Pauline M.
Search & Performance Marketing Manager at iLoveToCreate- Claim this Profile
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French Native or bilingual proficiency
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English Native or bilingual proficiency
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Italian Professional working proficiency
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Spanish Limited working proficiency
Topline Score
Bio
Eugene Chernin
I had a pleasure to work with Pauline for Argos Software during 3 years. I'm sure Pauline was a great asset to Argos Software. As Marketing Manager, Pauline was a bridge between engineers and our customers. She has very strong ability to work with the team of engineers to understand new functionality and publish marketing content online to promote the software to different industries. Pauline is a very talented, bright person and good team player. I recommend Pauline for any company.
LinkedIn User
Pauline will be your best choice ever. She will be your best manager, she will be your best director of marketing. She is too talented to embrace all of her skills and talents but to limit to a few while working with Pauline as a colleague our portfolio revenue increased by a very large figure; she is dedicated, bright, talented and above all fun to work with. I cannot recommend someone to a greater position and responsibility. You already need Pauline's collaboration.
Eugene Chernin
I had a pleasure to work with Pauline for Argos Software during 3 years. I'm sure Pauline was a great asset to Argos Software. As Marketing Manager, Pauline was a bridge between engineers and our customers. She has very strong ability to work with the team of engineers to understand new functionality and publish marketing content online to promote the software to different industries. Pauline is a very talented, bright person and good team player. I recommend Pauline for any company.
LinkedIn User
Pauline will be your best choice ever. She will be your best manager, she will be your best director of marketing. She is too talented to embrace all of her skills and talents but to limit to a few while working with Pauline as a colleague our portfolio revenue increased by a very large figure; she is dedicated, bright, talented and above all fun to work with. I cannot recommend someone to a greater position and responsibility. You already need Pauline's collaboration.
Eugene Chernin
I had a pleasure to work with Pauline for Argos Software during 3 years. I'm sure Pauline was a great asset to Argos Software. As Marketing Manager, Pauline was a bridge between engineers and our customers. She has very strong ability to work with the team of engineers to understand new functionality and publish marketing content online to promote the software to different industries. Pauline is a very talented, bright person and good team player. I recommend Pauline for any company.
LinkedIn User
Pauline will be your best choice ever. She will be your best manager, she will be your best director of marketing. She is too talented to embrace all of her skills and talents but to limit to a few while working with Pauline as a colleague our portfolio revenue increased by a very large figure; she is dedicated, bright, talented and above all fun to work with. I cannot recommend someone to a greater position and responsibility. You already need Pauline's collaboration.
Eugene Chernin
I had a pleasure to work with Pauline for Argos Software during 3 years. I'm sure Pauline was a great asset to Argos Software. As Marketing Manager, Pauline was a bridge between engineers and our customers. She has very strong ability to work with the team of engineers to understand new functionality and publish marketing content online to promote the software to different industries. Pauline is a very talented, bright person and good team player. I recommend Pauline for any company.
LinkedIn User
Pauline will be your best choice ever. She will be your best manager, she will be your best director of marketing. She is too talented to embrace all of her skills and talents but to limit to a few while working with Pauline as a colleague our portfolio revenue increased by a very large figure; she is dedicated, bright, talented and above all fun to work with. I cannot recommend someone to a greater position and responsibility. You already need Pauline's collaboration.
Experience
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iLoveToCreate
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United States
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Manufacturing
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1 - 100 Employee
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Search & Performance Marketing Manager
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Jul 2016 - Present
⏩ SEO & Site Performance: optimize website properties, YouTube, Pinterest and marketplace content for optimal reach following SEO best practices and site performance metrics. ⏩ Content Strategy: identify content opportunities based on consumer trends and seasonal interests, monitor online search volume by product categories, curate content for e-commerce brand stores ⏩ Performance Marketing Strategy: lead paid media strategy including advertising on e-commerce marketplaces, search engines and social media to increase brand awareness, grow online communities, maximize in-store and online sales revenue. Marketplaces include: Amazon, Walmart, Target, Michaels, Home Depot. Show less
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Argos Software - Fresno, CA
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United States
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Software Development
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1 - 100 Employee
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Marketing Manager
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Jul 2012 - Jun 2016
⏩ Developed marketing campaigns and created digital assets to engage customers, prospects in Agribusiness and Supply Chain industries, partners & employees⏩ Worked directly with President and Vice-President of Sales to implement Strategic Development Plan⏩ Created newsletters, direct mail campaigns and digital ads⏩ Identified and selected placements for sponsored publications⏩ Performed ongoing market research and monitored competitors’ activity⏩ Coordinated and attended trade shows across the US⏩ Developed concept & new user interface for the company website⏩ Managed social media accounts, company blog and website content following SEO best practices Show less
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Business Development - Partners Program coordinator
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Jul 2011 - Jun 2012
⏩ Developed social media presence and created company blog⏩ Introduced marketing tools to measure web traffic & identify new visitors⏩ Coordinated & attended industry trade shows across North-America⏩ Managed webinar registrations and measured satisfaction for all online user conferences
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California State University, Fresno
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United States
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Higher Education
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700 & Above Employee
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Media & Communications Internship - Fresno State Athletics
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Dec 2010 - May 2011
- Liaison between media and coaches/athletes at WAC, NCAA championships and events - Prepared press conferences and reported game results to media outlets - Maintained Budget Tracking for Marketing, Production and Communications units - Liaison between media and coaches/athletes at WAC, NCAA championships and events - Prepared press conferences and reported game results to media outlets - Maintained Budget Tracking for Marketing, Production and Communications units
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Valeo
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France
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Motor Vehicle Parts Manufacturing
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700 & Above Employee
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International Human Resources Coordinator
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Sep 2009 - Jun 2010
- Defined internal communication plan for the branch, prepared reports on employee proposals and safety best practices communicated by all global offices - Assisted on Career Management Projects: organizing intercultural management seminars, updating expatriation files with salary reviews, bonuses and succession and development plan - Defined internal communication plan for the branch, prepared reports on employee proposals and safety best practices communicated by all global offices - Assisted on Career Management Projects: organizing intercultural management seminars, updating expatriation files with salary reviews, bonuses and succession and development plan
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Seasonal Sales Associate
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Jun 2009 - Aug 2009
- Negotiation with clients & development of seasonal sales - Retail Staging and Visual Merchandising: implementing creative window designs and store displays - Negotiation with clients & development of seasonal sales - Retail Staging and Visual Merchandising: implementing creative window designs and store displays
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SG ORGANISATION
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France
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Public Relations and Communications Services
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1 - 100 Employee
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Event Coordination Internship
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Jul 2008 - Oct 2008
Managed Public Relations, Media Relations and Logistics for the following events: - Prospected sponsors and negotiated partnerships for the Geology School Centennial - Scheduled interviews & planned press conferences for the Italian Movie Festival in Villerupt - Created agenda and digital media assets for the Economic & Touristic Symposium in Baccarat Managed Public Relations, Media Relations and Logistics for the following events: - Prospected sponsors and negotiated partnerships for the Geology School Centennial - Scheduled interviews & planned press conferences for the Italian Movie Festival in Villerupt - Created agenda and digital media assets for the Economic & Touristic Symposium in Baccarat
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Burgundy School of Business - BSB
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France
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Higher Education
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200 - 300 Employee
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Student Admissions Internship
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May 2008 - Jul 2008
- Welcomed candidates of entrance exams to the Burgundy School of Business - Organized activities and presentations of the program - Welcomed candidates of entrance exams to the Burgundy School of Business - Organized activities and presentations of the program
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Education
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2010 - 2011
California State University-Fresno
Graduate School Exchange Program, Craig School of Business -
2007 - 2011
Burgundy School of Business - BSB
Master's Degree in International Business Management -
2005 - 2007
Lycée Henri Poincaré
Undergraduate Program, Major in Literature and Foreign Languages -
2002 - 2005
Lycee lumiere
High School Graduation, Major in Literature & Languages
Community
