Paula Urdaneta

Business Development Specialist Latam at EF Hello
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Contact Information
us****@****om
(386) 825-5501
Location
Rotterdam, South Holland, Netherlands, NL
Languages
  • English Full professional proficiency
  • Spanish Native or bilingual proficiency

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Experience

    • United Kingdom
    • E-learning
    • 1 - 100 Employee
    • Business Development Specialist Latam
      • Oct 2022 - Present

      • Managing relationships and communication with prospective partners. • Coordinating language localization work for an award-winning app. • Managing relationships and communication with prospective partners. • Coordinating language localization work for an award-winning app.

    • Search Engine Optimization Copywriter
      • Jun 2022 - Present

      • Write original copy and edit content for a range of marketing and communications materials. • Manage website content and technical setup with a heavy focus on SEO and organic traffic growth. •Translate complex business messages into compelling communication for engaging target audiences. • Write original copy and edit content for a range of marketing and communications materials. • Manage website content and technical setup with a heavy focus on SEO and organic traffic growth. •Translate complex business messages into compelling communication for engaging target audiences.

    • Panama
    • Professional Training and Coaching
    • Sales and Advertising Coordinator
      • May 2020 - Jan 2023

      • Lead Generation & Customer Management.• Coordinating marketing campaigns.• Update the database of instructors and programs offered.

    • Business Development Leader
      • Mar 2022 - Nov 2022

      •Serve as a link between educational institutions and companies to investigate, solve and respond to training problems.•Collaborate with educational partners to develop admissions applications, processes, and information forms.•Researching emerging trends and recommending new company offerings to satisfy customers’ needs.•Developing and managing strategic partnerships to grow business.•Presenting business or marketing opportunities to company executives and management.

    • Panama
    • Higher Education
    • 1 - 100 Employee
    • Business Manager
      • Jan 2021 - Jan 2022

      •Handling of commercial sponsorships and legal contracts with partners, vendors and course facilitators. • Responsible for creating and executing marketing strategies with a focus on sales growth. Management of content grids for Social Media. Hosting of live social media events. • Organizing Online Seminaries, Courses and Workshops through digital education platforms and social media •Handling of commercial sponsorships and legal contracts with partners, vendors and course facilitators. • Responsible for creating and executing marketing strategies with a focus on sales growth. Management of content grids for Social Media. Hosting of live social media events. • Organizing Online Seminaries, Courses and Workshops through digital education platforms and social media

    • Panama
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Manager of Marketing and Project Management Assistant
      • Jul 2018 - May 2020

      • Coordinating Marketing activities and Sales strategy. Responsible for defining marketing and communications strategy. • Manage admission process for students and companies. Handle customer relationships through CRM software. • Provide technical advice on the programming of training activities. • Development of monitoring, evaluation and control mechanisms for academic programs. • Coordinating Marketing activities and Sales strategy. Responsible for defining marketing and communications strategy. • Manage admission process for students and companies. Handle customer relationships through CRM software. • Provide technical advice on the programming of training activities. • Development of monitoring, evaluation and control mechanisms for academic programs.

    • United States
    • Higher Education
    • 1 - 100 Employee
    • Marketing Assistant
      • Aug 2016 - Jul 2018

      • Manage logistics for hosting courses, workshops, and seminars. • Content editor for newsletters • Manage logistics for hosting courses, workshops, and seminars. • Content editor for newsletters

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Copywriting Team Leader
      • Jul 2015 - Jul 2016

      • Leading a team of copywriters and providing mentorship, guidance, and feedback to ensure high-quality copywriting. • Planning and assigning projects to team members and ensuring deadlines are met. • Develop innovative and compelling copy strategies. • Monitoring team performance, tracking metrics, and implementing improvement initiatives. • Leading a team of copywriters and providing mentorship, guidance, and feedback to ensure high-quality copywriting. • Planning and assigning projects to team members and ensuring deadlines are met. • Develop innovative and compelling copy strategies. • Monitoring team performance, tracking metrics, and implementing improvement initiatives.

    • Intern
      • Dec 2014 - Jul 2015

      General assistance, text editor, and proofreader. General assistance, text editor, and proofreader.

    • Intern
      • Sep 2013 - Dec 2014

      Brand refreshment and online presence management, event press coverage and documentation. (Internship) Brand refreshment and online presence management, event press coverage and documentation. (Internship)

Education

  • Universidad del Zulia
    Bachelor of Arts - BA, English Language and Literature/Letters
    2011 - 2016
  • Universidad Rafael Belloso Chacín
    Bachelor's degree, Mass Communication/Media Studies
    2011 - 2014

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