns. - Images correction and editing (preparing for the email campaigns) via Canva and Photopea. - Run marketing, competitor, and consumer surveys, and split tests. - Analyze market and consumer data. - Create internal reports and reports for the clients. Show less

    • Germany
    • Advertising Services
    • 100 - 200 Employee
    • Trainee Front-End
      • Jul 2020 - Aug 2021

      - Creating new pages in WordPress. - Entering content in HTML. - Adding logos and additional images in HTML/CSS. - Checking and fixing already created pages in WordPress and HTML. - Creating new pages in WordPress. - Entering content in HTML. - Adding logos and additional images in HTML/CSS. - Checking and fixing already created pages in WordPress and HTML.

    • Data Entry Operator
      • Sep 2015 - Apr 2020

      - Editing course materials (brochures and free chapters). - Checking teachers’ invoices and contracts. - Checking students’ payments via CRM and via an additional payment system. - Filling and editing information in the CRM system about students’ and teachers’ status. - Working with Daisycon and TradeTracker - approve sales transactions and affiliate sites. - Editing course materials (brochures and free chapters). - Checking teachers’ invoices and contracts. - Checking students’ payments via CRM and via an additional payment system. - Filling and editing information in the CRM system about students’ and teachers’ status. - Working with Daisycon and TradeTracker - approve sales transactions and affiliate sites.

Education

  • SoftUni Digital
    Digital Marketing Specialist
    2020 - 2021
  • Technical University of Varna
    Telecommunications Engineering
    2011 - 2015

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