Peggy Kelley

Merchandising Manager at Appalachian Ski & Outdoors
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US

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Experience

    • United States
    • Retail
    • 1 - 100 Employee
    • Merchandising Manager
      • Sep 2010 - Present

      - Optimize sales spaces for maximum revenue through visual merchandising - Work with buyers to estimate sales per square foot of over 120 different brands and product lines - Track incoming orders to prepare floor space and branded fixtures for inbound goods - Create layouts to direct customers to specific areas in the store - Train staff to react independently to new goods with appropriate displays and branding - Optimize sales spaces for maximum revenue through visual merchandising - Work with buyers to estimate sales per square foot of over 120 different brands and product lines - Track incoming orders to prepare floor space and branded fixtures for inbound goods - Create layouts to direct customers to specific areas in the store - Train staff to react independently to new goods with appropriate displays and branding

    • Textile Manufacturing
    • 1 - 100 Employee
    • Business Consultant
      • Mar 2002 - Dec 2008

      - Wardrobe specialist focusing on personalized shopping for women - Curated private in-home trunk shows - Worked with clients by individual appointments, customizing multiple outfits - Managed client pipeline via personal networking and consistently hit 50k per quarter - Wardrobe specialist focusing on personalized shopping for women - Curated private in-home trunk shows - Worked with clients by individual appointments, customizing multiple outfits - Managed client pipeline via personal networking and consistently hit 50k per quarter

    • Sales And Marketing Specialist
      • Jun 1995 - Oct 1997

      - Developed a line of high-end aluminum giftware for owner of Krentzman and Sons - Designed serving pieces utilizing direct market analysis and customer feedback initiatives - Identified suppliers of raw materials and manufacturing centers to produce products - Hired and managed a national sales team to promote and distribute items to wide customer bases - Presented at gift shows in Atlanta, Los Angeles, New York City, and Pittsburgh - Developed a line of high-end aluminum giftware for owner of Krentzman and Sons - Designed serving pieces utilizing direct market analysis and customer feedback initiatives - Identified suppliers of raw materials and manufacturing centers to produce products - Hired and managed a national sales team to promote and distribute items to wide customer bases - Presented at gift shows in Atlanta, Los Angeles, New York City, and Pittsburgh

    • United States
    • Retail
    • 700 & Above Employee
    • Division Manager
      • Feb 1993 - Sep 1995

      - Managed sales performance of assigned departments to meet sales and margin goals as set by corporate objectives - Coordinated with other managers to recruit and interview new associates - Enforced and trained associates on loss prevention guidelines and strategies - Offered guidance and corrective procedures to assist associates to reach performance standards - Communicated with buyers to maintain inventory and adjust to local demands - Managed sales performance of assigned departments to meet sales and margin goals as set by corporate objectives - Coordinated with other managers to recruit and interview new associates - Enforced and trained associates on loss prevention guidelines and strategies - Offered guidance and corrective procedures to assist associates to reach performance standards - Communicated with buyers to maintain inventory and adjust to local demands

Education

  • Penn State University
    Bachelor of Science - BS, Communication, General

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