Pedro Hernández Ulloa
Director of Sales Marketing at A Creba Private Island- Claim this Profile
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Spanish Native or bilingual proficiency
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Galician Native or bilingual proficiency
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English Native or bilingual proficiency
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French Full professional proficiency
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Italian Limited working proficiency
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Chinese Elementary proficiency
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Portuguese Limited working proficiency
Topline Score
Bio
Credentials
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Certificate of Proficiency in English- C2
University of CambridgeJun, 2012- Sep, 2024 -
Delf certificat en langue Française- B2
Centre international d'études pédagogiques (CIEP)Jun, 2012- Sep, 2024
Experience
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A Creba Private Island
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Hospitality
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1 - 100 Employee
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Director of Sales Marketing
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Oct 2021 - Present
A Creba Private Island brings the ultimate one-of-a-kind and secluded private island experience to Europe. Nestled in the verdant northern part of Spain and just a stone's throw away from most European cities, our self-sustainable island is the idyllic escape from daily rushes and worries, featuring every possible comfort for our guest's delights. A Creba Private Island brings the ultimate one-of-a-kind and secluded private island experience to Europe. Nestled in the verdant northern part of Spain and just a stone's throw away from most European cities, our self-sustainable island is the idyllic escape from daily rushes and worries, featuring every possible comfort for our guest's delights.
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Upper Luxury Housing
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Spain
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Hospitality
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1 - 100 Employee
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Sales Manager
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Oct 2020 - Sep 2021
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Six Senses Hotels Resorts Spas
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Thailand
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Hospitality
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700 & Above Employee
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Assistant Sales Manager (Acting Sales Manager)
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Aug 2019 - Aug 2020
-Establish and maintain business relationships with all trade partners worldwide. -Assist the Director of Sales and Marketing in the creation and implementation of strategies and tactics to enhance business performance. -Assist the Revenue and Reservations Manager with the creation and analysis of forecasts and occupancy trends. -Prepare reports, forecasts and statistics to ensure optimal business performance.-Create promotions, offers, special campaigns, contracts and barter agreements.-Host on-site industry visits (FAM and Press trips).-Liaise with the HQ of Six Senses Hotels Resorts and Spas as well as international offices on S&M joint activities and group-wide initiatives.-Assist in the creation of a marketing and social media strategy alongside the Marketing and Communications Manager. -Organize and manage on-site events such as island buyouts and weddings.-Get involved and promote community outreach activities and CSR projects.-Be the number one ambassador of Six Senses Zil Pasyon before guests, colleagues, clients, owners and general-public alike.-Ensure that all the above mandates abide to Six Sense’s corporate philosophy cornerstones; wellness and sustainability. Show less
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Sales and Marketing Coordinator
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Sep 2018 - Aug 2019
-Assist in the implementation of Sales, Marketing and Public Relations strategies.-Prepare reports, forecasts and statistics to ensure optimal business performance.-Create promotions, offers, special campaigns, contracts and barter agreements. -Actively monitor and engage in all social media channels of the resort, ensuring their smooth running. -Liaise with the HQ of Six Senses Hotels Resorts and Spas as well as international offices on S&M joint activities and group-wide initiatives. -Assist in keeping relationships with all partners worldwide.-Create and maintain contact with all key media agencies worldwide.-Assist in scouting, planning and hosting Press and Familiarization trips.-Create and maintain Resort’s collateral and graphic materials.-Assist in media creation. -Get involved and promote community outreach activities and CSR projects. -Be the number one ambassador of Six Senses Zil Pasyon before guests, colleagues, clients, owners and general-public alike. -Ensure that all the above mandates abide to Six Sense’s corporate philosophy cornerstones; wellness and sustainability. Show less
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Ecole hôtelière de Lausanne
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Spectator Sports
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1 - 100 Employee
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Strategic Management Assistant
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Sep 2016 - Sep 2017
-Assist with the daily course content creation and handling for Strategic Management, Corporate Strategy, Developing Entrepreneurial Projects and Strategic Investments courses at Bachelor, EMBA and MGH levels. -Assist PhD professors with their research efforts and publications. -Extensive Industry research. -Assist with exam planning and correction. -Assessment of students work such as business projects and presentations. -Exposure to industry professionals with a particular focus in the Strategy, Development, Investments, Finance and Entrepreneurship areas. Assistant to: Achim Schmitt, PhD- Strategic Management associate professor and associate vice-dean for Graduate Studies at the Ecole Hôtelière de Lausanne (Research focus: Organization theory and strategic management, with particular interest in organizational ambidexterity, organizational decline, corporate turnarounds and strategic renewal.) Margarita Cruz Barrientos, PhD- Corporate Strategy and Developing Entrepreneurial Projects assistant professor at the Ecole Hôtelière de Lausanne (Research focus: Overcoming authenticity constraints on entrepreneurship in the Franconian beer industry, The entrepreneurial seizing of opportunities after technological changes and Performance feedback and organizational identity) Show less
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Student Ambassador
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Sep 2012 - Jul 2016
-Selected to be an ambassador of the Ecole Hôtelière de Lausanne during my studies. -Accompany industry experts and guests when on-campus. -Conduct interviews and assist with the admission process and selection of prospective students. -Be the image of the school and promote the EHL spirit both on campus (open day, student fairs…) and around the world through the extensive alumni network. -Selected to be an ambassador of the Ecole Hôtelière de Lausanne during my studies. -Accompany industry experts and guests when on-campus. -Conduct interviews and assist with the admission process and selection of prospective students. -Be the image of the school and promote the EHL spirit both on campus (open day, student fairs…) and around the world through the extensive alumni network.
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Hilton Phuket Arcadia Resort & Spa
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Thailand
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Hospitality
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1 - 100 Employee
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Business Development Coordinator
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Feb 2015 - Aug 2015
Working under the supervision of the Director of Business Development (Sales & Marketing, Revenue Management and Events & Catering). -Cross-exposure mainly to the Sales & Marketing and Events department. -Support the sales team with the handling of sales leads. -Asssit with the organisation and planning of upcoming events (for up to 1500 people). -Ensure the implementation of a smooth Sales & Marketing strategy in accordance to Hilton’s standards. -Support the team in all daily tasks. -Exposure to the Revenue Management propietary systems used by Hilton in order to maximize business performance. Show less
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PT Carpedien
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Indonesia
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Aviation & Aerospace
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1 - 100 Employee
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Reception & Guest Relations
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Jul 2013 - Sep 2013
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Borgo Egnazia
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Italy
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Hospitality
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200 - 300 Employee
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Front Desk Agent
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Mar 2013 - Jun 2013
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Education
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Ecole hôtelière de Lausanne
Bachelor's degree (Honors), International Hospitality Management -
Colegio Manuel Peleteiro, Santiago de Compostela, Spain
High School, Specialization in Social Sciences -
St.David Catholic Secondary School, Waterloo, Canada
High School -
CHIA- Certificate in Hotel Industry Analytics
American Lodging Association