Experience

Quechua, hiking & outdoor sporting goods

• France
• Sporting Goods Manufacturing
• 100 - 200 Employee

• Global PR & Communications Specialist

  • Feb 2018 - Present

  Passy, Haute-Savoie (France) Medias & Influence Manager - Management of public relationships and influence activations for Quechua (press officer) - Creation of press kits & toolboxs for influencers - Organisation of press & influence events - Media monitoring and e-reputation Communication Manager - Responsible of the communication strategy for adults (textile - shoes - backack) - Creation and management of 360° communication campaigns - Activation of media plans - Management of… Show more Medias & Influence Manager - Management of public relationships and influence activations for Quechua (press officer) - Creation of press kits & toolboxs for influencers - Organisation of press & influence events - Media monitoring and e-reputation Communication Manager - Responsible of the communication strategy for adults (textile - shoes - backack) - Creation and management of 360° communication campaigns - Activation of media plans - Management of communication agencies and project tracking - Tracking and measuring KPI/ROI - Delivering of campaign contents to countries and internal collaborators CSR Campaign Project Leader - "Eco-Hike Day": organizing 3 editions in more than 170 DECATHLON stores all over France and 3,500 hikers Community manager - Management of Quechua social medias from September 2020 to February 2021: organic and paid campaigns, moderation

• Communication Project Manager

  • Feb 2018 - Sep 2018

  Quechua - Passy, Haute-Savoie Leader of community marketing & event strategies for Quechua - Launching and managing the community marketing strategy to identify and develop a team of brand ambassadors (community management, emailing, events) - Managing co-creation processes with collaborators and clients. Targeting and implementing co-creation tools - Managing the community marketing budget for the brand - Planning and executing the event strategy for the brand to reach better sales conversion and loyalty in… Show more Leader of community marketing & event strategies for Quechua - Launching and managing the community marketing strategy to identify and develop a team of brand ambassadors (community management, emailing, events) - Managing co-creation processes with collaborators and clients. Targeting and implementing co-creation tools - Managing the community marketing budget for the brand - Planning and executing the event strategy for the brand to reach better sales conversion and loyalty in Decathlon shops



NZSki

• New Zealand
• Recreational Facilities
• 100 - 200 Employee

• Ski & Snowboard Retail and Rental Technician / Ticketing Sales Point Operator

  • May 2017 - Sep 2017

  Queenstown, New Zealand Shop opening / closing Greeting customers Customer processing Boot fitting Sales Accounting : daily administrative procedures Cashing Managing product stocks To promote company's products in order to achieve and improve objectives(1.5M$/ 4 months) To develop custome relationships To boost communication (sale tools, mailing)



Salomon

• France
• Sporting Goods
• 700 & Above Employee

• Product Line Manager Assistant - alpine skis and bindings

  • Sep 2014 - Aug 2016

  Annecy (ADC) - Headquarters Assisted Salomon Alpine skis and bindings Product Marketing team in the management of the FW 16/17 & 17/18 product lines and in the development of product innovations. Monitored and analyzed forecasts. Conducted sales and margins analyses. Conducted market research. Executed the transition from SIA market intelligence platform to DecisionKey (The NPD Group). Built and managed reports Implementation of focus groups Prepared product lines presentations to… Show more Assisted Salomon Alpine skis and bindings Product Marketing team in the management of the FW 16/17 & 17/18 product lines and in the development of product innovations. Monitored and analyzed forecasts. Conducted sales and margins analyses. Conducted market research. Executed the transition from SIA market intelligence platform to DecisionKey (The NPD Group). Built and managed reports Implementation of focus groups Prepared product lines presentations to subsidiaries. Creation of communication tools & Content creation Show less



ESF Courchevel

• France
• Spectator Sports
• 1 - 100 Employee

• Private lessons assistant Manager

  • Dec 2013 - May 2014

  Courchevel 1550 Management of particular lessons within Courchevel 1550 ski school - Managing particular lesson files - Making reservations - Managing quotes and invoices - Client relations - Sales - Allocation of ski instructors Management weekly and monthly events with clients and ski instructors Welcome and inform clients about lessons, prices and extra activities



Université Grenoble Alpes

• France
• Higher Education
• 700 & Above Employee

• Alpine skis and snowboard instructor

  • Jan 2012 - Apr 2013

  Région de Grenoble, France Teaching alpine skis to ERASMUS students - Ski lessons - Monitoring student levels and giving marks