Pelle Tobias Kil, OLY
Giant Group Global Marketing Manager E-Bikes | 巨大集團 at Giant Group 巨大集團- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Ingo Bräutigam
Pelle is a true workhorse that really performs on a very high level. Passionate, honest person that knows his business.
Ingo Bräutigam
Pelle is a true workhorse that really performs on a very high level. Passionate, honest person that knows his business.
Ingo Bräutigam
Pelle is a true workhorse that really performs on a very high level. Passionate, honest person that knows his business.
Ingo Bräutigam
Pelle is a true workhorse that really performs on a very high level. Passionate, honest person that knows his business.
Credentials
-
Shane Snow on Storytelling
LinkedInDec, 2020- Sep, 2024 -
Marketing on Instagram
LinkedInMay, 2020- Sep, 2024 -
Social Media Marketing: Strategy and Optimization
LinkedInMay, 2020- Sep, 2024 -
Transitioning from Manager to Leader
LinkedInMay, 2020- Sep, 2024
Experience
-
Giant Group 巨大集團
-
Taiwan
-
Sporting Goods Manufacturing
-
200 - 300 Employee
-
Giant Group Global Marketing Manager E-Bikes | 巨大集團
-
May 2022 - Present
Since its foundation in 1972, and without interruption, Giant Bicycles has been designing, developing, building and assembling bicycles that are considered by experts to be the best in the world. This is made possible through the knowledge and the commitment of our employees who tirelessly work in the Giant factories and offices, perpetuating the traditional bicycle manufacturing of Taiwan.
-
-
Global Marketing Manager E-Bikes | Giant Group 巨大集團
-
Oct 2018 - Jan 2023
As a Global Marketing Manager E-bikes, I am responsible for the development, implementation and overseeing the marketing activities at a global level.I plan and serve as a project manager for marketing and communications initiates, combining a strong vision with hands-on execution.
-
-
-
-
New Business Development and Partnerships
-
Dec 2017 - Sep 2018
In my current role as New Business Development and Partnerships I am seeking new sales opportunities for Mükava in the professional and consumer markets throughout Europe. I am responsible for the sales and brand strategy, product development, sales, marketing and partnerships in the ergonomic industry, elderly care, healthcare, education industry and home furnishing seeking suitable solutions and sales opportunities to make people using tablets and computers in a comfortable way. In my current role as New Business Development and Partnerships I am seeking new sales opportunities for Mükava in the professional and consumer markets throughout Europe. I am responsible for the sales and brand strategy, product development, sales, marketing and partnerships in the ergonomic industry, elderly care, healthcare, education industry and home furnishing seeking suitable solutions and sales opportunities to make people using tablets and computers in a comfortable way.
-
-
-
Glen Dimplex
-
Ireland
-
Appliances, Electrical, and Electronics Manufacturing
-
300 - 400 Employee
-
Senior Product Manager Personal Care
-
Oct 2016 - Nov 2017
• Developing new personal care products and concepts based on commercial demand and specs in Asia • Developing policy and strategic and tactical (annual) plans for the Carmen brand. • Developing policy and strategic products and line plans for Morphy Richards brand • Managing European product introduction for Carmen products and consumer appliances • Managing product development for Carmen products in personal care • Select and maintain relationships with suppliers in Asia and negotiate pricing • Responsible for product and NPD development briefing to internal teams • Manage product life cycle of the Carmen brand and personal care Show less
-
-
-
Shimano Europe Group
-
Netherlands
-
Spectator Sports
-
400 - 500 Employee
-
Brand Manager
-
Mar 2013 - Oct 2016
• Be the product and brand owner for accessories, apparel and shoes within Shimano organization• Maintain relationships with brands and suppliers• Responsible for substantive input regarding competitive positioning in European market• Drive business plan for key categories throughout EMEA markets• Responsible for concept store POS and development of in store materials.• Initiate and coordinate sales and marketing activities developed together with the GTM managers• Responsible for product presentations and product line development of key categories• Analyze market information through market visits and reporting tools.• Work closely with the purchase and supply team managers for stock optimization• Lead and coordinate optimal product commercialization and product line management• Translate key brand initiatives from our suppliers into strong multi-channel brand activation plans• Get direct reports from all GTM managers in EMEA about market situations and brand activations. Show less
-
-
Category Brand Manager
-
Mar 2009 - Mar 2013
• Lead and coordinate optimal product commercialization and product line management• Work and lead product management teams in all Shimano sales territories in EMEA• Initiate and manage new brand additions to the product portfolio of Shimano.• Strong involvement of brand development throughout Europe by monitoring product and sales potential with local product managers and sales managers.• Manage strategic brand marketing plans that involve all brands and have complete marketing mix.• Manage and be responsible for new product presentations and developments to sales managers.• Monitor and analyze market sales and developments of non Shimano brands throughout Europe• Be responsible for commercial product presentations of non-Shimano brands• Maintain and ensure intensive contacts with both suppliers and international sales offices .• Lead and manage the international sales meeting with local product managers• Be responsible for the print and digital marketing of non-Shimano brands• Coordinate sport marketing activities together with the local marketing managers Show less
-
-
Product Manager
-
Nov 2004 - Mar 2009
• Responsible and assist in the developments of new brand additions and strategic product line-up• Responsible for strategic product line-up of non-Shimano brands in Benelux.• Responsible for correct price setting, margins of non-Shimano brands• Give input to international sales meeting as well as product meetings of non-Shimano brands.• Cooperate with purchase and logistics department for optimization of stock and product availability• Manage and give detailed product presentations to sales managers and sales promoters.• Participate in organizing trade shows and responsible for presentation of products• Actively prepare and monitor market competitors and sales potential non-Shimano brands.• Assist the category brand manager in local market information for the strategic business plans.• Assist in launches and new brand additions and make sure all information is available in process.• Manage all warranty claims of non-Shimano brands together with warranty team. Show less
-
-
-
Sanoma Magazines
-
Media Production
-
1 - 100 Employee
-
Advertisement
-
Dec 2001 - Dec 2004
• Responsible for the acquisition of non-related industry advertisements in Fiets Magazine • Active acquisition for advertisements of bike shops • Assist and coordinate the sales plan for advertisements • Develop relationships with potential advertisers and inform them monthly • Responsible for the acquisition of non-related industry advertisements in Fiets Magazine • Active acquisition for advertisements of bike shops • Assist and coordinate the sales plan for advertisements • Develop relationships with potential advertisers and inform them monthly
-
-
Education
-
2019 - 2019
College of MultiMedia
Digital Marketing Expert, Nieuwe media en digitale cultuur -
2002 - 2006
Hogeschool Rotterdam
Bachelor's degree, Marketing / Commerciële economie (CE) - Specialisatie marketing management -
1992 - 1993
Schoevers
Public Relations and Management NGPR-A, Communicatie
Community
