Experience

Outage, LLC
• Spectator Sports
• 1 - 100 Employee
• Content Producer

  • Feb 2023 - Present


CreatorCo Media LTD

• YouTube Content Creator

  • Sep 2018 - Feb 2023

  - Currently creating golf-focused content on 'Paul Makes Par', exploring what works and what doesn't for this audience. - Created and grew 'Paul The Punter' YouTube channel to 180,000 Subscribers, producing over 250 videos and gaining 28 Million Views. - Partnered with some of the biggest brands in cycling, such as Giant Bicycles and Shimano, to create sponsored content. - Collaborated with other filmers and editors to create various pieces of content. - Identified important target content topics and worked fast to publish. - Helped other creators with their own brands, purely out of the enjoyment of watching people grow. Golf demo reel can be seen in the attached link. Show less



Pinkbike.com

• Creative Strategist

  • Jan 2018 - Aug 2018

  - Identified the need to be present on YouTube and grew the channel to more than 100,000 subscribers and 12 Million Views in 1 year. - Created long-lasting, revenue-generating content series, e.g. "The Privateer" & "Friday Fails", which still are some of the best-performing videos to this day. - Managed video shoots, production staff and athletes while creating schedules and assisting with filming. - Optimized video content so that the most amount of eyeballs would find it. - Remained highly composed and calm in very fast-paced, stressful, and constantly changing environments. - Left Pinkbike to pursue independent video work. Show less



Pinkbike

• Canada
• Online Audio and Video Media
• 1 - 100 Employee

• Advertising Manager

  • Aug 2014 - Jan 2018

  - Brought in more than $1 Million in yearly advertising revenue. - Increased sales by 60% in European Territory in the first year. - Created various content themes that other sales team members to take to clients. - Coached account executives in sales and fulfillment strategies. - Moved within the business to grow the digital video side. - Brought in more than $1 Million in yearly advertising revenue. - Increased sales by 60% in European Territory in the first year. - Created various content themes that other sales team members to take to clients. - Coached account executives in sales and fulfillment strategies. - Moved within the business to grow the digital video side.



Factory Media

• Germany
• Computer Games

• Sales Manager

  • Jun 2011 - Oct 2013

  Looking after advertising space on Dirt Mountain Bike Magazine (print and online), Road Cycling UK and Bikemagic (online). Looking after advertising space on Dirt Mountain Bike Magazine (print and online), Road Cycling UK and Bikemagic (online).



GlaxoSmithKline

• United States
• Investment Management

• Healthcare Professional Territory Manager

  • Oct 2009 - Jun 2011

  To obtain professional recommendations and increase usage of the company’s oral and OTC healthcare products in the North West territory. I was able to speak on a professional, scientific level with Healthcare Professionals in both the Dental and Pharmacy industry. Conducting product presentations including attending FDP training days and lunch and learns and participated in many functions with high attending numbers (e.g. BDA and BDTA showcase). Within the Pharmacy area of the role we were given quarterly sales targets to achieve in a difficult environment which I thrived in and was able to hit goals very early o • Ongoing strategic analysis of the territory in order to maximize my efforts and helped organise, set up and detail the company’s products at local meetings within the area. • Continually upgrade product knowledge and sales skills, this included properly communicating the key selling messages and handling questions and objections from customers. • Ensuring accurate data was recorded and beneficial information fed back to other areas of the organisation. • Responsible for “Team Site” virtual office environment for entire field sales team. Show less