Experience

Comic Con Baltics

• Lithuania
• Entertainment Providers
• 1 - 100 Employee

• Marketing Manager

  • Jan 2022 - Present

  For "Comic Con Baltics 2022: Together with GameOn" event, my role in the event planning exceeded the responsibilities of Social Media Manager. The event itself attracted 25,500+ visitors, which made Comic Con Baltics the biggest recurring entertainment event in the Baltics.During the event communication period my responsibilities were: • Interacting with talents and talent agents; • Interacting with media representatives; • Organizing the opening ceremony; • Digital media and outdoor media management; • Social media (Facebook, Instagram, YouTube, TikTok) management; • Content creation; • Communication with event's partners; • Representing the event in the media. Show less

• Social Media Manager

  • Sep 2017 - Present

  Updates: • (2019) During third year - event attracted more than 19000 visitors, also gained new responsibilities: - YouTube channel management; - Video montage; - Contacting actors' agents; - Working with media partners.• (2018) During second year - event attracted more than 15000 visitors and actors from The Walking Dead, Avengers, The Pirates of the Carribean, Lord of the Rings, The Flash.Comic Con Baltics is the largest event in Baltic States related to popular culture. This event during its first year attracted more than 10,000 visitors and had famous Hollywood actors as their guests.I had the privilege of being responsible for the event's social media presence on Facebook and Instagram. Handed with this difficult task three months before the event, together with the team we managed to attract more than 5 thousand followers on Facebook and almost 1 thousand followers on Instagram.After the event, these numbers continue to grow and let us believe in the future success of Comic Con Baltics. My main responsibilities include:• Managing the brand's presence on major social media platforms - Instagram and Facebook. This includes creating and maintaining Facebook campaigns, Facebook posts advertising.• Visual content creation. This includes both capturing real-life images and turning them into visual content, as well as, creating vector art images.• Photography. This includes both image capturing and post-processing.• Volunteers management during the event. We had to manage a team of four volunteers who were responsible for helping us to create content during the main event. Show less



Instakademija

• Lithuania
• Advertising Services
• 1 - 100 Employee

• Co-Founder

  • Aug 2017 - Present

  Gaining enough experience through different social media projects, allowed establishing a personal social-media agency INSTAKADEMIJA (en. instacademy). Up to this dare, INSTAKADEMIJA worked with clients from many different industries: • Event planning. Comic Con Baltics, the biggest pop-culture event in Baltic countries and Ekspozicijų centras - organizers of the biggest events in Kaunas; • Agribusiness. INSTAKADEMIJA works with the first and only grain-silo manufacturer in Baltic countries; • Language school. Our client is one of the biggest English language schools in Lithuania; • Co-Working spaces. A co-working space in Kaunas; • Beauty industry. Beauty salons in Kaunas; • Restaurant equipment. Largest online restaurant equipment store in Lithuania; • Jewelry industry. One of the biggest jewelry salons in Lithuania; • Music industry. Projects with well-known Lithuanian music artists. • International social projects. • Dental clinic. • Alcohol. • Food services. Our responsibilities include: • Managing different brands presences on major social media platforms - Instagram, Facebook and LinkedIn. This includes creating and maintaining Facebook campaigns, Facebook posts. • Visual content creation. This includes both capturing real-life images and turning them into visual content, as well as, creating vector art images. • Photography. This includes both image capturing and post-processing. • Newsletter campaigns. • Managing blogs, writing articles that would increase SEO results. • Google AdWords campaigns. • Using different analytics tools (Facebook Pixel, Google Analytics) to analyze and improve the results of our clients. Show less



NO-CV

• Lithuania
• Human Resources Services
• 1 - 100 Employee

• Social Media Manager

  • Nov 2020 - Present

  I had the privilege to be one of the few people that were a part of launching the NO-CV startup and to be a part of the company's growth. My responsibilities include (included): • Working with Facebooks Ads; • Creating the visual content; • Newsletter campaigns; • Managing NO-CV's social media channels. I had the privilege to be one of the few people that were a part of launching the NO-CV startup and to be a part of the company's growth. My responsibilities include (included): • Working with Facebooks Ads; • Creating the visual content; • Newsletter campaigns; • Managing NO-CV's social media channels.



RZGroup.lt Tour Africa

• Spectator Sports

• Head Of Marketing

  • Jun 2019 - Mar 2020

  Worked as head of marketing for a one-time project "RZGroup.lt Tour Africa". Goal: to attract as many sponsors in order to successfully participate in "Budapest-Bamako" Rally. Responsibilities include: • Attracting sponsors for the team; • Creating a communication strategy for the team; • Social media campaigns; • Promoting project and sponsors via different communication channels. Results: • Getting support from Lithuania's basketball NT players - https://www.15min.lt/gazas/naujiena/autosportas/m-kalnietis-ir-p-jankunas-palaikys-afrikoje-vaziuojancius-lietuvius-didziausiose-labdaros-lenktynese-pasaulyje-25-1184728 • Participating in one of the biggest national expos: Comic Con Baltics and OutDoor 2020; • Car exposition in the biggest shopping mall in the Baltics - "MEGA"; • Project with children welness centre "Gynia" - https://instakademija.lt/musu/projektai/vaiko-geroves-centras-gynia/ • Numerous articles in Lithuanian media before, during and after the "Budapest-Bamako" rally. • Partnership with 15min.lt; • Sponsorships from well-known Lithuanian companies: "Eigila", "Stiklita", "hummel", "ES Security", "Įranga restoranams", "Autojuta", "Hardman vehicle systems", etc.; • Sponsorship from the biggest autosport team in Lithuania "ES Motorsport"; • Joint project with BC "Neptūnas Klaipėda". Show less



Traveler's Child

• Co-Founder

  • Jun 2016 - Aug 2017

  • Managing the brand's presence on major social media platforms - Instagram, Facebook, Twitter, and Pinterest. This includes creating and maintaining relationships with the customers/followers and potential partners; Implementing communication campaigns; Advertising on Facebook. • WordPress blog administration. This includes improving the blog appearance and functionality; writing posts; seeking for advertising opportunities; SEO. • Photography. This includes both image capturing and post-processing. • Video creating. This includes both capturing the videos and post-processing. Activities and results worth-mentioning: • Cover-Image for Gent (Belgium) city's official summer travel guide. I took a picture of one of the landmarks in Gent, which was shared by city's official tourism center Instagram page. This picture became the most popular picture on their Instagram page in 2016, which lead it to become a cover image for the city's official summer travel guide. • A 'takeover' of Kaunas (Lithuania) city's official tourism center Instagram account. During the preparation stage, 7 pictures of Kaunas were taken, edited and prepared for sharing. In addition, Traveler's Child was introduced through an interview to Kaunas audience and increased its popularity in this city. • Participation in Lithuania's national traveler's contest. Out of 90 participants, despite not winning the main award, Traveler's Child was one of the few (3) to get the 'encouragement award'. • A 'takeover' of Flemish (Belgium) region's official tourism center Instagram account. During the preparation stage, 7 pictures of 7 different Flemish cities were taken, edited and prepared for sharing. In addition, active promoting of Traveler's Child in Visit Flanders social media channels lead to an increase of popularity in this particular region of Belgium. Show less



GK Galerija

• Kaunas

• Social Media Manager

  • Dec 2015 - Feb 2016

  During the span of two months, there was an objective with a very low-budget to establish a social media presence and an online-shop for a local antiques store. My main tasks were to: • Administrating the store’s Facebook page. Gained 1000+ followers in a month, with a budget under 100 Euros. Made connections with other antique stores. Due to the fact that antique store was located in the former Argentinian embassy building, a relationship with Argentinian collectors was formed. • Launching the online-shop (using Shopify) and administrating it. • Making a PR campaign to become better known in the local area (Kaunas). Managed to get articles published by city’s and country's biggest online news portals. Establishing a relationship and getting an article made together with a well-known local collector and famous Lithuanian diplomat D. Junevičius. PR campaign reached 40 thousand people on Facebook alone and at least 100 thousand Lithuanians through published articles in largest online news portals both in city and country ("Kauno Diena" and "15min"). • Photography. Product-photography, location photography, creative photography. Show less



Vytauto Didžiojo universitetas

• Lithuania
• Higher Education
• 400 - 500 Employee

• Public Relations Volunteer

  • Mar 2011 - May 2015

  Volunteer activity in university's basketball team regarding public communication: • Administrating "Facebook" page; • Website creation and administrating; • Writing articles about games and team, and spreading them throught social media and news portals; • Modeling flyers and posters; • Creating contests for fans; • Game photographer; • Participating in international tournaments and being a photographer, a journalist and a publicist at the same time. One of the more interesting projects I've done was to increase the popularity of a particular player from secondary student's team in order to gain him a better contract. To do that, my activities included: • Getting attention of national media towards unpopular student's second league by exploiting the team's 'underdog' status; • Increasing the popularity in the university community and creating hype for the playoffs, which resulted a fan-filled home court; • Launching an article about that particular player; My efforts, good team (winning the league) and the player's good personal results (Finals MVP) impacted interest from both national and regional media, article spreading through all the biggest Lithuanian media portals and finally, lead to the attention of his home-town team and allowed the player to sign a good contract there. Show less



UAB ADRES

• Lithuania
• Public Relations and Communications Services
• 1 - 100 Employee

• Public Relations Intern

  • Dec 2014 - Mar 2015

  During my internship period my main tasks were: • Preparing articles for press, as well as spreading them; • Preparing MS Powerpoint presentations; • Administrating clients' "Facebook" pages; • Communicating with people which are linked to respective projects; • Event-planning and participation in it. Internship grade: 9. During my internship period my main tasks were: • Preparing articles for press, as well as spreading them; • Preparing MS Powerpoint presentations; • Administrating clients' "Facebook" pages; • Communicating with people which are linked to respective projects; • Event-planning and participation in it. Internship grade: 9.



15min

• Lithuania
• Online Audio and Video Media
• 1 - 100 Employee

• Journalism Intern

  • Jun 2014 - Sep 2014

  During my internship period my main tasks were: • Preparing articles; • Participation in press conferences; • Interviewing; • Writing analytical sports articles. Internship grade: 10 Number of articles: 143 Chief editor at that time R. Valatka in the internship report: "P. Bakanauskas - intern of the year". Activities and results worth mentioning: • An interview with NBA star Jonas Valančiūnas; • An interview with Euroleague star Mantas Kalnietis; • Participation and being the main representative sports journalist of 15min in Lithuania basketball national team's first training camp. • I was allowed to have the first (at the time) personal basketball related blog officially associated with 15min, which was later discontinued due to personal reasons. Show less