Experience

SAVENCIA Fromage & Dairy Deutschland

• Germany
• Food and Beverage Manufacturing
• 1 - 100 Employee

• Senior brand activation manager - ich-liebe-käse.de

  • Jan 2022 - Present

  Wiesbaden, Hesse, Allemagne Direction du planning rédactionnel de ich-liebe-käse, pilotage du e-shop de ich-liebe-käse.de, recherche de partenariats et mise en place de jeux-concours.

• Senior brand activation and social media manager - ich-liebe-käse.de

  • Oct 2020 - Jul 2022

  Wiesbaden Area, Germany - Strategy and development of new contents for the homepage - Digital activation, monitoring and reporting - Social media management - Newsletters (monthly and weekly)

• Brand activation and social media manager - ich-liebe-käse.de

  • Apr 2019 - Sep 2020

  Wiesbaden, Hesse, Allemagne

• Brand Activation Manager

  • Jan 2016 - Apr 2019

  Frankfurt Am Main Area, Germany - Editor in chief of the « Ich liebe Käse » quarterly magazine, 170.000 copies - Content Management - Co-development of the web editorial calender - Management of partnerships (for prize-competitions and promotional activities) - Development and coordination of all promotional activities at the cheese counter

• POS Manager/Trade Marketing

  • Dec 2012 - Dec 2015

  Frankfurt Am Main Area, Germany - Development of merchandising tools (placement units, POS-communication,...) - Development of promotional campaigns - Support of product launches (press release and/or ads, catalogs,... ) - Event management (trade fairs, events, sponsoring)

• Field Manager

  • Feb 2011 - Nov 2012

  Région de Wiesbaden , Allemagne - Coordination of trade marketing activities within the sales force - Development of promotional concepts for the cheese counter - Internal communication - Monthly performance reports

• Assistant Key Account Management

  • Feb 2009 - Jan 2011

  Région de Wiesbaden , Allemagne - Market Survey Analysis - Analysis and tracking of new products (listings,...) - Planning of commercial operations - Trade and specialised fairs - Preparation and participation to negociation meetings with our clients



Agence W One (Havas)

• Trainee Project Manager

  • Nov 2007 - May 2008

  Clichy, France - Event development and organisation - Searching for event locations, partners and contractors - Event conception



LITTLE BIG LAND

• France
• Education Administration Programs

• Coordinatrice pédagogique

  • 2006 - 2008

  France Animation et direction adjointe en séjours d’immersion linguistique anglophone en France pour enfants (9-12 ans)



Holcim

• Switzerland
• Wholesale Building Materials
• 700 & Above Employee

• Internal Communications Officer - Trainee

  • Jul 2007 - Jul 2007

  Région de Francfort-sur-le-Main, Allemagne - Development and set up of an event to promote safety at work - Internal Communication



The Forsythe Company

• Trainee Project Manager

  • Jan 2007 - Jun 2007

  Frankfurt am Main - Marketing and Press relations - Public relations - Daily press report - Tour assistant - Coordination administration and dancers - Reception of VIP guests and box office



La Biennale de Lyon

• Hostess

  • Sep 2006 - Sep 2006

  Région de Lyon , France In charge of welcoming VIPs at shows during the Dance Biennale of Lyon