Pauline Li
Project Manager / Sr. Graphic Designer at Tree House Kids Inc- Claim this Profile
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Chinese (Mandarin & Cantonese) Native or bilingual proficiency
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English Native or bilingual proficiency
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Bio
Experience
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Tree House Kids Inc
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United States
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Graphic Design
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1 - 100 Employee
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Project Manager / Sr. Graphic Designer
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Dec 2013 - Present
• Oversee projects with foreign offices on development, design, samples, quotes, spec review and production • Work with outside vendors on sourcing, costs, artworks, and production schedules • Create and maintain company master product line list on a weekly basis to keep all progress on track from concept to completion • Implement standardizations on toy components and decals to lower costs of inventories • Create sell sheet for new concepts and generate BOM • Responsible for all design related tasks, including packaging, decals, dielines, logos, action figures, paint opts, catalogs, POP’s, sell sheets… etc. • Lead company new Girl’s Adventure product line from concept to completion • Review and approve specs and artworks prior production • Maintain product UPC data base and filing system • Establish UPC request, sample request, image request and quote request as company SOP • Involve heavily in hiring process including posting, screening, and interviewing Show less
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Graphic Designer
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Jun 2011 - Present
Designing product and packaging for licensed products. Major licenses are Marvel, DC, movie properties, Ford, RAM, Hummer... etc. Major retailers are Walmart, Bass Pro Shop, Cabela's, Kroger's.. etc. Submitting and following thru on licensing approvals. Coordinating projects with overseas office on development, design, samples, quotes and production. Designing product and packaging for licensed products. Major licenses are Marvel, DC, movie properties, Ford, RAM, Hummer... etc. Major retailers are Walmart, Bass Pro Shop, Cabela's, Kroger's.. etc. Submitting and following thru on licensing approvals. Coordinating projects with overseas office on development, design, samples, quotes and production.
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Office Manager / Graphic Designer
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Aug 2010 - Jun 2011
- Designing business cards, flyers & brochures - Preparing pre-press files for all print project inquiries - Submitting quotes and following up - Preparing photographs for website - Generating e-mail blast for product releases and sales events on weekly basis - Overseeing general office operations including: HR, logistics, customer services and accounting. - Designing business cards, flyers & brochures - Preparing pre-press files for all print project inquiries - Submitting quotes and following up - Preparing photographs for website - Generating e-mail blast for product releases and sales events on weekly basis - Overseeing general office operations including: HR, logistics, customer services and accounting.
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Designer
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2007 - 2008
- Research, develop and initiate product lines for yearly trade shows - Coordinate projects with oversea's office including sourcing, development, presentation and production - Design flyers, brochures, and catalogues - Research market to identify new trends, fabric, trim and other raw materials for new furniture lines - Shop market for trend and inspiration and interpret for the target market - Create style board for area of responsibility, showing silhouette and color, fabric, print/pattern options. - Work with major customers include QVC.com, Overstock.com, Stein Mart, Ross, DD's, Hudson's Bay Company (Canada) Show less
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Graphic Designer / Sr. Graphic Designer / Product Development Manager
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Jun 2003 - Jan 2007
• Develop leading products for all categories in the company • Coordinate projects for both in-house and oversea’s office including sourcing, development, presentation, and production • Design packaging for products, including design concepts, product photographs, mechanical drafts, and printing file preparation • Work with sales & marketing to develop brand identity, and 3D illustrations • Work with major customers which include Costco, JoAnn’s, Kohl’s, Sam’s Club, Sear’s, Target, Ulta, and Walgreen Show less
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Education
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California State University-Fullerton
Bachelor of Fine Arts (BFA), Graphic Design