Payal Ahuja
Co-Founder at Brand and Spy- Claim this Profile
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English Native or bilingual proficiency
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Hindi Full professional proficiency
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French Elementary proficiency
Topline Score
Bio
Experience
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Brand and Spy
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India
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Market Research
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1 - 100 Employee
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Co-Founder
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May 2017 - Present
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Redquanta
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India
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Business Consulting and Services
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1 - 100 Employee
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AVP Sales Strategy
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Jan 2017 - Apr 2017
Worked with brands like Maruti, Lakme, Godrej, Titan to help them improve their customer experiences and achieve higher CSAT Worked with brands like Maruti, Lakme, Godrej, Titan to help them improve their customer experiences and achieve higher CSAT
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NSE India
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India
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Capital Markets
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700 & Above Employee
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Assistant Manager - Business Development
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Jul 2015 - Jan 2017
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Tata Motors
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India
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Motor Vehicle Manufacturing
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700 & Above Employee
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Summer Research Intern
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Apr 2013 - Jun 2013
During the Summer internship at Tata Motors, I was working for the International Business- Commercial Vehicle Business Unit for which I did a complete Research for Launching Tata Ultra Trucks for the Russia Market. This involved Market Assessment (size and growth of the segment, share of various Sub segments, profile of key players, top selling models and their characteristics, details on regulatory norms. ) The concept development involved product specifications and features analysis and benchmarking with the competition. After identifying customer needs and demand drivers I proposed the product positioning, pricing and Value proposition.
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Education
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K.J. Somaiya Institute Of Management Studies and Research
PGDM - Marketing Communications -
Welingkar Institute of Management
Diploma In Advertising And Public Relations -
Shah and Anchor Kutcchi Engineering College
Bachelor of Engineering (B.E.), Electronics Engineering -
Vivekanand Education Society Polytechnic
Diploma Engineering, Electronics and Telecommunications