Pawara Laothamatas

Digital Marketing Executive at Grey Alchemy
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Location
Bangkok, Bangkok City, Thailand, TH
Languages
  • Thai Native or bilingual proficiency
  • English Native or bilingual proficiency
  • Chinese Elementary proficiency

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Experience

    • Thailand
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Executive
      • Feb 2023 - Present
    • Thailand
    • Media and Telecommunications
    • 1 - 100 Employee
    • Reporter
      • Jul 2021 - Dec 2022
    • Writer
      • May 2019 - Apr 2020

      • Provided comprehensive editing and proofreading services to fit the magazine's style and flow • Published a travel article featured in 2019's September issue, titled: “Journey to the East: Discover places rich in culture, and be inspired to live your legacy” • Provided comprehensive editing and proofreading services to fit the magazine's style and flow • Published a travel article featured in 2019's September issue, titled: “Journey to the East: Discover places rich in culture, and be inspired to live your legacy”

    • Canada
    • Higher Education
    • 700 & Above Employee
    • Communications & Engagement Coordinator
      • May 2019 - Dec 2019

      • Assisted in re-designing the Campus and Community Planning website by conducting page-by-page audits for both landing and information pages to optimize audience experience • Created a social media strategy for the department's social media channels and gained an 80% increase in followers on Instagram through writing quality and engagement with target audience • Provided communications-related support and contributed to writing content for the department's website, newsletters, as well as reports and social media channels Show less

    • Marketing & Fundraising Associate
      • Sep 2018 - May 2019

      • Strategized an editorial schedule for CKNW Kids' Fund and Pink Shirt Day's social media channels • Facilitated the success of Pledge Day, CKNW Kids' Fund's largest fundraising initiative featuring a radio-thon that raised $1.4 million to support children with specials needs, by creating promotional and marketing material on social media, as well as by being the main contact point for attendees and volunteers • Promoted Pink Shirt Day, a Canada-wide anti-bullying campaign, by reaching out to schools across Vancouver and BC to raise awareness on bullying, and to gain their support through the purchase of Pink Shirt Day merchandise Show less

    • Hong Kong
    • Online Audio and Video Media
    • 1 - 100 Employee
    • Editorial Intern
      • May 2017 - Jul 2017

      • Authored an opinion piece, "Third Culture Kid: What it’s like to be Thai, but not really", and made Coconuts Bangkok's top 10 most-read pieces in 2018 • Collaborated in writing, fact-checking and publication of daily news articles • Authored an opinion piece, "Third Culture Kid: What it’s like to be Thai, but not really", and made Coconuts Bangkok's top 10 most-read pieces in 2018 • Collaborated in writing, fact-checking and publication of daily news articles

Education

  • The University of British Columbia
    Bachelor of Arts - BA, English Literature (British and Commonwealth)
    2015 - 2020

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